In the past year, Hewlett-Packard has taken a number of sponsorships with TM Forum, as well as participating in a variety of other activities in the organization.   Here is an overview of their activity and experiences of working with TM Forum by Ananda Subbiah, VP Industry, Hewlett-Packard.

"The great thing about working with the TM Forum is that it is an organization which is continually evolving to meet the market needs.  It is not static organization.  The TM Forum has evolved into a number of critical components:

• Clear marketing branch we can work with and understand how do we actually go and communicate to our customers;
• A body which looks at what is the vision for the next two years and how we can contribute to that vision;
• A collaboration program for the technical community to get together, share ideas, solve problems."

What plans does Hewlett-Packard have for the future?
"We see the TM Forum being a very key part of our future. For us it is very critical that we associate ourselves with an organization like TM Forum to evolve that [converging] framework; to understand what that framework is goign to be for these new organizations; to understand how these new organizations are going to work with each other; to deliver the value back into the community."

Purchased Perspectives Advertising Features  

• Distributed to 52,000+ contacts, 54% of which are involved in purchasing

• Direct contribution to strategic direction of the TM Forum 

• Total of 52 qualified meetings

• Broad exposure to 2800 attendees across a variety of different activities

• Exposure to 190+ attendees, 33% of which were service providers

• Exposure to 1200 attendees in a variety of different activities

• Application Map
• SID
• Interface Program
• Architect Harmonization

• Exposure to 35,000+ unique web users per month 

• Potential for real time interaction with more than 30,000 web users