As service providers gear up for a true mobile internet through LTE, what are the opportunities, challenges and threats that it will bring.  What can the industry learn so that it truly captures the value of investment in LTE. As CMO of Hong Kong’s leading network, CSL, Mark Liversidge will outline how CSL plans to leverage LTE technology to transform customer experience and their portfolio for applications including HDTV, mobile blogging, gaming, and e-learning. For the business customers it means unlocking mobile office, mobile HD video conferencing and mobile real-time surveillance, harnessing the power of cloud computing with their mobile devices at work or on the go. But what are the challenges and threats such as creating partnerships; driving new business models; working in very different ways and how can they be addressed?

Mark Liversidge, Chief Marketing Officer, CSL In his role Mark leads the business in delivering award-winning marketing programs, including branding and public relations, device and product marketing, research, pricing, merchandizing and customer loyalty programs. Mark has 12 years experience in the telecommunications industry having joined CSL in February 2009 as Director, Consumer Marketing. Before joining CSL, Mark was General Manager for Marketing at Macquarie in Australia, where he delivered a number of innovative marketing and customer experience projects in the corporate market. Mark began his business career in 1996 at ICI, before moving into the telecom industry in 1998 with British Telecom, where his career progressed through roles with O2 across Europe in sales, marketing and customer service, winning several marketing and customer experience awards in the process. In 2003 Mark joined Orange where as Head of Direct Consumer Sales he built up a major telesales channel and e-commerce in the UK market.

Digital content is very much on the rise, and as industry experts have predicted, Asia will soon surpass Europe and US in the number of digital content transactions. Sandy Monteiro, President of Universal Music Group International will review how the communications industry can drive major new revenue streams through partnerships with the entertainment industries on digital content distribution. Universal’s digital content distribution is already being embraced across parts of Asia and the Middle East and allows people to establish special communities for song-sharing and discussing the latest hits and releases.

Sandy Monteiro, President, Universal Music Group International (South East Asia) Sandy is a veteran of the music industry in Asia with a broad spectrum of experience in the industry ranging from copyright lobbyist and anti-piracy advocate to new media pioneer where he and his team have set industry standards in the digital music sector in the region. Sandy is a board member of the International Federation of the Phonographic Industry (IFPI) Asia/Pacific Regional Board and served as the Chairman of the Recording Industry Association of Malaysia (RIM) 2004 – 2010. In his various capacities, he sits on several government and industry advisory panels on rights issues and the development of new media services for the music industry.

Regulators around the world are encouraging investment in fast broadband access networks through separating access network operators from service providers. How is the new business model working; what are the challenges and what can other countries learn from their experience? How is the market responding over the coming months? What new product and service innovations are being enabled through the extra bandwidth and how are consumers reacting to new pricing models?

To answers these questions, we welcome executives from Nucleus Connect in Singapore and Australia’s National Broadband Network. By the time of the conference, Nucleus broadband will be 5 months into the deployment across Singapore and to learn from their experiences, we welcome back Nucleus CEO, David Storrie, for the latest updates on the new service. David will also be joined by Greg Tilton of NBN Co for a lively discussion on these ground-breaking approaches to next generation broadband and examine how it's affecting the thinking of other countries in the region.

David Storrie, CEO, Nucleus Connect David leads Nucleus Connect which is responsible for designing, building and operating the active infrastructure of Singapore's Next Generation Nationwide Broadband Network (Next Gen NBN). Before Nucleus Connect, he was with StarHub since 1997, where he was part of senior management team leading the operations of fixed, mobile and cable networks, and charted the division's strategic technology directions, as well as International Carrier Relations and Domestic Wholesale services. David has a Degree in Business Management as well as a Degree in Electrical Engineering.

Greg Tilton, GM Systems Architecture and Technology, NBN Co. Ltd. Greg is responsible for the design and development of the systems to Activate, Assure and Bill the Australian National Broadband Network. The network is being built to make 'fibre to the premise' broadband access available to approximately 93% of premises and provide wireless and satellite services to remaining premises. In Greg's 16 year career he has had technical leadership roles in three start-up telecommunications carriers, a start-up telco specialist software company, as well as roles within Telstra. These roles included Chief Architect of Australia's first CLEC, RequestDSL. Greg has also authored and lectured a subject in Broadband Access Networks at Melbourne University.

As telecoms operators transform themselves from being network providers to becoming the enablers of the digital services revolution, who will develop the multi-sided business models that not only deliver quality services, but are also capable of dramatically enhancing the consumer experience? Communications service providers are increasingly finding that it’s not only their networks, but also their business and operational support systems and processes that will play a key role in enabling them to transform their businesses, create new revenue streams, leverage network resources effectively, improve and optimize business processes and increase operational efficiency. This keynote session will deliver a concept of what a successful business transformation model could look like. 

Dr Haiping Che, VP & CTO, Huawei Dr. Haiping Che is Senior Vice President of Huawei Technologies Co., Ltd. Fulfilling the role of CTO of Huawei Software. Dr Che graduated from Nankai University majoring in Automatic Control in 1997, and joined Huawei the same year. He participated in development of commercial products of GSM NSS, SMSC, WIN, WCDMA. He has been the Head of Dept. of Wireless Core Network, Vice President of Wireless Product Line, and has been awarded the first grade of China National Technology Advancement Prize.

Many markets in Asia have seen tremendous growth of mobile in the past few years. But around the world, we are seeing average revenue per user decline. Mature markets are now saturated and this trend will impact the high growth markets in Asia before long. What can be done to ensure that the bottom line continues to grow even as the top line from voice and messaging falters? As Chairman of the TM Forum, Keith Willetts is in a privileged position to look at trends around the world and discuss different ideas and strategies. Maximizing revenue and market share on existing services while cutting the cost of delivering them is important but so is developing new sources of revenue. Where are those revenues likely to come from and what steps do service providers need to take to develop them?

Keith Willetts, Chairman & CEO, TM Forum Keith Willetts is Chairman and founder of the TM Forum. He is also a board member and advisor to a number of other companies. His experience working with service providers; software companies and consulting firms have given him a very rounded view of the industry and he is widely regarded as one of the world’s leading authorities on the business management of services and networks. His achievements have been internationally recognized and for the past 3 years he has been voted in the Top 100 most influential people in the communications industry; awarded the GTB lifetime achievement award for his leadership of the Forum; honored twice in the Communications Week “Top 25” awards for industry visionaries; awarded the British Computer Society’s Gold Medal for innovation;  the BT Gold Medal for innovation as well as authoring the influential book, “The Lean Communications Provider.

In this presentation Don Price discusses Axiata’s regional approach, results achieved to date and the way forward with respect to carrier collaboration and developing new business models. Through practical case studies, the presentation demonstrates how to enable market leadership through relentless cost optimization, innovative business models and enhanced service quality. Key focus areas include:

• Addressing market dynamics that challenge the traditional MNO business model (meeting cost and revenue needs concurrently)
• Achieving cost efficiency through carrier collaboration – Infrastructure sharing
• Leveraging the shared services opportunity
• Improving Return on Invested Capital (ROIC) – Examining the key elements of the journey for business model transformation

Norman Donald Price IV, Group Chief Technical Officer, Axiata Group Berhad Don has more than 25 years of experience in establishing and scaling new business operations in fiercely competitive environments both domestically and abroad, of which 7 years with Bharti Airtel. During the course of these 7 years, Don expanded Airtel’s presence from 6 markets in India to 23 (pan-India), as well as 4 new international markets. During Don’s tenure, the Airtel networks were successfully scaled from 800,000 subscribers and less than 5,000 sites to more than 100 million subscribers and more than 100,000 sites exit march ’09. Don also pioneered the innovative Managed Capacity and Managed Services models. Don was appointed as Group Chief Technical Officer of Axiata Group Berhad in November 2008.

Mr Nazareno's session evaluates the current state of play across mobile banking and payments in Asia. What does the future look like? Will the emergence of high speed networks and the likely explosion of content and services have any impact on the mobile payments landscape? And what about regulatory and security considerations; how are these issues affecting players in this space?

Napoleon Nazareno, President and CEO, Philippine Long Distance Telephone Company & President and CEO, Smart Communications, Inc Napoleon is both President and CEO of the Philippines’ leading telecommunications carrier, the Philippine Long Distance Telephone Company (PLDT), and its wholly owned wireless subsidiary, Smart Communications, Inc. (SMART), the largest mobile operator in the country, and PLDT Communications and Energy Ventures (PCEV). He is also Chairman of the Board of Wolfpac Mobile, Inc., Smart Broadband, Inc., i-Contacts Corporation and Airborne Access, Inc. and President of Connectivity Unlimited Resources, Inc., which are subsidiaries of Smart. Mr. Nazareno is also Board Member of the GSM Association Worldwide, Director of an international alliance of telecommunications companies, Wireless Applications Community (WAC), non-executive director of Hong Kong-based First Pacific Company Ltd., director at Manila Electric Company (Meralco), ACeS Philippines Cellular Satellite Corporation where he is also the President, PLDT Global Corporation and ePLDT, Inc.