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Management World 2010

Standardizing Customer Experience Management

Implementing a Framework for Customer Experience Management

Processes, Metrics and the Management Applications required to manage Customer Experience in the Communication Service Provider using examples of fixed and mobile services for both residential and Enterprise (Cloud) environment
  
Harmony 5 Video


Business Proposition

To allow Communication and Cloud Service Providers to:
  • Reduce cost for acquiring customers
  • Reduce cost as a result losing valuable customers
  • Defer capital cost through improved resource utilization
  • Manage operational costs due to critical integrations and auditing customer value

TM Forum Standards in Use
for Development

  • Specification and Assurance of the Customer
  • Experience and Service Quality (CEM/SQM/Probes)
  • Benchmarking/Metrics
  • Specification and implementation of Integration contracts based on SOA and making use of and harmonizing:
  • TM Forum interfaces for Ordering, Activation, Fault and Performance Management (TIP)
  • Application Framework (TAM)
  • Process Framework (eTOM)
  • Information Framework (SID)
   


Project Results
Realizing Customer Experience

Team Member Contributions

 
Champion
 
Champion

Service, Resource and Customer Experience Assurance

MCE, CRM, Billing, Service and Resource Management
 
Cross-domain RCA, Model Harmonization and Data Mediation
 
QoS-centric Resource Activation and Assurance
 


Demonstration Scenarios

Customer Experience Management
  • Specifying Customer Experience
  • Monitoring CE (SLA and SLO)
  • Remedial actions to improve CE
  • Service Quality Management
Specifying Service Quality (SLA and SLO)
  • Monitoring Service Quality Metric
  • Remedial actions to improve CE of a Service
Using fixed and mobile services for both residential and Enterprise (Cloud) environment
 
 


 
Downloads and Links
Harmony 5 Presentation
Harmony 6
Diagrams
Integrated Service Assurance Overview
Inside Track article, April 9, 2010
Managed Network Services
NetBoss XT Overview
NetBoss XADE Datasheet
Unraveling Customer Experience Management
 
Forumville
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