Wednesday, January 14, 2009 - Session One
Chair
:
Martin Creaner
TM Forum,
President & Chief Executive Officer
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
|
MWA1
Wednesday, January 14
9:10 AM
- 10:20 AM
|
Keynote Perspectives
|
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 "Changed and Unchanged" - New Lifestyle Service Provider
This presentation will look at how CHT has transformed its strategy and tactics in the last three years. With bold moves like NGN investment, VoIP on MSN, femtocell application, CHT needed to make changes and face the challenges from CSP and other non CSP competition to maintain and grow its revenue but still keeping its promise for "Quality and Commitment to Customers".
Other achievements, such as the launch its first CSR annually book of 2008 and the impact of its "Go Green" efforts to be more environmentally friendly throughout its operations, will also be explained.
From 2006 - 2008, CHT and TMF worked together on the Catalyst Project. In 2008, CHT won the Excellence Awards - Best Catalyst Project.
Dr. Shyue-Ching Lu has been Chairman of Chunghwa Telecom since August 2008. Before that, he was the President since 1996. Prior to Chunghwa Telecom, he served as the Deputy Director General of Directorate General of Telecommunications (DGT), Director General at Department of Posts and Telecommunications, Ministry of Transportation and Communication, and Managing Director, Telecommunication Laboratory.
During these years, Dr. Lu was involved in transforming DGT, a government agency, into a state-owned enterprise- Chunghwa Telecom (CHT). After this restructuring, the state-owned CHT immediately faced the competition from liberalized mobile market. Under Dr. Lu’s leadership, CHT managed to compete effectively and maintains the leading position in the mobile market.
Dr. Lu also contributed to the privatization of CHT, when in 2003 successfully listed on the NYSE. Dr. Lu has a Ph. D degree in Electrical Engineering.
Exploiting the Fixed Line Advantage for a Telecoms Operator's Transformation Towards Quad Play and Integrated Media Services
For some time now it has been recognized that revenue growth from commoditized and competitive basic access services such as broadband is not sustainable and that telecoms operators must transform themselves in order to generate new revenue sources such as those from content, applications and transactions. Acquiring and managing content and delivering these services across devices, both fixed and mobile, possibly as part of a "Quad Play" strategy, are steps that a telecoms operator may go through in its transformation towards an integrated media company. How does an operator ensure that this transformation is successful and how does the fixed broadband experience of the operator give it the ultimate advantage?
|
MWA1
Wednesday, January 14
9:10 AM
- 10:20 AM
|
Keynote Perspectives
|
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 "Changed and Unchanged" - New Lifestyle Service Provider
This presentation will look at how CHT has transformed its strategy and tactics in the last three years. With bold moves like NGN investment, VoIP on MSN, femtocell application, CHT needed to make changes and face the challenges from CSP and other non CSP competition to maintain and grow its revenue but still keeping its promise for "Quality and Commitment to Customers".
Other achievements, such as the launch its first CSR annually book of 2008 and the impact of its "Go Green" efforts to be more environmentally friendly throughout its operations, will also be explained.
From 2006 - 2008, CHT and TMF worked together on the Catalyst Project. In 2008, CHT won the Excellence Awards - Best Catalyst Project.
Dr. Shyue-Ching Lu has been Chairman of Chunghwa Telecom since August 2008. Before that, he was the President since 1996. Prior to Chunghwa Telecom, he served as the Deputy Director General of Directorate General of Telecommunications (DGT), Director General at Department of Posts and Telecommunications, Ministry of Transportation and Communication, and Managing Director, Telecommunication Laboratory.
During these years, Dr. Lu was involved in transforming DGT, a government agency, into a state-owned enterprise- Chunghwa Telecom (CHT). After this restructuring, the state-owned CHT immediately faced the competition from liberalized mobile market. Under Dr. Lu’s leadership, CHT managed to compete effectively and maintains the leading position in the mobile market.
Dr. Lu also contributed to the privatization of CHT, when in 2003 successfully listed on the NYSE. Dr. Lu has a Ph. D degree in Electrical Engineering.
Exploiting the Fixed Line Advantage for a Telecoms Operator's Transformation Towards Quad Play and Integrated Media Services
For some time now it has been recognized that revenue growth from commoditized and competitive basic access services such as broadband is not sustainable and that telecoms operators must transform themselves in order to generate new revenue sources such as those from content, applications and transactions. Acquiring and managing content and delivering these services across devices, both fixed and mobile, possibly as part of a "Quad Play" strategy, are steps that a telecoms operator may go through in its transformation towards an integrated media company. How does an operator ensure that this transformation is successful and how does the fixed broadband experience of the operator give it the ultimate advantage?
|
MWA1
Wednesday, January 14
9:10 AM
- 10:20 AM
|
Keynote Perspectives
|
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 "Changed and Unchanged" - New Lifestyle Service Provider
This presentation will look at how CHT has transformed its strategy and tactics in the last three years. With bold moves like NGN investment, VoIP on MSN, femtocell application, CHT needed to make changes and face the challenges from CSP and other non CSP competition to maintain and grow its revenue but still keeping its promise for "Quality and Commitment to Customers".
Other achievements, such as the launch its first CSR annually book of 2008 and the impact of its "Go Green" efforts to be more environmentally friendly throughout its operations, will also be explained.
From 2006 - 2008, CHT and TMF worked together on the Catalyst Project. In 2008, CHT won the Excellence Awards - Best Catalyst Project.
Dr. Shyue-Ching Lu has been Chairman of Chunghwa Telecom since August 2008. Before that, he was the President since 1996. Prior to Chunghwa Telecom, he served as the Deputy Director General of Directorate General of Telecommunications (DGT), Director General at Department of Posts and Telecommunications, Ministry of Transportation and Communication, and Managing Director, Telecommunication Laboratory.
During these years, Dr. Lu was involved in transforming DGT, a government agency, into a state-owned enterprise- Chunghwa Telecom (CHT). After this restructuring, the state-owned CHT immediately faced the competition from liberalized mobile market. Under Dr. Lu’s leadership, CHT managed to compete effectively and maintains the leading position in the mobile market.
Dr. Lu also contributed to the privatization of CHT, when in 2003 successfully listed on the NYSE. Dr. Lu has a Ph. D degree in Electrical Engineering.
Exploiting the Fixed Line Advantage for a Telecoms Operator's Transformation Towards Quad Play and Integrated Media Services
For some time now it has been recognized that revenue growth from commoditized and competitive basic access services such as broadband is not sustainable and that telecoms operators must transform themselves in order to generate new revenue sources such as those from content, applications and transactions. Acquiring and managing content and delivering these services across devices, both fixed and mobile, possibly as part of a "Quad Play" strategy, are steps that a telecoms operator may go through in its transformation towards an integrated media company. How does an operator ensure that this transformation is successful and how does the fixed broadband experience of the operator give it the ultimate advantage?
| |
Wednesday, January 14, 2009- Session Two
Chair
:
Martin Creaner
TM Forum,
President & Chief Executive Officer
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
|
MWA4
Wednesday, January 14
11:15 AM
- 12:50 PM
|
Enabling the New Digital Commerce World
| Turning Content into Context-Aware Advertising: A Real-Time Ecosystem Approach
Advanced advertising is now part of the interactive world of personalized content and communications. Cross promotions, policy control and targeted, real-time, delivery come together to make advertising interactive and measurable. This presentation will provide an overview of the market drivers for targeted advertising, using both communications and traditional media examples. Telcordia will discuss both business and technical requirements, and propose an ecosystem approach based on today's network evolutions.
Tom Forsyth is a Marketing Director in the Service Delivery Solutions BU at Telcordia Technologies. Tom has been with Telcordia for5 years after 10 years in a number of roles for Orange UK. Tom has over 20 years experience in manufacturing, design and network operation. He has spent over 15 years working on the GSM standardisation process including spells as chairman of the group writing the mobile type approval specifications and was the first vice chairman of the GSM MoU Terminals Working Group.
Getting Personal: Mobile Advertising and Personalization
Mobility and wireless are two unstoppable trends that reflect day to day life and these are even more prominent within Asia where the need to have anytime, anywhere access is taken as a given. What this has opened up is the creation of mobile services that can be targeted to the individual subscriber and with that the integration of mobile advertising into the "content" that is provided. Not only does this change the user's perception of the service but it may also change the way the user pays for the service. Wildes will examine the implications for those that make up the new value chain for mobile services.
 Taking the Friction out of the Content Value Chain
This panel debate will examine how the emergence of content-based services is radically changing the value chain and the role of the players within it. It looks at the evolution from the traditional telco dominant model to an approach of multiple players and the management complexities this entails. How can you take the friction out of the value chain? How will the players work together for a common customer benefit? What lessons have been learned from other markets where a shift to a content-based world is underway?
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
Director of Product Marketing for the Amdocs Interactive division, responsible for the digital commerce, mobile internet and personalization solutions deployed at over 50 operators worldwide. Previously led marketing efforts for Amdocs’ master data management, SOA and business intelligence offerings, and for Amdocs 6, the company’s first landmark portfolio release.
Shridhar Ramoo brings many years of experience in converged communications and managed services to his role as director, BT Global Telecom Markets Southeast Asia. A communications engineer with an MBA, he provides consulting services for communications service providers in region. Prior to BT, he worked with AT&T, IBM and Philips.
|
MWA4
Wednesday, January 14
11:15 AM
- 12:50 PM
|
Enabling the New Digital Commerce World
| Turning Content into Context-Aware Advertising: A Real-Time Ecosystem Approach
Advanced advertising is now part of the interactive world of personalized content and communications. Cross promotions, policy control and targeted, real-time, delivery come together to make advertising interactive and measurable. This presentation will provide an overview of the market drivers for targeted advertising, using both communications and traditional media examples. Telcordia will discuss both business and technical requirements, and propose an ecosystem approach based on today's network evolutions.
Tom Forsyth is a Marketing Director in the Service Delivery Solutions BU at Telcordia Technologies. Tom has been with Telcordia for5 years after 10 years in a number of roles for Orange UK. Tom has over 20 years experience in manufacturing, design and network operation. He has spent over 15 years working on the GSM standardisation process including spells as chairman of the group writing the mobile type approval specifications and was the first vice chairman of the GSM MoU Terminals Working Group.
Getting Personal: Mobile Advertising and Personalization
Mobility and wireless are two unstoppable trends that reflect day to day life and these are even more prominent within Asia where the need to have anytime, anywhere access is taken as a given. What this has opened up is the creation of mobile services that can be targeted to the individual subscriber and with that the integration of mobile advertising into the "content" that is provided. Not only does this change the user's perception of the service but it may also change the way the user pays for the service. Wildes will examine the implications for those that make up the new value chain for mobile services.
 Taking the Friction out of the Content Value Chain
This panel debate will examine how the emergence of content-based services is radically changing the value chain and the role of the players within it. It looks at the evolution from the traditional telco dominant model to an approach of multiple players and the management complexities this entails. How can you take the friction out of the value chain? How will the players work together for a common customer benefit? What lessons have been learned from other markets where a shift to a content-based world is underway?
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
Director of Product Marketing for the Amdocs Interactive division, responsible for the digital commerce, mobile internet and personalization solutions deployed at over 50 operators worldwide. Previously led marketing efforts for Amdocs’ master data management, SOA and business intelligence offerings, and for Amdocs 6, the company’s first landmark portfolio release.
Shridhar Ramoo brings many years of experience in converged communications and managed services to his role as director, BT Global Telecom Markets Southeast Asia. A communications engineer with an MBA, he provides consulting services for communications service providers in region. Prior to BT, he worked with AT&T, IBM and Philips.
|
MWA4
Wednesday, January 14
11:15 AM
- 12:50 PM
|
Enabling the New Digital Commerce World
| Turning Content into Context-Aware Advertising: A Real-Time Ecosystem Approach
Advanced advertising is now part of the interactive world of personalized content and communications. Cross promotions, policy control and targeted, real-time, delivery come together to make advertising interactive and measurable. This presentation will provide an overview of the market drivers for targeted advertising, using both communications and traditional media examples. Telcordia will discuss both business and technical requirements, and propose an ecosystem approach based on today's network evolutions.
Tom Forsyth is a Marketing Director in the Service Delivery Solutions BU at Telcordia Technologies. Tom has been with Telcordia for5 years after 10 years in a number of roles for Orange UK. Tom has over 20 years experience in manufacturing, design and network operation. He has spent over 15 years working on the GSM standardisation process including spells as chairman of the group writing the mobile type approval specifications and was the first vice chairman of the GSM MoU Terminals Working Group.
Getting Personal: Mobile Advertising and Personalization
Mobility and wireless are two unstoppable trends that reflect day to day life and these are even more prominent within Asia where the need to have anytime, anywhere access is taken as a given. What this has opened up is the creation of mobile services that can be targeted to the individual subscriber and with that the integration of mobile advertising into the "content" that is provided. Not only does this change the user's perception of the service but it may also change the way the user pays for the service. Wildes will examine the implications for those that make up the new value chain for mobile services.
 Taking the Friction out of the Content Value Chain
This panel debate will examine how the emergence of content-based services is radically changing the value chain and the role of the players within it. It looks at the evolution from the traditional telco dominant model to an approach of multiple players and the management complexities this entails. How can you take the friction out of the value chain? How will the players work together for a common customer benefit? What lessons have been learned from other markets where a shift to a content-based world is underway?
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
Director of Product Marketing for the Amdocs Interactive division, responsible for the digital commerce, mobile internet and personalization solutions deployed at over 50 operators worldwide. Previously led marketing efforts for Amdocs’ master data management, SOA and business intelligence offerings, and for Amdocs 6, the company’s first landmark portfolio release.
Shridhar Ramoo brings many years of experience in converged communications and managed services to his role as director, BT Global Telecom Markets Southeast Asia. A communications engineer with an MBA, he provides consulting services for communications service providers in region. Prior to BT, he worked with AT&T, IBM and Philips.
|
MWA4
Wednesday, January 14
11:15 AM
- 12:50 PM
|
Enabling the New Digital Commerce World
| Turning Content into Context-Aware Advertising: A Real-Time Ecosystem Approach
Advanced advertising is now part of the interactive world of personalized content and communications. Cross promotions, policy control and targeted, real-time, delivery come together to make advertising interactive and measurable. This presentation will provide an overview of the market drivers for targeted advertising, using both communications and traditional media examples. Telcordia will discuss both business and technical requirements, and propose an ecosystem approach based on today's network evolutions.
Tom Forsyth is a Marketing Director in the Service Delivery Solutions BU at Telcordia Technologies. Tom has been with Telcordia for5 years after 10 years in a number of roles for Orange UK. Tom has over 20 years experience in manufacturing, design and network operation. He has spent over 15 years working on the GSM standardisation process including spells as chairman of the group writing the mobile type approval specifications and was the first vice chairman of the GSM MoU Terminals Working Group.
Getting Personal: Mobile Advertising and Personalization
Mobility and wireless are two unstoppable trends that reflect day to day life and these are even more prominent within Asia where the need to have anytime, anywhere access is taken as a given. What this has opened up is the creation of mobile services that can be targeted to the individual subscriber and with that the integration of mobile advertising into the "content" that is provided. Not only does this change the user's perception of the service but it may also change the way the user pays for the service. Wildes will examine the implications for those that make up the new value chain for mobile services.
 Taking the Friction out of the Content Value Chain
This panel debate will examine how the emergence of content-based services is radically changing the value chain and the role of the players within it. It looks at the evolution from the traditional telco dominant model to an approach of multiple players and the management complexities this entails. How can you take the friction out of the value chain? How will the players work together for a common customer benefit? What lessons have been learned from other markets where a shift to a content-based world is underway?
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
Director of Product Marketing for the Amdocs Interactive division, responsible for the digital commerce, mobile internet and personalization solutions deployed at over 50 operators worldwide. Previously led marketing efforts for Amdocs’ master data management, SOA and business intelligence offerings, and for Amdocs 6, the company’s first landmark portfolio release.
Shridhar Ramoo brings many years of experience in converged communications and managed services to his role as director, BT Global Telecom Markets Southeast Asia. A communications engineer with an MBA, he provides consulting services for communications service providers in region. Prior to BT, he worked with AT&T, IBM and Philips.
|
MWA4
Wednesday, January 14
11:15 AM
- 12:50 PM
|
Enabling the New Digital Commerce World
| Turning Content into Context-Aware Advertising: A Real-Time Ecosystem Approach
Advanced advertising is now part of the interactive world of personalized content and communications. Cross promotions, policy control and targeted, real-time, delivery come together to make advertising interactive and measurable. This presentation will provide an overview of the market drivers for targeted advertising, using both communications and traditional media examples. Telcordia will discuss both business and technical requirements, and propose an ecosystem approach based on today's network evolutions.
Tom Forsyth is a Marketing Director in the Service Delivery Solutions BU at Telcordia Technologies. Tom has been with Telcordia for5 years after 10 years in a number of roles for Orange UK. Tom has over 20 years experience in manufacturing, design and network operation. He has spent over 15 years working on the GSM standardisation process including spells as chairman of the group writing the mobile type approval specifications and was the first vice chairman of the GSM MoU Terminals Working Group.
Getting Personal: Mobile Advertising and Personalization
Mobility and wireless are two unstoppable trends that reflect day to day life and these are even more prominent within Asia where the need to have anytime, anywhere access is taken as a given. What this has opened up is the creation of mobile services that can be targeted to the individual subscriber and with that the integration of mobile advertising into the "content" that is provided. Not only does this change the user's perception of the service but it may also change the way the user pays for the service. Wildes will examine the implications for those that make up the new value chain for mobile services.
 Taking the Friction out of the Content Value Chain
This panel debate will examine how the emergence of content-based services is radically changing the value chain and the role of the players within it. It looks at the evolution from the traditional telco dominant model to an approach of multiple players and the management complexities this entails. How can you take the friction out of the value chain? How will the players work together for a common customer benefit? What lessons have been learned from other markets where a shift to a content-based world is underway?
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
Director of Product Marketing for the Amdocs Interactive division, responsible for the digital commerce, mobile internet and personalization solutions deployed at over 50 operators worldwide. Previously led marketing efforts for Amdocs’ master data management, SOA and business intelligence offerings, and for Amdocs 6, the company’s first landmark portfolio release.
Shridhar Ramoo brings many years of experience in converged communications and managed services to his role as director, BT Global Telecom Markets Southeast Asia. A communications engineer with an MBA, he provides consulting services for communications service providers in region. Prior to BT, he worked with AT&T, IBM and Philips.
| |
Wednesday, January 14, 2009- Session Three
Chair
:
Martin Creaner
TM Forum,
President & Chief Executive Officer
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
|
MWA7
Wednesday, January 14
2:00 PM
- 3:30 PM
|
Innovation in New Services
| Delivering New Services – Consumers Are Demanding a Factory Approach
Based on Accenture’s new “Telecommunications Competitive Future Research”, consumers are ready for advanced, convergent products and services and are impatient for companies to deliver a seamless experience, a common platform and a superior service. These are now strategic necessities and service providers must move quickly to overcome traditional problems of extended development cycles, mounting costs and uncertain return on investment. The IP era demands a factory approach—a standardized and industrialized environment for more effective service innovation, development and operations, cutting time, cost and risk of launching new IP products and services.
Larry Socher is the Global Lead of Accenture's Network Practice, part of the Communications, Media and Technology market unit. He has more than 20 years of experience building and operationalizing a wide range of voice and data networks and services for communications service providers, large enterprises and government agencies. Larry is a member of the TM Forum.
 The Challenges of IPTV Rollout and Lessons Learned
Delivering and managing IPTV and multiplay services can be complex for fixed and mobile operators. Many factors conspire including regulatory constraints, lack of bandwidth, lack of exclusive rights to content, competition from cable networks and service quality issues. This panel will address the critical success factors to IPTV rollout including engineering networks for IPTV and successful introduction and growth of Mobile TV.
Enyen Cheong is responsible for driving JDSU Service Assurance strategy for Asia Pacific. Prior to that he worked for Ericsson focusing on IMS solutions helping service providers create and offer new and enriched multimedia services. He holds a Master of Science degree in Telecommunications Technology from Aston University.
Yves has been working for the Orange France Telecom group since 1997, most recently at Orange and Sofrecom.
He has actively participated in the starting phases of Orange DK / NL / Moldova / Cameroon / Sweden in various marketing positions such as Value Proposition Manager, Loyalty Manager, Marketing Director.
 Managing 3G Mobile Customer Experience is Key to Business Success
Newer phones like the iPhone 3G have won the consumers mindset as they radically change the way data services are accessed, from anywhere and using a single device. At the same time, two out of three consumers give up using a new service after two failed attempts. This case study will present SingTel’s use of service performance management and customer experience management (CEM) tools to identify and resolve network and service issues impacting customers.
Ong Shwu Fong is the Principal Quality Manager for SingTel E2E-Network Quality
For over 15 years, Anand Venket has provided solution consulting and solution architecture to service providers, technology and business partners across the region. Anand manages channel partners as well as performs technical proof of concepts on Telcordia solutions in the wireline/wireless & convergent market. He has architectured legacy solution migration to NGOSS for several customers in the APAC region.
|
MWA7
Wednesday, January 14
2:00 PM
- 3:30 PM
|
Innovation in New Services
| Delivering New Services – Consumers Are Demanding a Factory Approach
Based on Accenture’s new “Telecommunications Competitive Future Research”, consumers are ready for advanced, convergent products and services and are impatient for companies to deliver a seamless experience, a common platform and a superior service. These are now strategic necessities and service providers must move quickly to overcome traditional problems of extended development cycles, mounting costs and uncertain return on investment. The IP era demands a factory approach—a standardized and industrialized environment for more effective service innovation, development and operations, cutting time, cost and risk of launching new IP products and services.
Larry Socher is the Global Lead of Accenture's Network Practice, part of the Communications, Media and Technology market unit. He has more than 20 years of experience building and operationalizing a wide range of voice and data networks and services for communications service providers, large enterprises and government agencies. Larry is a member of the TM Forum.
 The Challenges of IPTV Rollout and Lessons Learned
Delivering and managing IPTV and multiplay services can be complex for fixed and mobile operators. Many factors conspire including regulatory constraints, lack of bandwidth, lack of exclusive rights to content, competition from cable networks and service quality issues. This panel will address the critical success factors to IPTV rollout including engineering networks for IPTV and successful introduction and growth of Mobile TV.
Enyen Cheong is responsible for driving JDSU Service Assurance strategy for Asia Pacific. Prior to that he worked for Ericsson focusing on IMS solutions helping service providers create and offer new and enriched multimedia services. He holds a Master of Science degree in Telecommunications Technology from Aston University.
Yves has been working for the Orange France Telecom group since 1997, most recently at Orange and Sofrecom.
He has actively participated in the starting phases of Orange DK / NL / Moldova / Cameroon / Sweden in various marketing positions such as Value Proposition Manager, Loyalty Manager, Marketing Director.
 Managing 3G Mobile Customer Experience is Key to Business Success
Newer phones like the iPhone 3G have won the consumers mindset as they radically change the way data services are accessed, from anywhere and using a single device. At the same time, two out of three consumers give up using a new service after two failed attempts. This case study will present SingTel’s use of service performance management and customer experience management (CEM) tools to identify and resolve network and service issues impacting customers.
Ong Shwu Fong is the Principal Quality Manager for SingTel E2E-Network Quality
For over 15 years, Anand Venket has provided solution consulting and solution architecture to service providers, technology and business partners across the region. Anand manages channel partners as well as performs technical proof of concepts on Telcordia solutions in the wireline/wireless & convergent market. He has architectured legacy solution migration to NGOSS for several customers in the APAC region.
|
MWA7
Wednesday, January 14
2:00 PM
- 3:30 PM
|
Innovation in New Services
| Delivering New Services – Consumers Are Demanding a Factory Approach
Based on Accenture’s new “Telecommunications Competitive Future Research”, consumers are ready for advanced, convergent products and services and are impatient for companies to deliver a seamless experience, a common platform and a superior service. These are now strategic necessities and service providers must move quickly to overcome traditional problems of extended development cycles, mounting costs and uncertain return on investment. The IP era demands a factory approach—a standardized and industrialized environment for more effective service innovation, development and operations, cutting time, cost and risk of launching new IP products and services.
Larry Socher is the Global Lead of Accenture's Network Practice, part of the Communications, Media and Technology market unit. He has more than 20 years of experience building and operationalizing a wide range of voice and data networks and services for communications service providers, large enterprises and government agencies. Larry is a member of the TM Forum.
 The Challenges of IPTV Rollout and Lessons Learned
Delivering and managing IPTV and multiplay services can be complex for fixed and mobile operators. Many factors conspire including regulatory constraints, lack of bandwidth, lack of exclusive rights to content, competition from cable networks and service quality issues. This panel will address the critical success factors to IPTV rollout including engineering networks for IPTV and successful introduction and growth of Mobile TV.
Enyen Cheong is responsible for driving JDSU Service Assurance strategy for Asia Pacific. Prior to that he worked for Ericsson focusing on IMS solutions helping service providers create and offer new and enriched multimedia services. He holds a Master of Science degree in Telecommunications Technology from Aston University.
Yves has been working for the Orange France Telecom group since 1997, most recently at Orange and Sofrecom.
He has actively participated in the starting phases of Orange DK / NL / Moldova / Cameroon / Sweden in various marketing positions such as Value Proposition Manager, Loyalty Manager, Marketing Director.
 Managing 3G Mobile Customer Experience is Key to Business Success
Newer phones like the iPhone 3G have won the consumers mindset as they radically change the way data services are accessed, from anywhere and using a single device. At the same time, two out of three consumers give up using a new service after two failed attempts. This case study will present SingTel’s use of service performance management and customer experience management (CEM) tools to identify and resolve network and service issues impacting customers.
Ong Shwu Fong is the Principal Quality Manager for SingTel E2E-Network Quality
For over 15 years, Anand Venket has provided solution consulting and solution architecture to service providers, technology and business partners across the region. Anand manages channel partners as well as performs technical proof of concepts on Telcordia solutions in the wireline/wireless & convergent market. He has architectured legacy solution migration to NGOSS for several customers in the APAC region.
|
MWA7
Wednesday, January 14
2:00 PM
- 3:30 PM
|
Innovation in New Services
| Delivering New Services – Consumers Are Demanding a Factory Approach
Based on Accenture’s new “Telecommunications Competitive Future Research”, consumers are ready for advanced, convergent products and services and are impatient for companies to deliver a seamless experience, a common platform and a superior service. These are now strategic necessities and service providers must move quickly to overcome traditional problems of extended development cycles, mounting costs and uncertain return on investment. The IP era demands a factory approach—a standardized and industrialized environment for more effective service innovation, development and operations, cutting time, cost and risk of launching new IP products and services.
Larry Socher is the Global Lead of Accenture's Network Practice, part of the Communications, Media and Technology market unit. He has more than 20 years of experience building and operationalizing a wide range of voice and data networks and services for communications service providers, large enterprises and government agencies. Larry is a member of the TM Forum.
 The Challenges of IPTV Rollout and Lessons Learned
Delivering and managing IPTV and multiplay services can be complex for fixed and mobile operators. Many factors conspire including regulatory constraints, lack of bandwidth, lack of exclusive rights to content, competition from cable networks and service quality issues. This panel will address the critical success factors to IPTV rollout including engineering networks for IPTV and successful introduction and growth of Mobile TV.
Enyen Cheong is responsible for driving JDSU Service Assurance strategy for Asia Pacific. Prior to that he worked for Ericsson focusing on IMS solutions helping service providers create and offer new and enriched multimedia services. He holds a Master of Science degree in Telecommunications Technology from Aston University.
Yves has been working for the Orange France Telecom group since 1997, most recently at Orange and Sofrecom.
He has actively participated in the starting phases of Orange DK / NL / Moldova / Cameroon / Sweden in various marketing positions such as Value Proposition Manager, Loyalty Manager, Marketing Director.
 Managing 3G Mobile Customer Experience is Key to Business Success
Newer phones like the iPhone 3G have won the consumers mindset as they radically change the way data services are accessed, from anywhere and using a single device. At the same time, two out of three consumers give up using a new service after two failed attempts. This case study will present SingTel’s use of service performance management and customer experience management (CEM) tools to identify and resolve network and service issues impacting customers.
Ong Shwu Fong is the Principal Quality Manager for SingTel E2E-Network Quality
For over 15 years, Anand Venket has provided solution consulting and solution architecture to service providers, technology and business partners across the region. Anand manages channel partners as well as performs technical proof of concepts on Telcordia solutions in the wireline/wireless & convergent market. He has architectured legacy solution migration to NGOSS for several customers in the APAC region.
|
MWA7
Wednesday, January 14
2:00 PM
- 3:30 PM
|
Innovation in New Services
| Delivering New Services – Consumers Are Demanding a Factory Approach
Based on Accenture’s new “Telecommunications Competitive Future Research”, consumers are ready for advanced, convergent products and services and are impatient for companies to deliver a seamless experience, a common platform and a superior service. These are now strategic necessities and service providers must move quickly to overcome traditional problems of extended development cycles, mounting costs and uncertain return on investment. The IP era demands a factory approach—a standardized and industrialized environment for more effective service innovation, development and operations, cutting time, cost and risk of launching new IP products and services.
Larry Socher is the Global Lead of Accenture's Network Practice, part of the Communications, Media and Technology market unit. He has more than 20 years of experience building and operationalizing a wide range of voice and data networks and services for communications service providers, large enterprises and government agencies. Larry is a member of the TM Forum.
 The Challenges of IPTV Rollout and Lessons Learned
Delivering and managing IPTV and multiplay services can be complex for fixed and mobile operators. Many factors conspire including regulatory constraints, lack of bandwidth, lack of exclusive rights to content, competition from cable networks and service quality issues. This panel will address the critical success factors to IPTV rollout including engineering networks for IPTV and successful introduction and growth of Mobile TV.
Enyen Cheong is responsible for driving JDSU Service Assurance strategy for Asia Pacific. Prior to that he worked for Ericsson focusing on IMS solutions helping service providers create and offer new and enriched multimedia services. He holds a Master of Science degree in Telecommunications Technology from Aston University.
Yves has been working for the Orange France Telecom group since 1997, most recently at Orange and Sofrecom.
He has actively participated in the starting phases of Orange DK / NL / Moldova / Cameroon / Sweden in various marketing positions such as Value Proposition Manager, Loyalty Manager, Marketing Director.
 Managing 3G Mobile Customer Experience is Key to Business Success
Newer phones like the iPhone 3G have won the consumers mindset as they radically change the way data services are accessed, from anywhere and using a single device. At the same time, two out of three consumers give up using a new service after two failed attempts. This case study will present SingTel’s use of service performance management and customer experience management (CEM) tools to identify and resolve network and service issues impacting customers.
Ong Shwu Fong is the Principal Quality Manager for SingTel E2E-Network Quality
For over 15 years, Anand Venket has provided solution consulting and solution architecture to service providers, technology and business partners across the region. Anand manages channel partners as well as performs technical proof of concepts on Telcordia solutions in the wireline/wireless & convergent market. He has architectured legacy solution migration to NGOSS for several customers in the APAC region.
|
MWA7
Wednesday, January 14
2:00 PM
- 3:30 PM
|
Innovation in New Services
| Delivering New Services – Consumers Are Demanding a Factory Approach
Based on Accenture’s new “Telecommunications Competitive Future Research”, consumers are ready for advanced, convergent products and services and are impatient for companies to deliver a seamless experience, a common platform and a superior service. These are now strategic necessities and service providers must move quickly to overcome traditional problems of extended development cycles, mounting costs and uncertain return on investment. The IP era demands a factory approach—a standardized and industrialized environment for more effective service innovation, development and operations, cutting time, cost and risk of launching new IP products and services.
Larry Socher is the Global Lead of Accenture's Network Practice, part of the Communications, Media and Technology market unit. He has more than 20 years of experience building and operationalizing a wide range of voice and data networks and services for communications service providers, large enterprises and government agencies. Larry is a member of the TM Forum.
 The Challenges of IPTV Rollout and Lessons Learned
Delivering and managing IPTV and multiplay services can be complex for fixed and mobile operators. Many factors conspire including regulatory constraints, lack of bandwidth, lack of exclusive rights to content, competition from cable networks and service quality issues. This panel will address the critical success factors to IPTV rollout including engineering networks for IPTV and successful introduction and growth of Mobile TV.
Enyen Cheong is responsible for driving JDSU Service Assurance strategy for Asia Pacific. Prior to that he worked for Ericsson focusing on IMS solutions helping service providers create and offer new and enriched multimedia services. He holds a Master of Science degree in Telecommunications Technology from Aston University.
Yves has been working for the Orange France Telecom group since 1997, most recently at Orange and Sofrecom.
He has actively participated in the starting phases of Orange DK / NL / Moldova / Cameroon / Sweden in various marketing positions such as Value Proposition Manager, Loyalty Manager, Marketing Director.
 Managing 3G Mobile Customer Experience is Key to Business Success
Newer phones like the iPhone 3G have won the consumers mindset as they radically change the way data services are accessed, from anywhere and using a single device. At the same time, two out of three consumers give up using a new service after two failed attempts. This case study will present SingTel’s use of service performance management and customer experience management (CEM) tools to identify and resolve network and service issues impacting customers.
Ong Shwu Fong is the Principal Quality Manager for SingTel E2E-Network Quality
For over 15 years, Anand Venket has provided solution consulting and solution architecture to service providers, technology and business partners across the region. Anand manages channel partners as well as performs technical proof of concepts on Telcordia solutions in the wireline/wireless & convergent market. He has architectured legacy solution migration to NGOSS for several customers in the APAC region.
| |
Wednesday, January 14, 2009- Session Four
Chair
:
Martin Creaner
TM Forum,
President & Chief Executive Officer
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
|
MWA10
Wednesday, January 14
4:15 PM
- 4:55 PM
|
Next Generation Revenue Models
| New services, new issues for Billing, Charging, Revenue Assurance and Fraud
Service providers introducing new services need to secure their revenues, accurately bill clients and fight the incessant increase in fraud. By using existing data to detect and monitor potential losses operators can minimise exposure. Now more than ever, in the midst of the global financial crisis, with the collapse of 150 year old institutions, with the admitted frauds of esteemed business leaders from New York to New Delhi, the industry will need Advanced Forensic Data Analytics determine if available data is reliable and accurate, or whether it is hiding more serious inconsistencies and potentially fatal practices.
Principal and Head of Forensic Services for Deloitte Singapore and Southeast Asia. 30 years of experience in the prevention, detection and investigation of fraud. 10 years of that in the telecom industry working across Australia, APAC, North America and others. Member of the global Deloitte TMT Group.
| |
Thursday, January 15, 2009- Session Five
Chair
:
Tony Poulos
TM Forum,
Market Strategist
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
|
MWA12
Thursday, January 15
9:10 AM
- 10:15 AM
|
Transformation Case Studies
|
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
Gang has had over 29 years of experience in the Information Technology and Management field. His pre position was the General Manager of IT Plan & Development Center of China Mobile Group Shanxi Co., Ltd. In charge of building the company’s IT strategy, policy, infrastructure, large scale application architecture including DSS/BSS/OSS/CRM/NMS etc.,
Gang is one of 15 BOA (Board of Advisor) worldwide of IBM software group, and is principal consultant of Huawei Software too.
Gang was IT director of Softbank China Venture Capital before join China Mobile.
 Business Transformation – Bitter Pill or About time?
The digital revolution has led Telecom operators to do self introspection as they transform from a staid business offering voice connectivity over pairs of copper to a multi dimensional entertainment carousel offering on demand services. The margins on traditional revenue streams are stagnating and the competition is three pronged; deliver more for less, competition and regulation. This presentation will outline the challenges with transformation, the transformation themes and re-alignment of services to be offered.
Manish is Lead Business Analyst for systems delivery, engaging with Business to understand business challenges, functions and business drivers. Manish has been with Tech Mahindra for more than 11 years and has extensive experience in Systems Development for TSPs.
Chris is the marketing lead for design and launch of next generation telecom for Telecom New Zealand to replace the incumbent retail business. Chris has 11 years experience with Telecom New Zealand as Head of Marketing in ISP, Broadband and IPTV areas. In the past, he has held senior positions in IBM, Apple and start-up companies.
|
MWA12
Thursday, January 15
9:10 AM
- 10:15 AM
|
Transformation Case Studies
|
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
Gang has had over 29 years of experience in the Information Technology and Management field. His pre position was the General Manager of IT Plan & Development Center of China Mobile Group Shanxi Co., Ltd. In charge of building the company’s IT strategy, policy, infrastructure, large scale application architecture including DSS/BSS/OSS/CRM/NMS etc.,
Gang is one of 15 BOA (Board of Advisor) worldwide of IBM software group, and is principal consultant of Huawei Software too.
Gang was IT director of Softbank China Venture Capital before join China Mobile.
 Business Transformation – Bitter Pill or About time?
The digital revolution has led Telecom operators to do self introspection as they transform from a staid business offering voice connectivity over pairs of copper to a multi dimensional entertainment carousel offering on demand services. The margins on traditional revenue streams are stagnating and the competition is three pronged; deliver more for less, competition and regulation. This presentation will outline the challenges with transformation, the transformation themes and re-alignment of services to be offered.
Manish is Lead Business Analyst for systems delivery, engaging with Business to understand business challenges, functions and business drivers. Manish has been with Tech Mahindra for more than 11 years and has extensive experience in Systems Development for TSPs.
Chris is the marketing lead for design and launch of next generation telecom for Telecom New Zealand to replace the incumbent retail business. Chris has 11 years experience with Telecom New Zealand as Head of Marketing in ISP, Broadband and IPTV areas. In the past, he has held senior positions in IBM, Apple and start-up companies.
|
MWA12
Thursday, January 15
9:10 AM
- 10:15 AM
|
Transformation Case Studies
|
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
Gang has had over 29 years of experience in the Information Technology and Management field. His pre position was the General Manager of IT Plan & Development Center of China Mobile Group Shanxi Co., Ltd. In charge of building the company’s IT strategy, policy, infrastructure, large scale application architecture including DSS/BSS/OSS/CRM/NMS etc.,
Gang is one of 15 BOA (Board of Advisor) worldwide of IBM software group, and is principal consultant of Huawei Software too.
Gang was IT director of Softbank China Venture Capital before join China Mobile.
 Business Transformation – Bitter Pill or About time?
The digital revolution has led Telecom operators to do self introspection as they transform from a staid business offering voice connectivity over pairs of copper to a multi dimensional entertainment carousel offering on demand services. The margins on traditional revenue streams are stagnating and the competition is three pronged; deliver more for less, competition and regulation. This presentation will outline the challenges with transformation, the transformation themes and re-alignment of services to be offered.
Manish is Lead Business Analyst for systems delivery, engaging with Business to understand business challenges, functions and business drivers. Manish has been with Tech Mahindra for more than 11 years and has extensive experience in Systems Development for TSPs.
Chris is the marketing lead for design and launch of next generation telecom for Telecom New Zealand to replace the incumbent retail business. Chris has 11 years experience with Telecom New Zealand as Head of Marketing in ISP, Broadband and IPTV areas. In the past, he has held senior positions in IBM, Apple and start-up companies.
|
MWA12
Thursday, January 15
9:10 AM
- 10:15 AM
|
Transformation Case Studies
|
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
Gang has had over 29 years of experience in the Information Technology and Management field. His pre position was the General Manager of IT Plan & Development Center of China Mobile Group Shanxi Co., Ltd. In charge of building the company’s IT strategy, policy, infrastructure, large scale application architecture including DSS/BSS/OSS/CRM/NMS etc.,
Gang is one of 15 BOA (Board of Advisor) worldwide of IBM software group, and is principal consultant of Huawei Software too.
Gang was IT director of Softbank China Venture Capital before join China Mobile.
 Business Transformation – Bitter Pill or About time?
The digital revolution has led Telecom operators to do self introspection as they transform from a staid business offering voice connectivity over pairs of copper to a multi dimensional entertainment carousel offering on demand services. The margins on traditional revenue streams are stagnating and the competition is three pronged; deliver more for less, competition and regulation. This presentation will outline the challenges with transformation, the transformation themes and re-alignment of services to be offered.
Manish is Lead Business Analyst for systems delivery, engaging with Business to understand business challenges, functions and business drivers. Manish has been with Tech Mahindra for more than 11 years and has extensive experience in Systems Development for TSPs.
Chris is the marketing lead for design and launch of next generation telecom for Telecom New Zealand to replace the incumbent retail business. Chris has 11 years experience with Telecom New Zealand as Head of Marketing in ISP, Broadband and IPTV areas. In the past, he has held senior positions in IBM, Apple and start-up companies.
|
MWA12
Thursday, January 15
9:10 AM
- 10:15 AM
|
Transformation Case Studies
|
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
Gang has had over 29 years of experience in the Information Technology and Management field. His pre position was the General Manager of IT Plan & Development Center of China Mobile Group Shanxi Co., Ltd. In charge of building the company’s IT strategy, policy, infrastructure, large scale application architecture including DSS/BSS/OSS/CRM/NMS etc.,
Gang is one of 15 BOA (Board of Advisor) worldwide of IBM software group, and is principal consultant of Huawei Software too.
Gang was IT director of Softbank China Venture Capital before join China Mobile.
 Business Transformation – Bitter Pill or About time?
The digital revolution has led Telecom operators to do self introspection as they transform from a staid business offering voice connectivity over pairs of copper to a multi dimensional entertainment carousel offering on demand services. The margins on traditional revenue streams are stagnating and the competition is three pronged; deliver more for less, competition and regulation. This presentation will outline the challenges with transformation, the transformation themes and re-alignment of services to be offered.
Manish is Lead Business Analyst for systems delivery, engaging with Business to understand business challenges, functions and business drivers. Manish has been with Tech Mahindra for more than 11 years and has extensive experience in Systems Development for TSPs.
Chris is the marketing lead for design and launch of next generation telecom for Telecom New Zealand to replace the incumbent retail business. Chris has 11 years experience with Telecom New Zealand as Head of Marketing in ISP, Broadband and IPTV areas. In the past, he has held senior positions in IBM, Apple and start-up companies.
| |
Thursday, January 15, 2009- Session Six
Chair
:
Tony Poulos
TM Forum,
Market Strategist
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
|
MWA15
Thursday, January 15
11:00 AM
- 12:30 PM
|
TM Forum Standards in the Real World
| An Update on TM Forum Technical Initiatives
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will look at what the TM Forum Collaboration Program is, how the program is structured, what the current projects are, and finally the session will look at the benefits of getting involved in the ongoing work of the Collaboration program.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 Transformation of Telco Operations using eTOM Framework and NGOSS Architecture
TELKOM (Indonesia) performed an holistic transformation to simplify the operation and maintenance process but faced big challenges for the legacy integration needs. A three year project was built with TATA using TM Forum's eTOM and NGOSS models for its OSS/BSS/CSS requirements. A modular system was developed, implemented and synergized covering its Integrated Operation Support System, Customer Care & Revenue Management System, and Billing Systems working with Clarity, SAP and Convergys. Our experience will be shared in this session to provide valuable lessons in transformation.
Bengris Pasaribu, Master of business from Institute Management of Telkom. Before 2009, developing support system solution and active in ITU-T. Since 2009 until now as Manager Lab Solution Enterprise in R&D Centre. Experience in the development and implementation application for enterprise solution include cloud computing. Currently focused for creating community based cloud application for small medium enterprise.
Nurdjaja, researcher in service management since 1995. Experienced in GTZ Germany Project for Traffic Forecasting. Joint Network Planning Centre from 1993 to 1996. Joint TMN Laboratories, development OSS solution for Service Management and contribute in ITU-T SG-4. Graduate from Syracuce University in Master of Science in Telecommunication and Network Management, USA.
 Saudi Telecom’s Journey to Deploy eTOM to improve its Business Process Model
The presentation sheds light on STC’s journey towards full adaptation of eTOM as the foundation for a Business Process Framework and Model. Saudi Telecom will share their experience in translating eTOM to the main process framework within the organisation. It will also show how it has utilized eTOM in a variety of major initiatives across the company.
Mr. Ibrahim is an engineer by profession with almost 20 years of experience in progressively diverse roles in various segments of the telecom industry. Since 2005, he has been working with STC as a Senior Advisor with Corporate Quality Management (CQM). CQM is mandated with driving implementation of Quality & Process Management in the company, based on industry standards and best practices, including the eTOM Business Process Framework.
|
MWA15
Thursday, January 15
11:00 AM
- 12:30 PM
|
TM Forum Standards in the Real World
| An Update on TM Forum Technical Initiatives
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will look at what the TM Forum Collaboration Program is, how the program is structured, what the current projects are, and finally the session will look at the benefits of getting involved in the ongoing work of the Collaboration program.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 Transformation of Telco Operations using eTOM Framework and NGOSS Architecture
TELKOM (Indonesia) performed an holistic transformation to simplify the operation and maintenance process but faced big challenges for the legacy integration needs. A three year project was built with TATA using TM Forum's eTOM and NGOSS models for its OSS/BSS/CSS requirements. A modular system was developed, implemented and synergized covering its Integrated Operation Support System, Customer Care & Revenue Management System, and Billing Systems working with Clarity, SAP and Convergys. Our experience will be shared in this session to provide valuable lessons in transformation.
Bengris Pasaribu, Master of business from Institute Management of Telkom. Before 2009, developing support system solution and active in ITU-T. Since 2009 until now as Manager Lab Solution Enterprise in R&D Centre. Experience in the development and implementation application for enterprise solution include cloud computing. Currently focused for creating community based cloud application for small medium enterprise.
Nurdjaja, researcher in service management since 1995. Experienced in GTZ Germany Project for Traffic Forecasting. Joint Network Planning Centre from 1993 to 1996. Joint TMN Laboratories, development OSS solution for Service Management and contribute in ITU-T SG-4. Graduate from Syracuce University in Master of Science in Telecommunication and Network Management, USA.
 Saudi Telecom’s Journey to Deploy eTOM to improve its Business Process Model
The presentation sheds light on STC’s journey towards full adaptation of eTOM as the foundation for a Business Process Framework and Model. Saudi Telecom will share their experience in translating eTOM to the main process framework within the organisation. It will also show how it has utilized eTOM in a variety of major initiatives across the company.
Mr. Ibrahim is an engineer by profession with almost 20 years of experience in progressively diverse roles in various segments of the telecom industry. Since 2005, he has been working with STC as a Senior Advisor with Corporate Quality Management (CQM). CQM is mandated with driving implementation of Quality & Process Management in the company, based on industry standards and best practices, including the eTOM Business Process Framework.
|
MWA15
Thursday, January 15
11:00 AM
- 12:30 PM
|
TM Forum Standards in the Real World
| An Update on TM Forum Technical Initiatives
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will look at what the TM Forum Collaboration Program is, how the program is structured, what the current projects are, and finally the session will look at the benefits of getting involved in the ongoing work of the Collaboration program.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 Transformation of Telco Operations using eTOM Framework and NGOSS Architecture
TELKOM (Indonesia) performed an holistic transformation to simplify the operation and maintenance process but faced big challenges for the legacy integration needs. A three year project was built with TATA using TM Forum's eTOM and NGOSS models for its OSS/BSS/CSS requirements. A modular system was developed, implemented and synergized covering its Integrated Operation Support System, Customer Care & Revenue Management System, and Billing Systems working with Clarity, SAP and Convergys. Our experience will be shared in this session to provide valuable lessons in transformation.
Bengris Pasaribu, Master of business from Institute Management of Telkom. Before 2009, developing support system solution and active in ITU-T. Since 2009 until now as Manager Lab Solution Enterprise in R&D Centre. Experience in the development and implementation application for enterprise solution include cloud computing. Currently focused for creating community based cloud application for small medium enterprise.
Nurdjaja, researcher in service management since 1995. Experienced in GTZ Germany Project for Traffic Forecasting. Joint Network Planning Centre from 1993 to 1996. Joint TMN Laboratories, development OSS solution for Service Management and contribute in ITU-T SG-4. Graduate from Syracuce University in Master of Science in Telecommunication and Network Management, USA.
 Saudi Telecom’s Journey to Deploy eTOM to improve its Business Process Model
The presentation sheds light on STC’s journey towards full adaptation of eTOM as the foundation for a Business Process Framework and Model. Saudi Telecom will share their experience in translating eTOM to the main process framework within the organisation. It will also show how it has utilized eTOM in a variety of major initiatives across the company.
Mr. Ibrahim is an engineer by profession with almost 20 years of experience in progressively diverse roles in various segments of the telecom industry. Since 2005, he has been working with STC as a Senior Advisor with Corporate Quality Management (CQM). CQM is mandated with driving implementation of Quality & Process Management in the company, based on industry standards and best practices, including the eTOM Business Process Framework.
|
MWA15
Thursday, January 15
11:00 AM
- 12:30 PM
|
TM Forum Standards in the Real World
| An Update on TM Forum Technical Initiatives
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will look at what the TM Forum Collaboration Program is, how the program is structured, what the current projects are, and finally the session will look at the benefits of getting involved in the ongoing work of the Collaboration program.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
 Transformation of Telco Operations using eTOM Framework and NGOSS Architecture
TELKOM (Indonesia) performed an holistic transformation to simplify the operation and maintenance process but faced big challenges for the legacy integration needs. A three year project was built with TATA using TM Forum's eTOM and NGOSS models for its OSS/BSS/CSS requirements. A modular system was developed, implemented and synergized covering its Integrated Operation Support System, Customer Care & Revenue Management System, and Billing Systems working with Clarity, SAP and Convergys. Our experience will be shared in this session to provide valuable lessons in transformation.
Bengris Pasaribu, Master of business from Institute Management of Telkom. Before 2009, developing support system solution and active in ITU-T. Since 2009 until now as Manager Lab Solution Enterprise in R&D Centre. Experience in the development and implementation application for enterprise solution include cloud computing. Currently focused for creating community based cloud application for small medium enterprise.
Nurdjaja, researcher in service management since 1995. Experienced in GTZ Germany Project for Traffic Forecasting. Joint Network Planning Centre from 1993 to 1996. Joint TMN Laboratories, development OSS solution for Service Management and contribute in ITU-T SG-4. Graduate from Syracuce University in Master of Science in Telecommunication and Network Management, USA.
 Saudi Telecom’s Journey to Deploy eTOM to improve its Business Process Model
The presentation sheds light on STC’s journey towards full adaptation of eTOM as the foundation for a Business Process Framework and Model. Saudi Telecom will share their experience in translating eTOM to the main process framework within the organisation. It will also show how it has utilized eTOM in a variety of major initiatives across the company.
Mr. Ibrahim is an engineer by profession with almost 20 years of experience in progressively diverse roles in various segments of the telecom industry. Since 2005, he has been working with STC as a Senior Advisor with Corporate Quality Management (CQM). CQM is mandated with driving implementation of Quality & Process Management in the company, based on industry standards and best practices, including the eTOM Business Process Framework.
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Thursday, January 15, 2009- Session Seven
Chair
:
Tony Poulos
TM Forum,
Market Strategist
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
|
MWA18
Thursday, January 15
2:00 PM
- 3:15 PM
|
Latest Technology Standards and Developments
| An Update on TM Forum Technical Initiatives - Service Delivery Frameworks
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will follow on from the earlier session and specifically look at how the TM Forum's Service Delivery Framework activities are supporting developments in next generation service delivery.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
Transforming Your Approach to Service Delivery
This panel session will examine the way customer experience is a key differentiator today, but that, so far, the service delivery domain remains disconnected from the customer experience goal. A new approach is needed—one that ties customer experience into the debate on service delivery frameworks and platforms. It debates the evolution of the traditional service delivery platform (SDP) toward a new, customer experience-focused service delivery framework (SDF) approach. In doing so real-life case scenarios will be used to explore the customer-experience payoff of delivering services via an SDF.
Seth Nesbitt, Telemanagement Forum advisory director and VP, Product and Solutions Marketing at Amdocs. Seth leads a global team of marketing professionals focused on bringing comprehensive packaged customer experience solutions to market based on Amdocs’ products, services and business knowledge. Previous to Amdocs, he worked for Nortel Networks and others.
Rob is a co-founder of Fastwire, with a professional experience covering the entire telecommunications field. Rob is responsible for setting the technical strategy behind Fastwire’s vision of delivering market-leading OSS and network technology solutions, through partner products and their own innovative service and resource management software, S2Net OSS.
|
MWA18
Thursday, January 15
2:00 PM
- 3:15 PM
|
Latest Technology Standards and Developments
| An Update on TM Forum Technical Initiatives - Service Delivery Frameworks
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will follow on from the earlier session and specifically look at how the TM Forum's Service Delivery Framework activities are supporting developments in next generation service delivery.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
Transforming Your Approach to Service Delivery
This panel session will examine the way customer experience is a key differentiator today, but that, so far, the service delivery domain remains disconnected from the customer experience goal. A new approach is needed—one that ties customer experience into the debate on service delivery frameworks and platforms. It debates the evolution of the traditional service delivery platform (SDP) toward a new, customer experience-focused service delivery framework (SDF) approach. In doing so real-life case scenarios will be used to explore the customer-experience payoff of delivering services via an SDF.
Seth Nesbitt, Telemanagement Forum advisory director and VP, Product and Solutions Marketing at Amdocs. Seth leads a global team of marketing professionals focused on bringing comprehensive packaged customer experience solutions to market based on Amdocs’ products, services and business knowledge. Previous to Amdocs, he worked for Nortel Networks and others.
Rob is a co-founder of Fastwire, with a professional experience covering the entire telecommunications field. Rob is responsible for setting the technical strategy behind Fastwire’s vision of delivering market-leading OSS and network technology solutions, through partner products and their own innovative service and resource management software, S2Net OSS.
|
MWA18
Thursday, January 15
2:00 PM
- 3:15 PM
|
Latest Technology Standards and Developments
| An Update on TM Forum Technical Initiatives - Service Delivery Frameworks
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will follow on from the earlier session and specifically look at how the TM Forum's Service Delivery Framework activities are supporting developments in next generation service delivery.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
Transforming Your Approach to Service Delivery
This panel session will examine the way customer experience is a key differentiator today, but that, so far, the service delivery domain remains disconnected from the customer experience goal. A new approach is needed—one that ties customer experience into the debate on service delivery frameworks and platforms. It debates the evolution of the traditional service delivery platform (SDP) toward a new, customer experience-focused service delivery framework (SDF) approach. In doing so real-life case scenarios will be used to explore the customer-experience payoff of delivering services via an SDF.
Seth Nesbitt, Telemanagement Forum advisory director and VP, Product and Solutions Marketing at Amdocs. Seth leads a global team of marketing professionals focused on bringing comprehensive packaged customer experience solutions to market based on Amdocs’ products, services and business knowledge. Previous to Amdocs, he worked for Nortel Networks and others.
Rob is a co-founder of Fastwire, with a professional experience covering the entire telecommunications field. Rob is responsible for setting the technical strategy behind Fastwire’s vision of delivering market-leading OSS and network technology solutions, through partner products and their own innovative service and resource management software, S2Net OSS.
|
MWA18
Thursday, January 15
2:00 PM
- 3:15 PM
|
Latest Technology Standards and Developments
| An Update on TM Forum Technical Initiatives - Service Delivery Frameworks
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will follow on from the earlier session and specifically look at how the TM Forum's Service Delivery Framework activities are supporting developments in next generation service delivery.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
Transforming Your Approach to Service Delivery
This panel session will examine the way customer experience is a key differentiator today, but that, so far, the service delivery domain remains disconnected from the customer experience goal. A new approach is needed—one that ties customer experience into the debate on service delivery frameworks and platforms. It debates the evolution of the traditional service delivery platform (SDP) toward a new, customer experience-focused service delivery framework (SDF) approach. In doing so real-life case scenarios will be used to explore the customer-experience payoff of delivering services via an SDF.
Seth Nesbitt, Telemanagement Forum advisory director and VP, Product and Solutions Marketing at Amdocs. Seth leads a global team of marketing professionals focused on bringing comprehensive packaged customer experience solutions to market based on Amdocs’ products, services and business knowledge. Previous to Amdocs, he worked for Nortel Networks and others.
Rob is a co-founder of Fastwire, with a professional experience covering the entire telecommunications field. Rob is responsible for setting the technical strategy behind Fastwire’s vision of delivering market-leading OSS and network technology solutions, through partner products and their own innovative service and resource management software, S2Net OSS.
|
MWA18
Thursday, January 15
2:00 PM
- 3:15 PM
|
Latest Technology Standards and Developments
| An Update on TM Forum Technical Initiatives - Service Delivery Frameworks
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will follow on from the earlier session and specifically look at how the TM Forum's Service Delivery Framework activities are supporting developments in next generation service delivery.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
Transforming Your Approach to Service Delivery
This panel session will examine the way customer experience is a key differentiator today, but that, so far, the service delivery domain remains disconnected from the customer experience goal. A new approach is needed—one that ties customer experience into the debate on service delivery frameworks and platforms. It debates the evolution of the traditional service delivery platform (SDP) toward a new, customer experience-focused service delivery framework (SDF) approach. In doing so real-life case scenarios will be used to explore the customer-experience payoff of delivering services via an SDF.
Seth Nesbitt, Telemanagement Forum advisory director and VP, Product and Solutions Marketing at Amdocs. Seth leads a global team of marketing professionals focused on bringing comprehensive packaged customer experience solutions to market based on Amdocs’ products, services and business knowledge. Previous to Amdocs, he worked for Nortel Networks and others.
Rob is a co-founder of Fastwire, with a professional experience covering the entire telecommunications field. Rob is responsible for setting the technical strategy behind Fastwire’s vision of delivering market-leading OSS and network technology solutions, through partner products and their own innovative service and resource management software, S2Net OSS.
|
MWA18
Thursday, January 15
2:00 PM
- 3:15 PM
|
Latest Technology Standards and Developments
| An Update on TM Forum Technical Initiatives - Service Delivery Frameworks
This session will provide an overview of the current Technical Initiatives of the TM Forum Collaboration program. The session will follow on from the earlier session and specifically look at how the TM Forum's Service Delivery Framework activities are supporting developments in next generation service delivery.
Martin Creaner has been working and advising in the Communications Industry for 18 years and is presently President and Chief Technical Officer of the TM Forum. Prior to joining the TM Forum, Martin held a number of executive positions with BT, the major UK based European Communications Service Provider, and with Motorola, the global Wireless Networks Equipment manufacturer, where Martin led the 2.5G and 3G OSS solutions development activities. Martin sits on the board of a number of telecoms companies, and is the Chairman of Selatra Ltd., which is a java games applications service provider for the mobile marketplace.
Martin is an accomplished speaker and regularly is asked to chair or give keynote talks at leading telecommunication industry events.
Transforming Your Approach to Service Delivery
This panel session will examine the way customer experience is a key differentiator today, but that, so far, the service delivery domain remains disconnected from the customer experience goal. A new approach is needed—one that ties customer experience into the debate on service delivery frameworks and platforms. It debates the evolution of the traditional service delivery platform (SDP) toward a new, customer experience-focused service delivery framework (SDF) approach. In doing so real-life case scenarios will be used to explore the customer-experience payoff of delivering services via an SDF.
Seth Nesbitt, Telemanagement Forum advisory director and VP, Product and Solutions Marketing at Amdocs. Seth leads a global team of marketing professionals focused on bringing comprehensive packaged customer experience solutions to market based on Amdocs’ products, services and business knowledge. Previous to Amdocs, he worked for Nortel Networks and others.
Rob is a co-founder of Fastwire, with a professional experience covering the entire telecommunications field. Rob is responsible for setting the technical strategy behind Fastwire’s vision of delivering market-leading OSS and network technology solutions, through partner products and their own innovative service and resource management software, S2Net OSS.
| |
Thursday, January 15, 2009- Session Eight
Chair
:
Tony Poulos
TM Forum,
Market Strategist
Tony has been involved with software development and systems integration in travel and telecommunications for over 20 years. He was involved in the development of convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has experience in the areas of revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker and chairman at telco conferences in Europe and Asia-Pacific, he has worked as a consultant, been a Contributing Analyst for IDC, written for a number of industry publications worldwide, was Editor, Asia Pacific for Telecom TV and now Anchor for The Telecom Channel. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. He headed up the Revenue Management Initiative of the TM Forum and is now the TM Forum's Market Strategist. Tony also conducts training classes in billing and revenue management and is Editor of Inside Revenue Management.
|
MWA20
Thursday, January 15
3:45 PM
- 4:55 PM
|
Assuring Customer Experience
| KPI Based Customer Experience Transformation - Operations, IT & Networks - An Optus Case Study
Service providers are facing challenges with increased customer acquisition costs, increasing customer expectations triggered by competition, and declining revenue growth. A KPI based Customer Experience Transformation that focuses holistically across Operations, IT & Networks will help address these challenges.
In this session Wipro will share a solution strategy as deployed in Optus – providing an integrated framework for effective customer experience management to address these challenges. It will share initiatives undertaken towards improving customer experience.
Madhwesh Kulkarni is currently the General Manager - APAC Communications and Media business and Global Head of Telecom IT consulting within Wipro. With over 17 years of experience in IT/Telecom industry, he has worked closely with over 40 telecom service providers globally.
Madhwesh is on the board of Tele Management Forum as an advisory director. He has spoken in many international forums on telecom related topics.
Customer Experience Panel
This panel moderated by Tony Poulos, will examine the importance that Service Providers and subscribers alike are placing on Customer Experience as the measure of success. It marks a move to a more customer-centric viewpoint as a step change from the more carrier-centric views of service quality management (SQM) and quality of service (QoS)
|
MWA20
Thursday, January 15
3:45 PM
- 4:55 PM
|
Assuring Customer Experience
| KPI Based Customer Experience Transformation - Operations, IT & Networks - An Optus Case Study
Service providers are facing challenges with increased customer acquisition costs, increasing customer expectations triggered by competition, and declining revenue growth. A KPI based Customer Experience Transformation that focuses holistically across Operations, IT & Networks will help address these challenges.
In this session Wipro will share a solution strategy as deployed in Optus – providing an integrated framework for effective customer experience management to address these challenges. It will share initiatives undertaken towards improving customer experience.
Madhwesh Kulkarni is currently the General Manager - APAC Communications and Media business and Global Head of Telecom IT consulting within Wipro. With over 17 years of experience in IT/Telecom industry, he has worked closely with over 40 telecom service providers globally.
Madhwesh is on the board of Tele Management Forum as an advisory director. He has spoken in many international forums on telecom related topics.
Customer Experience Panel
This panel moderated by Tony Poulos, will examine the importance that Service Providers and subscribers alike are placing on Customer Experience as the measure of success. It marks a move to a more customer-centric viewpoint as a step change from the more carrier-centric views of service quality management (SQM) and quality of service (QoS)
|
MWA20
Thursday, January 15
3:45 PM
- 4:55 PM
|
Assuring Customer Experience
| KPI Based Customer Experience Transformation - Operations, IT & Networks - An Optus Case Study
Service providers are facing challenges with increased customer acquisition costs, increasing customer expectations triggered by competition, and declining revenue growth. A KPI based Customer Experience Transformation that focuses holistically across Operations, IT & Networks will help address these challenges.
In this session Wipro will share a solution strategy as deployed in Optus – providing an integrated framework for effective customer experience management to address these challenges. It will share initiatives undertaken towards improving customer experience.
Madhwesh Kulkarni is currently the General Manager - APAC Communications and Media business and Global Head of Telecom IT consulting within Wipro. With over 17 years of experience in IT/Telecom industry, he has worked closely with over 40 telecom service providers globally.
Madhwesh is on the board of Tele Management Forum as an advisory director. He has spoken in many international forums on telecom related topics.
Customer Experience Panel
This panel moderated by Tony Poulos, will examine the importance that Service Providers and subscribers alike are placing on Customer Experience as the measure of success. It marks a move to a more customer-centric viewpoint as a step change from the more carrier-centric views of service quality management (SQM) and quality of service (QoS)
| | |