Hot Topics Include:

• The story so far; how is the value chain collaborating to add value to the digital economy
• The new value chain: broadband, TV and advertising – new content, new platform and new technologies 
• The future of advertising; addressing brands, technology, media and entertainment
• Creating and monetizing services; what role will you play

Summit Keynotes Include:

David Craig Chief Strategy Officer Thomson Reuters	Juan Vasquez VP - Strategic Planning VTR Global Com SA	Andy Chen VP Digital Solutions Viacom/ MTV
Nick Heller Strategic Partnerships Google	Rupert Day COO GroupM	Simon Andrews Chief Strategy Officer Mindshare
Olaf Kroll Director Business Development Europe MySpace.com	Danilo Vivarelli Director of Strategy and Business Development FastWeb	Patrick Parodi, Board Member Mobile Entertainment Forum
Kevin Obi Former Senior Vice President, New Digital Business NBC Universal International

Top Take-Aways

• Hear how service providers are in a powerful position to beat web giants and become the media companies of the future
• Get the latest strategic thinking on new business models and innovation
• Hear the latest on social networks and how to take advantage of new advertising and business opportunities
• Understand how service providers are simplifying the deployment of digital content by incorporating standards that can help manage and process digital content in a multiplatform environment
• Learn how TM Forum models enhance the analytical infrastructure which is essential for delivering real-time content and location based services