Leader in fault and performance software for CSPs
DAX Technologies has delivered leading edge software products and services to the wireless industry since 1996. Tom Magg, CTO of DAX Technologies, gives his thoughts about the Executive Appointment Services program offered at Management World events.
Please outline the Executive Appointment Services Sponsorship
“We have been part of the EAS [Executive Apointment Services] sponsorship program in several different regions including Nice, Singapore, Dubai for the Middle East, and Orlando for the Americas. The TM Forum set up a series of one-on-one meetings with potential customers in a private conference room.”
What value do you derive from the EAS meetings?
"We find these very effective and at some of the events we have had up to 20 meetings. In order to orchestrate 20 meetings [ourselves] it would require an extensive amount of travel - probably weeks - and weeks to set it up. We therefore get a tremendous benefit by having the right audience available to us in a short period of time."
What makes TM Forum unique?
"The TM Forum brings us a community of interested, potential clients and partners under one roof at events and through different distributions such as webinars. It gives us a forum where we can put our products in play with other vendors to solve complex telecommunications challenges that not any single vendor can solve."
Participation and Activities EAS Sponsor at Management World 09, Middle East, Asia and Orlando
- Total of 65 qualified meetings
Expo Booth at Management World Orlando 08 - Exposure to 1200 attendees
Catalyst Participant with onsite exposure at Management World 09 - Real-world input from NATO and QinetiQ; partnership with Booz Allen Hamilton, APL, Progress, Thales and Site of Knowledge
Expo Space at Management World Africa - Exposure to 100+ attendees, 41% of which were service providers
3 Listings in Product & Services Directory - Product exposure to 35,000+ unique web users per month
Active member of 1 community group - Potential for real time interaction with more than 30,000 web users