In the digital economy, an agile business is a profitable business. Flexible, efficient IT is core to delivering that agility, providing the platform for automated, selfmanaging services that fit individual customer preferences, and return a healthy margin. But how do you deliver real agility – where do you invest, and where should you partner? This Forum takes on the tough challenges, including:- Aligning IT with business goals and requirements- Deciding what, where and when to move to Cloud- Managing IT in a multi-cloud, multi-partner ecosystem- Leveraging disruption – using disruptive technologies to drive positive change- Using TM Forum Frameworx as the foundation for successful enterprise IT transformation | | | |
The changing role of IT
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Tuesday, December 4
| 2:00 - 3:30 pm | Speakers: Grant Lenahan, Executive Director & Strategist, BUSS, Ericsson, Ericsson Inc.
- Taking a look at the cultural shift in thinking about IT
- Designing a modern IT organisation, and the emphasis on agility
Speakers: Grant Lenahan, Executive Director & Strategist, BUSS, Ericsson, Ericsson Inc. Room:
Gatlin A3
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Launching new services via the cloud
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Tuesday, December 4
| 3:45 - 5:15 pm | Speakers: Humera Malik, Principal Consultant, Quexor Group Wendy Gonzalez, Vice President, Product & Services, Cycle30 Marc Hayden, Executive Vice President, Sales, CHR Solutions Issa Chini, VP, BD & Partners, Redknee Inc. Ruediger Baumann, CEO, Zimory
- Building a scalable and cost effective infrastructure
- Offering wholesale cloud services for NMS/SA (Network Management System/ Service Assurance), and monitoring the SLAs
- Cloud product catalogues: applications and services development, public or private
Speakers: Humera Malik, Principal Consultant, Quexor Group Wendy Gonzalez, Vice President, Product & Services, Cycle30 Marc Hayden, Executive Vice President, Sales, CHR Solutions Issa Chini, VP, BD & Partners, Redknee Inc. Ruediger Baumann, CEO, Zimory Room:
Gatlin A3
| | | | | Chair: Cato Rasmussen, Business Development Director, TM Forum | |
CASE STUDY: Proyecto Open – deploying new BSS & OSS
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Wednesday, December 5
| 9:00 - 9:30 am | Speakers: Simon Tadeo, Customer Experience & Innovation Manager, CableVision, SA
- How to succeed in the deployment of new BSS & OSS
- Focusing on the client experience
- Exploring how Cablevision Argentina did it using eTOM as the framework for their business processes
Speakers: Simon Tadeo, Customer Experience & Innovation Manager, CableVision, SA Room:
Gatlin A3
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CASE STUDY: Developing the OSS Cockpit
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Wednesday, December 5
| 9:30 - 10:00 am | Speakers: Marcus Flory, Vice President OSS Application Landscape Management, Deutsche Telekom AG
- Using multi-dimensional KPI sets for OSS landscape analysis and governance
- Identifying current performance levels, possible areas of improvement and development potential
Speakers: Marcus Flory, Vice President OSS Application Landscape Management, Deutsche Telekom AG Room:
Gatlin A3
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HOW TO: Keep up with service convergence
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Wednesday, December 5
| 10:00 - 10:30 am | Speakers: Ken King, Director - Telco & Media Convergence, SAS
- Evolving systems to manage fixed and mobile IP services in a unified approach
- Integrating silos and speaking the same language throughout
- Developing a standard interface between network elements and management systems to enable interoperability of software
Speakers: Ken King, Director - Telco & Media Convergence, SAS Room:
Gatlin A3
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Developing Systems for the New Ecosystem
| | Chair: Cato Rasmussen, Business Development Director, TM Forum | |
CASE STUDY: Developing best practices for business
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Wednesday, December 5
| 11:15 - 11:45 am |
- Moving from legacy systems: the challenges and solutions of becoming agile
- Taking operations, products and marketing out of silos
- Which devices can you afford to support in what ways? Moving from subscription model to induction model
Speakers: Greg Patrias, Director, IT Service Management, T-Mobile US Sanjay Kumar, Industry Solutions Strategist, VMware Bruno Codispoti, Competency Leader, EMC Room:
Gatlin A3
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HOW TO: Implement new revenue intelligence programs
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Wednesday, December 5
| 11:45 am - 12:15 pm | Speakers: Amir Gefen, Director of Industry Relations - CTO Office, cVidya Networks Ltd. Sheila Hensley, Director of Finance , Alltel Corporation, Inc.
- Defining and deploying new systems and infrastructures
- Minimising the risks to revenue during transformation
- Working through the survival guide for large scale transformation programs, including how to harness TM Forum’s best practices
Speakers: Amir Gefen, Director of Industry Relations - CTO Office, cVidya Networks Ltd. Sheila Hensley, Director of Finance , Alltel Corporation, Inc. Room:
Gatlin A3
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The impact of cloud-based disruptive services on the back office
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Wednesday, December 5
| 12:15 - 12:45 pm | Speakers: Peter Briscoe, Executive Director of Innovation, Business Unit Support Solutions, Ericsson Inc.
- Understanding the business process requirements of internet-based service models and revenue streams
- Merging front and back office platforms to increase flexibility of service and company environment
Speakers: Peter Briscoe, Executive Director of Innovation, Business Unit Support Solutions, Ericsson Inc. Room:
Gatlin A3
| | | | | Chair: Thomas Hayes, Director Product Marketing, Cloud Infrastructure Management Business Unit, EMC
Tom Hayes is the Director of Product Marketing for EMC’s Cloud Infrastructure Management Business Unit, responsible for the development of strategy and go-to-market initiatives for the company's cloud infrastructure management solutions worldwide.
Tom has accumulated over 20 years experience working at the heart of the IT industry. He has substantial industry expertise in IT management technologies and solutions, including networks, systems and applications. Prior to joining EMC, Tom held several senior marketing positions at CA Technologies, Concord Communications, 3Com, Motorola and several start-up companies, where he was responsible for new product definition, product marketing and sales and channel management. He holds a MBA degree from Clark University and a B.S. degree in mathematics from Assumption College.
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CASE STUDY: Moving to the cloud
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Wednesday, December 5
| 2:00 - 2:30 pm | Speakers: John Messina, Co-Chair of the NIST Reference Architecture & Taxonomy Public Working Group, NIST
- Understanding the risks and rewards of cloud-based IT, and best practice tips for working with legacy systems
- Timing and systems: when should you invest and what should you move?
- Keeping systems and data secure in the cloud Speakers: John Messina, Co-Chair of the NIST Reference Architecture & Taxonomy Public Working Group, NIST Room:
Gatlin A3
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EXPERT PANEL: Managing IT in a multi-partner value chain through
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Wednesday, December 5
| 2:30 - 3:00 pm |
- Migrating IT systems to the cloud for all partners
- Understanding the pros and cons of hybrid cloud models
- Providing automated, self-managing and tailored services
Speakers: Frank Bernhard, Director Strategy Practice, Deloitte Consulting Torsten Boettjer, ICT Strategy & Innovation, Swisscom AG Ruediger Baumann, CEO, Zimory Room:
Gatlin A3
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EXPERT PANEL: Wireless intelligent devices and the enterprise
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Wednesday, December 5
| 3:00 - 3:30 pm | Speakers: Richie Etwaru, COO Platform Services, Group Technologies, UBS Financial Services Eric Troup, CTO, Worldwide Communica, Microsoft Corporation Aron Dutta, Sr. Director, Financial Markets, Cisco Systems Eric Pulier, Chief Executive Officer, ServiceMesh, Inc. Jon Waldron, Executive, Commonwealth Bank of Australia Rens Troost, CEO, Virtual Clarity Ltd.
The ECLC’s catalyst project developed an open, interoperable way for enterprises to use open-platform intelligent devices in a highly secure environment. The implications for network, the deployment of services and the future use of Bring Your Own Device in the enterprise will be explored in this panel, along with the impact on the industry’s digital services strategy. Speakers: Richie Etwaru, COO Platform Services, Group Technologies, UBS Financial Services Eric Troup, CTO, Worldwide Communica, Microsoft Corporation Aron Dutta, Sr. Director, Financial Markets, Cisco Systems Eric Pulier, Chief Executive Officer, ServiceMesh, Inc. Jon Waldron, Executive, Commonwealth Bank of Australia Rens Troost, CEO, Virtual Clarity Ltd. Room:
Gatlin A3
| | | | Customer Experience Management Effectively managing your customer’s experience is essential to customer retention, satisfaction and growth. But managing that experience across a single business, let alone a value-chain of partners, is a daunting task. This Forum gives you the tools you need to deliver the best customer experience possible by delving into topics such as:- Managing the customer experience end-to-end across a value-web of partners- Using Social Media to understand and enhance the customer’s experience- Managing your enterprise customer’s experience and expectations- Measuring and benchmarking your own customer experience maturity- Best practices and practical lessons in delivering world-class customer experience | |
Understanding Expectations
| | Chair: Steven Cotton, Director, Business Assurance Programs, TM Forum 
Steve Cotton's career in computers and telecommunications began in 1966 and he has conducted business in 31 countries. After serving four years as a business systems programmer in the U. S. Air Force and then earning an MSEE in Communications Systems from Georgia Tech, Steve joined GTE as a telephony switching systems developer and had a successful 11 year tenure there, serving in various positions, including Director of Network Engineering and Vice President of Quality Management at GTE Telenet, culminating as Director of Strategic Planning for GTE Sprint. Starting in 1985, Steve served in various executive positions for several telecommunications ventures, deploying major billing teleprocessing systems throughout the RBOCs, cellular and PCS companies, as well as leading the development of a comprehensive wireless billing/customer care/POS system deployed worldwide. Steve has been operating a strategic management consulting practice since 1993 and was engaged by the IPDR organization from its inception until August of 2007 as Editor-in-Chief, responsible to the Board of Directors for all technical program activities of the organization. Steve served on the staff of the TM Forum during the integration of the IPDR Organization into the Forum. Steve joined the TM Forum in July 2010 as Head of Revenue Management, leading Collaborative R&D across the entire Enterprise Management subject area, including Asset Management, Business Metrics, Enterprise Risk Management, Fraud Management, Revenue Assurance, as well as operational areas such as Billing and Charging, Customer Experience, Data Analytics, and Supplier/Partner Management. He now serves as Director, Business Assurance Programs, Steve's areas of personal expertise include Software Engineering Methodology and Management, Signaling Systems, Circuit and Packet Switching Systems, Billing Systems, Customer Care Systems, Business Process Transformation, as well as three decades serving in senior executive positions and consulting to boards and C-level executives for such matters as venture capital funding, merger/acquisition, technology strategy, and business operational transformation.
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HOW TO: Use social media to transform your business and increase ROI
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Tuesday, December 4
| 2:00 - 2:30 pm | Speakers: Molly DeMaagd, Director Social Media Care Team , AT&T Inc.
- Building social media into your customer experience strategy: what works and what doesn’t
- Accessing relevant data generated on social media and using it to improve customer understanding, service delivery and efficiency
- Connecting through social channels to enhance customer loyalty and satisfaction
- Using social media to predict and pre-empt customer problems
Speakers: Molly DeMaagd, Director Social Media Care Team , AT&T Inc. Room:
Gatlin A2
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CASE STUDY: Walking in the footsteps of the customer
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Tuesday, December 4
| 2:30 - 3:00 pm | Dissatisfaction expressed by Equinix’s global customer base has driven the company to address inconsistent and overly-complicated interactions through a process-driven global business transformation.
Partnering with Deloitte Consulting LLP, Equinix has designed a future state customer experience vision focused on significant interactions where customers contribute a substantial amount of energy into the outcome.
Speakers: Kirk Felbinger, Senior Director, Product Development, Equinix Christine Anderson, Senior Manager, Deloitte Room:
Gatlin A2
| | | | | Chair: Steven Cotton, Director, Business Assurance Programs, TM Forum 
Steve Cotton's career in computers and telecommunications began in 1966 and he has conducted business in 31 countries. After serving four years as a business systems programmer in the U. S. Air Force and then earning an MSEE in Communications Systems from Georgia Tech, Steve joined GTE as a telephony switching systems developer and had a successful 11 year tenure there, serving in various positions, including Director of Network Engineering and Vice President of Quality Management at GTE Telenet, culminating as Director of Strategic Planning for GTE Sprint. Starting in 1985, Steve served in various executive positions for several telecommunications ventures, deploying major billing teleprocessing systems throughout the RBOCs, cellular and PCS companies, as well as leading the development of a comprehensive wireless billing/customer care/POS system deployed worldwide. Steve has been operating a strategic management consulting practice since 1993 and was engaged by the IPDR organization from its inception until August of 2007 as Editor-in-Chief, responsible to the Board of Directors for all technical program activities of the organization. Steve served on the staff of the TM Forum during the integration of the IPDR Organization into the Forum. Steve joined the TM Forum in July 2010 as Head of Revenue Management, leading Collaborative R&D across the entire Enterprise Management subject area, including Asset Management, Business Metrics, Enterprise Risk Management, Fraud Management, Revenue Assurance, as well as operational areas such as Billing and Charging, Customer Experience, Data Analytics, and Supplier/Partner Management. He now serves as Director, Business Assurance Programs, Steve's areas of personal expertise include Software Engineering Methodology and Management, Signaling Systems, Circuit and Packet Switching Systems, Billing Systems, Customer Care Systems, Business Process Transformation, as well as three decades serving in senior executive positions and consulting to boards and C-level executives for such matters as venture capital funding, merger/acquisition, technology strategy, and business operational transformation.
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CASE STUDY: Managing the new complexities of the connected customer experience
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Tuesday, December 4
| 3:45 - 4:15 pm | Speakers: Rebecca Prudhomme , Vice President, Product & Solutions Marketing, Amdocs Management Limited
Leveraging real-world case studies, this session will discuss the following questions:
- The customer experience is quickly evolving, what new challenges/complexities does this create for service providers?
- How can service providers leverage their BSS-OSS-network control assets to manage these new challenges and deliver a seamless experience? Speakers: Rebecca Prudhomme , Vice President, Product & Solutions Marketing, Amdocs Management Limited Room:
Gatlin A2
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INSPIRED PANEL: Managing the customer experience end-to-end
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Tuesday, December 4
| 4:15 - 5:00 pm | Speakers: Joe McEwan, Communities Manager, Innocent Carol Borghesi, Former SVP - Customers First Culture, Customers First Culture Dan Ford, VP - Product Marketing, Oracle Corporation David Laker, SVP Industries & Solutions , Salesforce.com Mounir Ladki, Senior Vice President and CTO, Mycom International Inc. Which industries excel at customer experience, and how can we learn from them? Join Innocent to hear their top tips on customer experience management and then put your questions to our expert panel as they discuss what lessons can be transferred to any industry. - Working with vendors, service providers and enterprises to ensure common best practice across complex value chains
- Changing focus for B2B2C models: what does that mean for processes, operations and benchmarks?
- Using data analytics from the device in place of consumer feedback to ensure the right customer experience Speakers: Joe McEwan, Communities Manager, Innocent Carol Borghesi, Former SVP - Customers First Culture, Customers First Culture Dan Ford, VP - Product Marketing, Oracle Corporation David Laker, SVP Industries & Solutions , Salesforce.com Mounir Ladki, Senior Vice President and CTO, Mycom International Inc. Room:
Gatlin A2
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Measuring CEM maturity and lifecycle
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Wednesday, December 5
| 9:00 - 10:30 am | Speakers: Shai Shamir, CTO Marketing Manager, Amdocs Management Limited
- Guidance on CEM touchpoints within internal processes
- Understanding the holistic role of experience management
- Using the Maturity Model
Speakers: Shai Shamir, CTO Marketing Manager, Amdocs Management Limited Room:
Gatlin A3
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Customer experience in the digital lifestyle
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Wednesday, December 5
| 11:15 am - 12:45 pm | Speakers: Steve Kirkeby, Executive Director, Telecommunications, Global Services and Emerging Industries, J.D. Power and Associates
- What does “digital lifestyle” mean to your customers
- How do consumers expect current technologies to support a digital lifestyle and how must these technologies evolve in the future? What will the impact be on M2M and User Interfaces?
- To what extent will the individual customer demand flexibility in defining services and controlling functionality? Speakers: Steve Kirkeby, Executive Director, Telecommunications, Global Services and Emerging Industries, J.D. Power and Associates Room:
Gatlin A3
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Using Big Data to Enhance Customer Experience
| | Chair: Shira Levine, Directing Analyst, Infonetics 
With 15 years as an analyst and journalist in the telecommunications industry, Shira Levine joins Infonetics Research in April 2009 an accomplished expert in the OSS, billing, and service delivery platform markets. She authors several Infonetics equipment market size and forecast reports on policy servers, service delivery platform (SDP) software and services, and subscriber data management (SDM) software and services, as well as an ongoing series of Continuous Research Service (CRS) notes and surveys on important communication industry players, technologies, and service provider trends.
In addition to deepening Infonetics' current OSS and policy coverage, Shira is expanding it to include emerging topics such as the changing service delivery infrastructure, the evolution of Telco 2.0, the role of integrated communications providers (ICPs), new service models (SaaS, hosted services, third party providers), and new ways for service providers to better leverage their competitive advantages for profit.
Shira speaks at vendor events and tradeshows around the globe, including TeleManagement World and Billing and OSS World, and is a consultant to startups, service providers, manufacturers, and the investment community.
Prior to Infonetics Research, Shira was the Senior Analyst in IDC’s Next-Generation OSS and Billing Program, where she expanded the company’s coverage and initiated SDP and telecom analytics market reporting. As a senior research analyst with Stratecast’s OSS Competitive Strategies practice, she covered the OSS/BSS market and service providers’ OSS strategies and requirements. Before becoming an analyst, Shira was Executive Editor of America's Network magazine, covering OSS/BSS, network management, service management, provisioning, customer care and billing. She was also the Editor of Telecom Investor and senior editor at Telephony magazine, where she covered the cable TV and telco video markets and regulatory events, including the pivotal Telecommunications Reform Act of 1996.
Levine holds a BA in Classics from Amherst College and an MSJ from the Medill School of Journalism at Northwestern University. She is based out of Infonetics' Boston Metro office in Massachusetts.
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CASE STUDY: Revolutionizing the connected customer experience
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Wednesday, December 5
| 4:15 - 4:45 pm | Speakers: Larry Baziw, Director, Next Generation Products & Service Strategy, Rogers Communications Inc.
- Moving from a focus on customer-retention to customer-acquisition: data mining to identify areas of potential
- Working with devices to communicate and deliver as users desire
- Aligning assets and processes to provide better experience and develop products
Speakers: Larry Baziw, Director, Next Generation Products & Service Strategy, Rogers Communications Inc. Room:
Gatlin A3
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EXPERT PANEL: Measuring and benchmarking the end user’s experience
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Wednesday, December 5
| 4:45 - 5:30 pm | Speakers: Steven Cotton, Director, Business Assurance Programs, TM Forum Gina Pingitore, Chief Research Officer, J.D. Power and Associates Michael Sullivan-Trainor, Executive, Technology Business Research Patricia Davidson, Customer Experience Senior Manager, NII Holdings, Inc
- Analysing customer behaviour, churn and feedback to measure how well expectations are being met
- Setting and delivering customer experience benchmarks for the end-to-end experience
- Working with partners to ensure best practices are implemented throughout
- Understanding the role of big data in effective customer experience management
Speakers: Steven Cotton, Director, Business Assurance Programs, TM Forum Gina Pingitore, Chief Research Officer, J.D. Power and Associates Michael Sullivan-Trainor, Executive, Technology Business Research Patricia Davidson, Customer Experience Senior Manager, NII Holdings, Inc Room:
Gatlin A3
| | | | With the digital economy forecast to represent more than 1/7 of all sales flowing through the world economy by 2013, cyber security is a growing concern for business today. As services gravitate towards the cloud, the question for you – and your customers – is how safe is it? This Forum explores the latest thinking on cyber security, including:- How big is the threat today, and what’s next for cyber security?- How secure is my value-chain partner, and what data should I share with them?- How to architect and design services with security in mind- Device security and the challenges for enterprises of Bring Your Own Device | |
Managing the Threat to Digital Services
| | Chair: dwayne ruffin, svp, market development,
Dwayne Ruffin is CSG International's Senior Vice President of Market Development. He focuses on aligning business strategy, acquisitions and extending CSG’s product portfolio to serve the dynamic global communications service provider market.
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CRYSTAL BALL SESSION: Assessing the severity of the threat
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Thursday, December 6
| 9:00 - 9:30 am | As digital services and M2M devices expand, so do the opportunities for fraud and attack. How serious is that threat now, and what do we need to be concerned about in the immediate future? What lessons do we need to take to heart from recent cases, and who’s doing it right? Speakers: Steven Shalita, Vice President, NetScout Systems Brian Rexroad, Principal Security Architect, Chief Security Officer, AT&T Inc. Ed Jaehne, Chief Strategy Officer, KeyW Room:
Gatlin A1
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CASE STUDY: Delivering security for enterprise-grade digital services
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Thursday, December 6
| 9:30 - 10:00 am | Speakers: Omar Khawaja, Senior Principal & Subject Matter Expert, Verizon Communications
- How to use security as a business enabler, not just a cost: building on the brand of trust
- Private vs. publically managed data and security protocols
- Validating and blocking access requests without compromising service quality
Speakers: Omar Khawaja, Senior Principal & Subject Matter Expert, Verizon Communications Room:
Gatlin A1
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HOW TO: Architect an active data defense strategy
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Thursday, December 6
| 10:00 - 10:30 am | Speakers: Fred Brott, President Government Solutions, CSG International Nick Hopkinson, Former CIO, GCHQ John Osterholz, VP for Cyber Operations, CSC Bernie Thomas, Cyber Security Practice Lead, Federal Consulting, CSC David Wilcox, Lead - National Initiative to Increase the Security of Classified Networks, Department of Defense Peter Fonash, Chief Technology Officer, Office of the Assistant Secretary for Cyber Security & Communications, Department of Homeland Security
- Automating and integrating responses to detected threats
- Implementing a secure system while preserving civil liberties
- Actively monitoring for breaches and managing redundant back-up systems
- Whose responsibility is it to secure enterprise systems end to end?
Speakers: Fred Brott, President Government Solutions, CSG International Nick Hopkinson, Former CIO, GCHQ John Osterholz, VP for Cyber Operations, CSC Bernie Thomas, Cyber Security Practice Lead, Federal Consulting, CSC David Wilcox, Lead - National Initiative to Increase the Security of Classified Networks, Department of Defense Peter Fonash, Chief Technology Officer, Office of the Assistant Secretary for Cyber Security & Communications, Department of Homeland Security Room:
Gatlin A1
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Securing the Mobile Device
| | Chair: Blake Lindsay, Senior Network Security Advisor, Bell Canada
Blake Lindsay has worked in the computer industry for 15 years. Some of his early work included network security design and the security assessment of digital television, smartcards, and cloud computing. Currently, he contributes to Canadian national infrastructure security in the field of telecommunications at Bell Canada. He holds several internationally-recognized information security certifications.
Blake is a member of the GSM Alliance and Association of Certified Fraud Examiners. In addition to his business travels across North America and Europe, he has spoken at events such as the TM Forum. In these speaking engagements, he has been a keynote panellist alongside other world leaders in telecommunications security.
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EXPERT PANEL: Developing end-to-end cyber security processes
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Thursday, December 6
| 11:15 am - 12:00 pm | Speakers: Patrick Gray, Principal Security Strategist , Cisco Systems John Walsh, President, Sypris Electronics Dr. Arun Sood, Co-Director, International Cyber Center, George Mason University Bryan Fite, US&C Security & Mobility Portfolio Manager, BT Group plc
- Opening communications between security, IT, developers, vendors and users: the importance of collaboration and securing the value chain partner
- How to design, install, operate, and maintain a resilient system capable of surviving cyber incidents while sustaining critical functions
- Monetizing security as a solution: can mission critical systems and data be safeguarded in the cloud?
Speakers: Patrick Gray, Principal Security Strategist , Cisco Systems John Walsh, President, Sypris Electronics Dr. Arun Sood, Co-Director, International Cyber Center, George Mason University Bryan Fite, US&C Security & Mobility Portfolio Manager, BT Group plc Room:
Gatlin A1
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HOW TO: Protect the edge
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Thursday, December 6
| 12:00 - 12:30 pm | Speakers: Michael Brown, Vice President, Security Product Management and Research, RIM
- Improving authorisation within the device
- Optimising the security management for handheld devices
- Security at ground level: preventing physical tampering
- Tackling the challenges of a Bring Your Own Device era
Speakers: Michael Brown, Vice President, Security Product Management and Research, RIM Room:
Gatlin A1
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EXPERT PANEL: Securing the human
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Thursday, December 6
| 12:30 - 1:15 pm | Speakers: Jenny Menna, Acting Director US CERT , Department of Homeland Security Louis Archbold, Senior Consultant Network and Information Security , Verizon Alex Hamerstone, Compliance Manager/Officer, TOA Technologies, Inc. Martin Huddleston, DSTL Principal Cyber Solutions Architect, Defence Science and Technology Laboratory
- Getting the balance right between simple communication and secure data
- Improving authentication processes and educating the user
- Regulating for customer protection
Speakers: Jenny Menna, Acting Director US CERT , Department of Homeland Security Louis Archbold, Senior Consultant Network and Information Security , Verizon Alex Hamerstone, Compliance Manager/Officer, TOA Technologies, Inc. Martin Huddleston, DSTL Principal Cyber Solutions Architect, Defence Science and Technology Laboratory Room:
Gatlin A1
| | | | Every player in the digital economy is gathering data at an astonishing rate. Behind that data, every transaction holds a story – an insight into customer behavior and experience that can transform business decisions, and fortunes. But analyzing such massive amounts of data and extracting its value isn’t easy. This Forum explores:- Best practices in Big Data Analytics – lessons learned from multiple industries- Using Big Data to enhance your customer’s experience, add value and spot new product and service opportunities- Leveraging and monetizing customer data- Privacy - what’s acceptable? Regulatory, legal and social constraints | | | |
Big Data in Mobile: Getting a complete view of the customer
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Wednesday, December 5
| 2:00 - 3:30 pm | This 90 minute workshop will invite participants to exchange (in a "Chatham House" format) experiences, generate new ideas and work together to find new business opportunity in the intelligent use of customer data. It will be divided into three sessions of approximately equal length: - Examining the different kinds of customer data, separating the personal from the group, and categorising the information that might be obtained from analysis; - Exploring the outlines of the "privacy settlement" between customers, operators and regulators. What might be reasonable? Are there dangers? Could operators manage customers identities, attributes and reputation?
- Imagining the new value networks that can grow up around "turbocharged" business processes that take data "exhaust" of all kinds and feed it back instead of wasting it.
Speakers: Dave Birch, Director, Consult Hyperion Room:
Gatlin A2
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Exploring service provider requirements for big data and network analytics
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Wednesday, December 5
| 4:15 - 5:15 pm | Speakers: Chris Smith, OSS Solutions, Consolidated Communications Ciaran Ryan , Program Director, Product Management, IBM, IBM Corporation
- Exploring the rapidly evolving requirements around analytics into customer behaviour and usage
- Understanding the role of analytics in obtaining insight into customer data, and the different ways this information can be monetize and leveraged
Speakers: Chris Smith, OSS Solutions, Consolidated Communications Ciaran Ryan , Program Director, Product Management, IBM, IBM Corporation Room:
Gatlin A2
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Improving Service Delivery
| | Chair: Laurence Alexander, Vice President, Marketing, Tektronix Communications
From his early start with Simoco International Laurence moved on to drive the development of the Dutch-owned ISP World Online. He proceeded as CEO of Genie to CEO of O2 Online and President of O2 Asia Pacific and Group Director of Products, Services & Devices. Following O2, he served as CEO of Emblaze driving the Company's entry into the European Market.
Laurence has been consulting for Tektronix Communications for over 12 months and is now the Group’s newly appointed VP of Marketing.
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MARKET UPDATE: Addressing Big Data - Big Payback, Big Volumes, and Big Problems
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Thursday, December 6
| 9:00 - 9:30 am | Speakers: Robert Rich, Managing Director TM Forum Insights, TM Forum Finding new ways to leverage structured and unstructured information can significantly improve SPs’ ability to acquire, retain and upsell customers, reduce operational costs, manage risk and make smarter product decisions. But this unrelenting torrent of data also creates huge challenges in data definition, sourcing, collection, analysis and reporting for SPs, not to mention issues around cross functional sharing, decision management processes, privacy, security, etc.
TM Forum shares its latest report on big data analytics, the opportunities and issues for Service Providers in addressing Big Data primarily in the area of customer experience.
Speakers: Robert Rich, Managing Director TM Forum Insights, TM Forum Room:
Gatlin A2
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JOINT CASE STUDY: Leveraging customer data to identify new service opportunities
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Thursday, December 6
| 9:30 - 10:00 am |
- Spotting trends in usage and interest to segment the customer base and offer niche value-added or one-time services
- Identifying ‘black spots’ and potential new lines of service
- Analysing usage patterns over time: what is the impact of price changes and marketing campaigns?
Speakers: Eugene O'Shaughnessy , CTO, Cellular One Arizona Issa Chini, VP Business Development & Strategy, RedKnee Room:
Gatlin A2
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HOW TO: Use big data to inform technical operations
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Thursday, December 6
| 10:00 - 10:30 am | - Enabling better informed decision making throughout the organization
- Aligning strategic, operational, and tactical goals and actions for a systematic transformation of performance
- Using data analysis to create KPIs that drive results Speakers: Paul Ousterhout, CTO, Cliintel Lauri Smith, Senior Director Field Operations Planning & Analysis, Comcast Cable Room:
Gatlin A2
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Data Sharing & Management
| | Chair: Rick Lievano, Industry Technology Strategist, Microsoft Corporation
Rick Lievano is the Worldwide Industry Technology Strategist for the Microsoft Telecommunications Sector. Rick works with partners in developing telecommunications industry reference architectures for assisting customers to accelerate the adoption, deployment and long-term acceptance of Microsoft products and technologies through the use of industry frameworks and architectures.
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INSPIRED PANEL: Establishing best practices for data analysis
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Thursday, December 6
| 11:15 am - 12:00 pm | An expert from the financial industry gives 15 minutes of top tips on data analysis and the application of results to strategic decisions. Our panel of experts then discusses the next steps for advancing big data analysis: what are we looking for, what is possible, and how do we extrapolate it? Speakers: Michael Knorr, Managing Director, Citi Group Atilla Tinic, Vice President of IT, tw telecom Drew Rockwell , Chief Executive Officer , Lavastorm Analytics Room:
Gatlin A2
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HOW TO: Assess and improve data reliability
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Thursday, December 6
| 12:00 - 12:30 pm |
- Governance, security, and trust aspects of data that's collected via mobile channel
- Enhancing the trust on the raw data, based on meta-data provided by mobile channel (e.g. location, connection graph, etc)
- Fine-tuning correlation models by taking advantage of mobile data (example use case: risk mitigation)
To Be Confirmed, Watch this space for details Room:
Gatlin A2
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EXPERT PANEL: What is acceptable to share?
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Thursday, December 6
| 12:30 - 1:15 pm | Speakers: Srini Ramarao, Director, Data Management & Business Intelligence , MetroPcs Steve Shoaff, CEO & Founder, UnboundID Corp.
- Working within the regulatory and legal restrictions of data management
- Understanding the governance on passing data across national borders
- Avoiding a ‘Big Brother’ mentality, and jeopardising the trust of your customer
Speakers: Srini Ramarao, Director, Data Management & Business Intelligence , MetroPcs Steve Shoaff, CEO & Founder, UnboundID Corp. Room:
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| | | | As the digital economy grows, the lines between traditional verticals such as communications, healthcare, financial and energy are quickly blurring, creating a new wave of opportunity for life-changing services such as eHealth, Smart Grid, and Connected Home. This Forum examines the management and enablement challenges that complex services bring, including:- How to build partnerships that last – ensuring service levels, quality and the right customer experience to deliver success- Driving digital innovation in an established business- Tracking trends and opportunities in digital and M2M service management- Overcoming the complexity of seamless billing, charging and revenue assurance for digital services - Identifying and developing best practices for digital service management | |
Vendor & Partner Management
| | Chair: Derek Kerton, Prinicpal Analyst, The Kerton Group
Derek Kerton consults for companies throughout telecom (NTT Docomo, SKTelecom, Sony...) and the financial community on market issues (Merrill Lynch, Dow Jones...). He is chair of The Telecom Council of Silicon Valley and is published and interviewed on CNN, BloombergTV, and Wall Street Radio, with his industry analysis available through TechDirt, GigaOM Pro, etc.
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CASE STUDY: Service providers join forces on M2M
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Tuesday, December 4
| 2:00 - 2:30 pm | Speakers: Christian Solomine, Director Strategic Accounts (M2M) , Rogers Communications Inc.
Seven mobile operators have created an alliance to collaborate in the M2M space. The group will agree on standards and technologies for the market, and cooperate to produce a product that centralises management of status and usage of M2M devices globally. The alliance is expected to result in cost reduction and an improved user experience, as well as stimulating the sale of M2M communications across vertical industries.
One of the seven, Rogers, joins us to share how the partnership is being managed and how they plan to achieve the stated goals. Speakers: Christian Solomine, Director Strategic Accounts (M2M) , Rogers Communications Inc. Room:
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HOW TO: Deliver what you promise – driving agility
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Tuesday, December 4
| 2:30 - 3:00 pm |
- Best of breed vs best of suite: do you want focused expertise or end-to-end service? What works best for you?
- Setting SLAs and KPIs for vendors, partners and commercial clients: how to be measurable at every level and ensure delivery throughout the supply chain
- Working with partners when delivering one part of a service, particularly when you do not own the end-customer relationship
- Demonstrating and verifying end-to-end customer experience within your own operation
Speakers: Philip Marshall, Chief Research Officer, Tolaga Research Room:
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| | | | | Chair: Derek Kerton, Prinicpal Analyst, The Kerton Group
Derek Kerton consults for companies throughout telecom (NTT Docomo, SKTelecom, Sony...) and the financial community on market issues (Merrill Lynch, Dow Jones...). He is chair of The Telecom Council of Silicon Valley and is published and interviewed on CNN, BloombergTV, and Wall Street Radio, with his industry analysis available through TechDirt, GigaOM Pro, etc.
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HOW TO: Identify your core competencies and new opportunities
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Tuesday, December 4
| 3:45 - 4:15 pm | Speakers: Michael Trofimoff, Vice President North America Smart Grid Services, BT Group plc - Choosing where to focus: what are your core business skills and where can you add value?
- Evolving established business process management systems to enable innovation and deliver on new services
- Developing best practices for digital service delivery in terms of processes and management practices
Speakers: Michael Trofimoff, Vice President North America Smart Grid Services, BT Group plc Room:
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BRAINSTORM: It’s time to innovate - taking a risk on the 'next big thing'
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Tuesday, December 4
| 4:15 - 5:00 pm |
- What are the problems in your current business environment that make it difficult to implement change? How can these be overcome?
- Working with start-ups to bring in fresh thinking and moving outside the management legacy structure
- Overcoming cultural risk adversity: the importance of leadership and agility
- Driving ‘bottom up’ innovation from IT and operations through culture
Speakers: Michael Kanazawa, Managing Director, Bedrock Consultants Room:
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Delivering Enterprise-Grade Services
| | Chair: Craig Bachmann, Director, Cable, Utility, and eHealth Care Programs, TM Forum | |
CASE STUDY: Creating business agility in a hybrid co-opetition market
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Wednesday, December 5
| 9:00 - 9:30 am | Speakers: Karen Sage, VP, Marketing, CA Technologies, Inc. Scott Whitright, Senior Solution Marketing Manager – Enterprise, Rackspace Hosting Jaywant Singh Rao, Vice President Global Alliances, CenturyLink Karl Whitelock, Director Global OSS/BSS Strategy, Stratecast|Frost & Sullivan
- Leveraging your competition for success
- Future-proofing the business: positioning for agility in an increasingly hybrid market
- Managing the threats and opportunities posed by co-opetition
Speakers: Karen Sage, VP, Marketing, CA Technologies, Inc. Scott Whitright, Senior Solution Marketing Manager – Enterprise, Rackspace Hosting Jaywant Singh Rao, Vice President Global Alliances, CenturyLink Karl Whitelock, Director Global OSS/BSS Strategy, Stratecast|Frost & Sullivan Room:
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CASE STUDY: Combining systems in a smart city
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Wednesday, December 5
| 9:30 - 10:00 am | Speakers: Robert Brumley, Senior Managing Director, Pegasus Telecommunications The Center for Testing, Innovation and Evaluation (CITE) is a ghost city in New Mexico, built for the express purpose of combining and exploring M2M services on an unprecedented scale and scope. Join the Senior Managing Director of the managing company to hear about lessons learned and the future of M2M system testing and application. Speakers: Robert Brumley, Senior Managing Director, Pegasus Telecommunications Room:
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INSPIRED PANEL: Developing a digital lifestyle
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Wednesday, December 5
| 10:00 - 10:30 am | Speakers: Robert Brumley, Senior Managing Director, Pegasus Telecommunications Tariq Chowdhury, Principal Architect - Communications Product, Comcast Arturo Pereyra, Senior Director, Marketing & Business Development, Oracle Corporation Stefan Galloro, Connected Healthcare, mHealth and CE Lead, Rogers Communications Inc. Reza Kamran, Senior Product Manager - Fixed Mobile Convergence, TELUS
- Where does a connected experience start and end?
- Building the systems to enable delivery: services, networks and devices
- Identifying the problems that need to be resolved before a true digital lifestyle can become a reality – are operators ready for the next step?
Speakers: Robert Brumley, Senior Managing Director, Pegasus Telecommunications Tariq Chowdhury, Principal Architect - Communications Product, Comcast Arturo Pereyra, Senior Director, Marketing & Business Development, Oracle Corporation Stefan Galloro, Connected Healthcare, mHealth and CE Lead, Rogers Communications Inc. Reza Kamran, Senior Product Manager - Fixed Mobile Convergence, TELUS Room:
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Requirements of the Verticals
| | Chair: Craig Bachmann, Director, Cable, Utility, and eHealth Care Programs, TM Forum | |
SPOTLIGHT: eHealth
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Wednesday, December 5
| 11:15 - 11:45 am | During this session you have the opportunity to hear from the enterprise customers themselves. What solutions are they looking for? Where do they want to partner, and where do they want end-to-end solutions? Where do they see the opportunities in the digital economy, and what is currently stopping them from taking advantage? Speakers: Fran Caulfield, , Insight Research Jody Ranck, Adjunct Professor, The University of San Francisco Scott Thiel, Senior Regulatory Consultant, The Anson Group Benjamin Sarda, Director of Product Marketing , France Telecom Orange Room:
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SPOTLIGHT: Smart Grids
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Wednesday, December 5
| 11:45 am - 12:15 pm | Speakers: Juliet Shavit, President and CEO, SmartMark Communications Christopher Hagen, Sr. Director, Strategy, Industry Verticals, NetCracker Technology Isaias Sudit, CEO and Founder, GridGlo Justin Seagall, Founder and EVP, Simple Energy Michael Trofimoff, Vice President North America Smart Grid Services, BT Group plc During this session you have the opportunity to hear from the enterprise customers themselves. What solutions are they looking for? Where do they want to partner, and where do they want end-to-end solutions? Where do they see the opportunities in the digital economy, and what is currently stopping them from taking advantage? Speakers: Juliet Shavit, President and CEO, SmartMark Communications Christopher Hagen, Sr. Director, Strategy, Industry Verticals, NetCracker Technology Isaias Sudit, CEO and Founder, GridGlo Justin Seagall, Founder and EVP, Simple Energy Michael Trofimoff, Vice President North America Smart Grid Services, BT Group plc Room:
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SPOTLIGHT: Telematics
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Wednesday, December 5
| 12:15 - 12:45 pm | During this session you have the opportunity to hear from the enterprise customers themselves. What solutions are they looking for? Where do they want to partner, and where do they want end-to-end solutions? Where do they see the opportunities in the digital economy, and what is currently stopping them from taking advantage? To Be Confirmed, Watch this space for details Room:
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Billing & Revenue in a Partnership
| | Chair: Grant Lenahan, Executive Director and Strategist, Service Delivery, Unspecified
Grant Lenahan, is executive director and strategist, Business Unit Support Solutions at Ericsson. He received his B.A. in Economics and Mathematics (Computer Science) from Drew University and a joint Master's Degree from the School of Engineering and the Sloan School of Management from The Massachusetts Institute of Technology (MIT). He currently leads OSS and BSS initiatives to support innovation and agility in service composition, OSS/BSS workflows and new collaborative business models that will dominate the world of broadband – both in mobile and fixed networks. He has spent more than 20 years working in telecom software and is a columnist and author of numerous papers in the areas of IMS, NGN, convergent services, and wireless services. He received his B.A. in Economics and Mathematics (Computer Science) from Drew University and a joint Master's Degree from the School of Engineering and the Sloan School of Management from The Massachusetts Institute of Technology (MIT).
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CASE STUDY: Sharing revenue in a B2B2C model
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Wednesday, December 5
| 2:00 - 2:30 pm | Speakers: Angel Lopez, Sr Director Revenue Assurance, NII Holdings, Inc
- Show me the money: who gets what, and how is it measured?
- Moving money reliably and accurately across all partnerships
- Calculating revenue percentages all the way up the value chain
Speakers: Angel Lopez, Sr Director Revenue Assurance, NII Holdings, Inc Room:
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HOW TO: Implement seamless billing across devices and B2B2C services
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Wednesday, December 5
| 2:30 - 3:00 pm | Speakers: Bernd Freier, Portfolio Director Telecoms Industry, CGI Info Systems Management Consulting Inc.
- Using cloud to enable billing for business models with unpredictable take-up and low revenue per transaction
- Overhauling the billing process to be able to bill in complex value chains with multiple partners
- Billing for a multitude of cross-device M2M and cloud services with a single billing account Speakers: Bernd Freier, Portfolio Director Telecoms Industry, CGI Info Systems Management Consulting Inc. Room:
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EXPERT PANEL: Moving from reactive to preventative leakage management
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Wednesday, December 5
| 3:00 - 3:30 pm | Speakers: Kathy Romano, Executive Director, Verizon Communications Ron Angner, PhD, Senior Vice President and Principal, Center of Operational Excellence and Busine, TMNG Global Terri Smith, VP Revenue Accounting and Assurance, Metro PCS Frank Bernhard, Director Strategy Practice, Deloitte Consulting
- Assuring revenue before it’s lost, not after the fact: how can you plug the gaps?
- What are the new challenges to revenue assurance and billing in a digital services value chain?
Speakers: Kathy Romano, Executive Director, Verizon Communications Ron Angner, PhD, Senior Vice President and Principal, Center of Operational Excellence and Busine, TMNG Global Terri Smith, VP Revenue Accounting and Assurance, Metro PCS Frank Bernhard, Director Strategy Practice, Deloitte Consulting Room:
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Best Practices for Digital Services
| | Chair: Grant Lenahan, Executive Director and Strategist, Service Delivery, Unspecified
Grant Lenahan, is executive director and strategist, Business Unit Support Solutions at Ericsson. He received his B.A. in Economics and Mathematics (Computer Science) from Drew University and a joint Master's Degree from the School of Engineering and the Sloan School of Management from The Massachusetts Institute of Technology (MIT). He currently leads OSS and BSS initiatives to support innovation and agility in service composition, OSS/BSS workflows and new collaborative business models that will dominate the world of broadband – both in mobile and fixed networks. He has spent more than 20 years working in telecom software and is a columnist and author of numerous papers in the areas of IMS, NGN, convergent services, and wireless services. He received his B.A. in Economics and Mathematics (Computer Science) from Drew University and a joint Master's Degree from the School of Engineering and the Sloan School of Management from The Massachusetts Institute of Technology (MIT).
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CASE STUDY & DEMO: Using Frameworx to enable OTT services while reducing OPEX and CAPEX
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Wednesday, December 5
| 4:15 - 4:45 pm | Speakers: Robert K Pucci, CTO Communications, Cognizant Technology Solutions Yasser Zia, Sr. Tech Lead, Cognizant Technology Solutions
- Combining TMF Frameworx and SOA Principles to improve flexibility in infrastructure and market reactions
- Building the utopian platform: multi-channel support, seamless OTT services bundled with traditional offerings, B2B2C models, leveraging a SaaS model, etc.
- Offering initiatives in a rapid ‘time to implement’ fashion with no CAPEX investment
Speakers: Robert K Pucci, CTO Communications, Cognizant Technology Solutions Yasser Zia, Sr. Tech Lead, Cognizant Technology Solutions Room:
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CATALYST SPOTLIGHT: Transforming operations for the digital services market
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Wednesday, December 5
| 4:45 - 5:00 pm | Speakers: Philippe Lalande, Director, Industry Collaborations, Oracle Communications, Oracle Corporation John Sheehy, Product Manager, Conformance & Benchmarking, TM Forum
- Increasing agility and enabling innovation through Frameworx
- Providing the tools to achieve certification solutions
- Tackling intersecting best practices from different industries: can we prevent fragmentation?
Speakers: Philippe Lalande, Director, Industry Collaborations, Oracle Communications, Oracle Corporation John Sheehy, Product Manager, Conformance & Benchmarking, TM Forum Room:
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CATALYST SPOTLIGHT: eHealth
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Wednesday, December 5
| 5:00 - 5:15 pm | Speakers: Jody Ranck, Adjunct Professor, The University of San Francisco The topic of eHealth and the associated challenges of maximizing profit and patient benefit resonant through various industries and the medical community. A business framework that unifies processes and procedures of all involved parties in the value chain is a necessity. The “Optimizing the Virtual Housecall Catalyst” project will demonstrate how existing TM Forum methodologies can be applied both to enable revenue streams for eHealth, Telco, Cable, and OEM hardware and systems, and more importantly deliver high patient satisfaction through efficient management of mobile workers, inventory, and information, while adhering to the secure standards required by HIPAA. Speakers: Jody Ranck, Adjunct Professor, The University of San Francisco Room:
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CATALYST SPOTLIGHT: Smart Grids
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Wednesday, December 5
| 5:15 - 5:30 pm | The various threats to infrastructure, the need to keep up with demand, and the challenge to maximize revenue at the same time are a constant across industries and value chains. The Innovations for the Emerging Smart Grid Environment Catalyst demonstration will continue to show how TM Forum member companies are leveraging current TM Forum products in the Utility domain, and how utilities might benefit from these proven and tested processes and methodologies. Speakers: Eric Nelson, Managing Principal, Synaptitude Room:
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| | | | An overview of the market, partnerships and which trends the biggest players are betting on. | |
The Future Role of Service Providers
| | Chair: Tony Poulos, Market Strategist, TM Forum 
Tony Poulos has been involved with software development and systems integration in travel and telecommunications for over 25 years. He developed a convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has worked in the areas of BSS, IT, revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker, MC and chairman at telco and finance conferences worldwide, he has been a Contributing Analyst for IDC, writes freelance for a number of industry publications and is a columnist for Telecom Asia and its video anchor. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. Until 2010 he headed up the Revenue Management Initiative of the TM Forum, his new role is that of Market Strategist. He is also editor of Inside Revenue Management newsletter that goes out to 35,000 industry specialists each month.
In June 2011, Tony was recognized as one of the 25 most influential people in the telecom software industry. The rankings, determined by an independent panel of editors at the publication Billing and OSS World, highlight the industry leaders and visionaries that have had a significant effect on the direction and development of business and operations support systems (BSS/OSS).
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Transforming an industry – where do we go from here?
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Tuesday, December 4
| 9:00 - 9:15 am | Speakers: Martin Creaner, President & Chief Executive Officer , TM Forum
- Exploring the evolution of the communications industry dynamics: how digital services are presenting numerous opportunities and driving a need for radical change in all aspects of business operations
- What transformations do service providers of all types need to achieve in order to survive? How should that transformation be approached?
- Understanding the roles that will need to be fulfilled in future value chains, and the core competencies successful players will need to exhibit
- How is the TM Forum evolving to remain relevant to this changing market?
Speakers: Martin Creaner, President & Chief Executive Officer , TM Forum Room:
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SPOTLIGHTS: Where are the service providers putting their money?
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Tuesday, December 4
| 9:15 - 10:00 am | A look at the latest projects from the largest operators: where are they investing and why? What are they anticipating in terms of market development? Speakers: Fariborz (Fari) Ebrahimi, SVP & CIO, Verizon Communications Robert Hackl, SVP Channel Management, T-Mobile Room:
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MARKET UPDATE: CTIA’s Indices Report
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Tuesday, December 4
| 10:00 - 10:15 am |
- Understanding where we are to extrapolate where we’re going
- Tracking key metrics to identify areas of opportunity
- What are the most promising avenues of future growth?
Speakers: Dr. Bob Roche, VP Research , CTIA Room:
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Expanding the Market of Digital Services
| | Chair: Tony Poulos, Market Strategist, TM Forum 
Tony Poulos has been involved with software development and systems integration in travel and telecommunications for over 25 years. He developed a convergent billing system in the early nineties in Australia and from there he worked in a business development role with Unisys’ Telecommunications Practice in Europe. He was co-founder of Copernicus Global Billing Services, a London based, web-enabled, managed service provider for outsourced billing and payments collection. He has worked in the areas of BSS, IT, revenue assurance, billing, payments, mobile internet access, mobile email and content delivery.
In addition to being a regular speaker, MC and chairman at telco and finance conferences worldwide, he has been a Contributing Analyst for IDC, writes freelance for a number of industry publications and is a columnist for Telecom Asia and its video anchor. Tony was an executive of the Global Billing Association for five years prior to its merger with the TM Forum. Until 2010 he headed up the Revenue Management Initiative of the TM Forum, his new role is that of Market Strategist. He is also editor of Inside Revenue Management newsletter that goes out to 35,000 industry specialists each month.
In June 2011, Tony was recognized as one of the 25 most influential people in the telecom software industry. The rankings, determined by an independent panel of editors at the publication Billing and OSS World, highlight the industry leaders and visionaries that have had a significant effect on the direction and development of business and operations support systems (BSS/OSS).
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CRYSTAL BALL SESSION: The connected world of M2M
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Tuesday, December 4
| 10:45 - 11:30 am | Speakers: Steve Hilton, Lead Analyst, Enterprise Research Programme, Analysys Mason Limited Eric Krauss, Director, M2M Product Management, AT&T Inc. Glenn Eggert, Director, M2M Product Marketing- Verizon Enterprise Solutions, Verizon Communications Jurgen Hase, VP M2M Competence Center , Deutsche Telekom Tom Nelson, Director, Marketing, Sprint Eric Troup, CTO, Worldwide Communica, Microsoft Corporation
- Why are enterprises interested in M2M and the connected world of things?
- Which verticals will see the greatest growth and revenue potential?
- How can we capitalize on the M2M opportunity?
- How can vendors and service providers work together profitably?
Speakers: Steve Hilton, Lead Analyst, Enterprise Research Programme, Analysys Mason Limited Eric Krauss, Director, M2M Product Management, AT&T Inc. Glenn Eggert, Director, M2M Product Marketing- Verizon Enterprise Solutions, Verizon Communications Jurgen Hase, VP M2M Competence Center , Deutsche Telekom Tom Nelson, Director, Marketing, Sprint Eric Troup, CTO, Worldwide Communica, Microsoft Corporation Room:
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CRYSTAL BALL SESSION: What do the customers want?
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Tuesday, December 4
| 11:30 am - 12:00 pm | Providing digital services for B2B and enterprise is a very different approach to the traditional telco offerings, and the customer expectations are therefore harder to anticipate. Join this panel of enterprise users to hear what they want to achieve and what they look for in a provider. Speakers: Isaias Sudit, CEO and Founder, GridGlo Michael Knorr, Managing Director, Citi Group Jody Ranck, Adjunct Professor, The University of San Francisco Room:
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CASE STUDY: Global collaboration on cyber security
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Tuesday, December 4
| 12:00 - 12:30 pm | Speakers: Mischel Kwon, President & CEO, Mischel Kwon & Associates As the digital services market grows rapidly and new partnership models are formed, it is increasingly vital to have a strong awareness of the cyber threat. What problems already exist and what can we expect to see over the next few years? What can and must be done in terms of partnerships and global collaboration in order to counter this security threat? Speakers: Mischel Kwon, President & CEO, Mischel Kwon & Associates Room:
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RED CHAIR INTERVIEW: Aspirations in IT
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Wednesday, December 5
| 8:00 - 8:45 am | NCWIT's Aspirations in Computing program, now in its 5th year, offers a national award and over 30 local affiliate competitions across the country to generate support and visibility for women's participation in IT communities nationwide. Join Avis Yates-Rivers, recently honoured as a White House Champion of Change in STEM, as she interviews one of the Award-winning young women now involved in the industry and understand the critical importance of women’s technical contributions and innovation. Speakers: Avis Yates-Rivers, President & CEO, Technology Concepts Group Room:
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| | | | The Cable Summit brings you together with leading cable MSO’s from North America, Latin America and beyond to discuss achieving growth in a highly competitive market by delivering innovative, high-quality cable-related services. This is the ONLY place to:- Hear what leading MSO’s are doing to succeed
- Learn how to use Standards, and TM Forum Frameworx, to achieve common goals
- Network with industry thought-leaders and your peers | |
The Road to Applied Success
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OPENING KEYNOTE: OSS & Customer Care challenges
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Monday, December 3
| 9:30 - 10:00 am |
- Identifying the OSS requirements of new services and technology
- Understanding the challenges of introducing new systems, both to users and within the network
- Minimising the impact on customers and enabling a smooth, successful upgrade of systems
Speakers: Leandro Rzezak, CEO, Intraway Corp Simon Tadeo, Customer Experience & Innovation Manager, CableVision, SA Room:
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CASE STUDY: Best practices and insights for managing service availability and SLAs in high growth markets
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Monday, December 3
| 10:00 - 10:30 am | Speakers: Ramon Cerecedo, Network Operations Center Director, Empresas Cablevision, SA de CV Ciaran Ryan , Program Director, Product Management, IBM, IBM Corporation
- Exploring the key challenges around service assurance and SLA management in Latin America
- Generating the right service availability metrics and tracking
- Outlining the requirements around managing highly complex and growing heterogeneous network environments
- Deploying IBM Tivoli Netcool: lessons learned and best practice advice on managing client and network growth, OSS service assurance and operational efficiency Speakers: Ramon Cerecedo, Network Operations Center Director, Empresas Cablevision, SA de CV Ciaran Ryan , Program Director, Product Management, IBM, IBM Corporation Room:
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CASE STUDY: Emerging opportunities for customer experience management in today’s mediation world
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Monday, December 3
| 10:30 - 11:00 am |
- Transforming OSS/BSS to provide richer communications offerings and personalised service plans
- Automating the mediation process and analysing customer broadband consumption more intelligently
- Applying more advanced charging models based on service use, and enabling customer control of usage and billing
Speakers: Rodrigo Duclos, ., Net Servicos Diego Becker, Vice President, CALA, Comptel Room:
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CASE STUDY: Is this IPDR 3.0?
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Monday, December 3
| 11:30 am - 12:00 pm | Speakers: Kevin Alcox, VP - Services & Delivery, TM Forum IPDR Lead, OpenVault
- Cloud-based IPDR Store to enable a general purpose query resource for Digital Services
- Device-based IPDR Transmitter utilizing JSR-190 to support the explosion of smart touchpoints
- Cable industry enhancements to support protocol optimization and replacement of SNMP collection Speakers: Kevin Alcox, VP - Services & Delivery, TM Forum IPDR Lead, OpenVault Room:
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CASE STUDY: How to transform your business to enable a cross-channel connected customer experience
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Monday, December 3
| 12:00 - 12:30 pm | Speakers: Kevin Rhatigan, Exec. Director, Strategic Process Design, Comcast Cable Steven Madden, Customer Experience Architect, Charter Communications
In today's anytime, anyplace, anywhere digital world, the choices where consumers can access and acquire content, products and services are numerous and varied. This panel of industry experts will discuss, offer insights and provide real world experiences and examples on how to maximize the customer experience by effectively leveraging these channels. Speakers: Kevin Rhatigan, Exec. Director, Strategic Process Design, Comcast Cable Steven Madden, Customer Experience Architect, Charter Communications Room:
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CASE STUDY: Customer Loyalty – it’s your business!
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Monday, December 3
| 2:00 - 2:30 pm | Speakers: Bob Titus , VP, Global Converged Solutions, NetCracker Technology
- Ensuring the continued satisfaction and loyalty of customers based on their value ranking
- Innovating to ensure future revenue growth
- Building brand loyalty though a superior experience in a competitive and fragmented market
Speakers: Bob Titus , VP, Global Converged Solutions, NetCracker Technology Room:
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CASE STUDY: Business process transformation – how to become truly agile
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Monday, December 3
| 2:30 - 3:00 pm | Speakers: Reuben Daniel, Principal Consultant - Business Process Transformation, Cognizant Technology Solutions Wise Dr. Tom, Director Quality Management, Comcast Cable
- Developing a sensitive transformation approach that reacts to market trends and customer demands
- Implementing the five step approach: ideation, planning, transformation, validation, closure
- Prioritizing improvements based on ROI
Speakers: Reuben Daniel, Principal Consultant - Business Process Transformation, Cognizant Technology Solutions Wise Dr. Tom, Director Quality Management, Comcast Cable Room:
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HOW TO: Enable rapid product innovation
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Monday, December 3
| 3:00 - 3:45 pm | Speakers: Andrew Baer, Former CIO , Graphene Jim Grainger, VP - Business Solutions, Rogers Communications Inc. Anthony Centi, AVP Customer Solutions Development, ConceptWave Software Kevin O'Brien, Executive Director, Comcast Enterprise Technology , Comcast
- Using a Product Catalog integration to minimize the application development required for new product introduction
- Determining how many product catalogs are required: Is there a single/master enterprise catalog that is federated with other catalogs?
- Differentiating between using meta data to support residential product introduction vs. business product introduction
- Integrating more modern product catalog aware applications with legacy applications that may not be product catalog aware Speakers: Andrew Baer, Former CIO , Graphene Jim Grainger, VP - Business Solutions, Rogers Communications Inc. Anthony Centi, AVP Customer Solutions Development, ConceptWave Software Kevin O'Brien, Executive Director, Comcast Enterprise Technology , Comcast Room:
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Frameworx for Cable: Quick Wins & Holistic Approaches
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EXPERT PANEL: Critical factors for MSO success in the commercial services market
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Monday, December 3
| 4:15 - 5:15 pm | Speakers: Allan Zendle, Vice President, Center for Operations Excellence, TMNG Global Gary Bonneau, Senior Product Manager, Cox Communications James Matthews, Vice President Enterprise Architecture & Strategy, Charter Communications Dan Jamieson, Director, OSS Architecture, Time Warner Cable Ken Roulier, Deputy CTO , Amdocs Management Limited The commercial services market has the potential to drive significant revenue growth for cable operators. The ability for operators to successfully manage the evolution of systems, processes, technologies and organizations is key to unlocking this potential. Explore critical factors for success in this high growth market segment with a panel of leading experts representing service providers, technology suppliers and systems integrators who have "been there and done that", and have gained valuable insight along the way. Express your views about "industry readiness" to meet key challenges through real-time audience participation polling, and hear what the panel of experts has to say about these questions in subsequent discussion of polling results. Speakers: Allan Zendle, Vice President, Center for Operations Excellence, TMNG Global Gary Bonneau, Senior Product Manager, Cox Communications James Matthews, Vice President Enterprise Architecture & Strategy, Charter Communications Dan Jamieson, Director, OSS Architecture, Time Warner Cable Ken Roulier, Deputy CTO , Amdocs Management Limited Room:
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CASE STUDY: Monetizing Big Data in Cable
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Monday, December 3
| 5:15 - 5:45 pm | Speakers: Mike Lurye, Sr. Director, Business Intelligence Architecture , Time Warner Cable
While the term Big Data is open to interpretation, one thing is clear: Big Data is HOT! For those of us who’ve been working with cable data for years, Big Data sounds like old news – after all, we’ve been dealing with large data sets for years. So what changed? In this session you will learn how leading cable operator Time Warner Cable found new ways to analyze and monetize the treasure trove of viewership data, by leveraging the power of parallel databases, analytic appliances and modern business intelligence tools.
Speakers: Mike Lurye, Sr. Director, Business Intelligence Architecture , Time Warner Cable Room:
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BREAKFAST BRIEFING: Innovation in Cable
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Tuesday, December 4
| 8:00 - 8:50 am | Speakers: Ken Roulier, Deputy CTO , Amdocs Management Limited
Join us for breakfast and networking, and have your intellectual appetites stimulated by a thought-provoking brief to start your day.
Speakers: Ken Roulier, Deputy CTO , Amdocs Management Limited Room:
Gatlin A1
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Building a Culture of Innovation: It’s not just a Pipe Dream
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Tuesday, December 4
| 8:00 - 9:00 am | - How can service providers channel the resources of innovative employees and remove barriers to creativity?
- When should a service provider focus on being an enabler and route to market for innovators?
- How to determine what services, both internally and externally should service providers be looking at investing in for future growth
To Be Confirmed, Watch this space for details Room:
St. John 30
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Executive Roundtable: Sleeping with the Enemy - Are Mutually Profitable Partnerships Possible with OTT Players?
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Tuesday, December 4
| 2:00 - 3:30 pm | - What does our industry have to do to shed the “us versus them” mentality?
- Who is looking to work with OTT players and how?
- Can OTT players become valuable partners/customers rather than competitors?
- Where do you decide to partner and where do you decide to create your own OTT offerings?
Speakers: Tony Poulos, Market Strategist, TM Forum Brian Johnson, Executive Vice President, tyntec Ltd, USA Jeremy Anderson, Director of Enterprise Architecture Services, Sprint Room:
St. John 30
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Executive Roundtable: Securing our Connected World
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Tuesday, December 4
| 4:15 - 5:45 pm | Speakers: Annie Turner, Editorial Director, TM Forum Bryan Fite, US&C Security & Mobility Portfolio Manager, BT Group plc Security is on top everyone’s mind today. While corporate budgets are increasing exponentially to address today’s threats, is better protection really available for purchase – or can the application of best practices substantially reduce risk? This roundtable will take a look at Security Management best practices and solutions that can be applied to any business. - How are providers going to address the growing need for security in all their transactions and in their management of privacy and sensitive data?
- How are suppliers stepping up to the plate and helping them address this issue?
Speakers: Annie Turner, Editorial Director, TM Forum Bryan Fite, US&C Security & Mobility Portfolio Manager, BT Group plc Room:
St. John 30
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Executive Breakfast: Catalyst Introspective: Business Assurance – Managing Risk and Reward
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Wednesday, December 5
| 8:00 - 9:00 am | Speakers: Steven Cotton, Director, Business Assurance Programs, TM Forum Fabio Pizzuti, Director Database & Systems, Department: NW Operations, Telecom Italia Group Marcello Vinci, Netezza Account Executive, IBM Corporation Hesham Salah, Internal Audit, Etisalat Misr
The Executive Breakfast at Management World Americas introduces a broad range of Business Assurance topics, starting with an innovative use of dynamic metrics by Telecom Italia that are yielding dramatic results for improved visibility into Customer Experience. Following is an overview of two innovative Catalyst projects that include elements of Mobile Money, LTE, Risk Management, Partner Revenue Sharing, and dynamic video Service Assurance. Please plan to join us for what promises to be a thought provoking session
Speakers: Steven Cotton, Director, Business Assurance Programs, TM Forum Fabio Pizzuti, Director Database & Systems, Department: NW Operations, Telecom Italia Group Marcello Vinci, Netezza Account Executive, IBM Corporation Hesham Salah, Internal Audit, Etisalat Misr Room:
St. John 30
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Brainstorming Table Sessions
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Wednesday, December 5
| 9:00 - 10:00 am | Join this lively idea sharing session with your peers, some of the most innovative leaders in our industry, to share your thoughts on various top level topics keeping executives up at night. You can choose from the list of topics below, determine which table you’d like to join and then jump in. Each Brainstorming table will be overseen by a moderator who will be taking notes and in the end develop an executive summary highlighting what was discussed. These executive summaries will then be shared with all Platinum pass attendees. Each table is limited to 10 executives on a first come first serve basis. Table 1: Future Predictions - How do you plan to continue growing when your market becomes saturated? - Do you see your revenues increasing or decreasing over the next five years and why? - Is being a dumb pipe or pure wholesaler a viable option for any network operator? Moderator: Colin Orviss, TM Forum Ambassador; Founding Partner, Parhelion Global Communications Advisors Table 2: Social Networks - What role should Service providers play in the evolution of the social networking world, or are service providers simply the network? Can we apply pure Economics to OTT and share the rewards of Social Networking? - Why was the GSMA’s Wholesale Applications Community (WAC) initiative not another SMS type industry showcase? Is it a case that commercial ideas need commercial execution to succeed? - Now that we have transformed how do we re-ignite innovation, and out innovate the OTT? Is it a Global, Regional or Country led initiative? - Go forward options and Actions: 1. Role of CSP incubators (SingTel’s Innov8, Telefonica’s Wayar, Telstra’s Application Venture Group) 2. Role of Standards Bodies – TM Forum, GSMA 3. Group and regional initiatives Moderator: Tony Kalcina, TM Forum Ambassador, Founder & Executive Director, Clarity Table 3: Exploiting the Potential for Growth in Latin & South America - How is the communications market developing in South and Latin America? - What are the sweet spots for suppliers to support this developing market? Moderator: Table 4: Accelerating the Next Generation of eHealth - What role are Service providers likely to play in the evolution of the eHealth world? - Who are the key partners that Service Providers need to establish relationships with? - What sorts of services and business models are likely to emerge? Moderator: Mary Whatman, Founding Partner, Parhelion Global Communications Advisors Table 5: Next Generation Business Assurance Programs - Where are BA programs heading now that they have broadened and matured, especially in the strategic areas of Customer Experience and Big Data? - What do you see as the greatest threat to your revenues? - Is revenue leakage going to explode with the launch of a vast array of new digital services? - What needs to happen to plug this gap before it becomes a major problem for the industry? Moderator: Dr. Ron Angner, Senior Vice President & Principal, Center of Operational Excellence & Business Assurance Practice Lead, TMNG To Be Confirmed, Watch this space for details Room:
St. John 30
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Audience with an... "Unzipping the Digital World with Keith Willetts "
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Wednesday, December 5
| 10:00 - 10:30 am | While the communications industry has given birth to the game-changing digital world, there’s a paradox: radical change brings threats and well as opportunities and the digital world threatens the communications industry as we know it. Keith Willetts, TM Forum’s visionary Chairman, draws on much of the book’s research and thinking in his new book, Unzipping the Digital World, about how companies can thrive in the digital economy. In this session, he discusses thorny issues such as: - The drivers behind the digital world and its impacts
- The emerging digital ecosystem and business models
- Where are the high growth ‘sweet spots’ & where communications companies should focus their investments and energies
- The over-riding importance of visionary leadership and how to drive change across the company
- How to move to a highly innovative culture and approach
- How to develop the sustaining and profitable business partnerships that are the backbone of the digital world
- How to shift gears to become a highly customer-centric organization and deliver an outstanding customer experience
- ‘It’s the software stupid’ - how to transform from IT as a support to a highly software-centric and creative organization
To Be Confirmed, Watch this space for details Room:
St. John 30
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Executive Roundtable Big Data: Big Challenge - Bigger Opportunities
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Wednesday, December 5
| 11:15 am - 12:45 pm | Speakers: Ari Banerjee, Senior Analyst, Heavy Reading Kathy Romano, Executive Director, Verizon Communications Patricia Davidson, Customer Experience Senior Manager, NII Holdings, Inc Simon Tadeo, Customer Experience & Innovation Manager, CableVision, SA - How to utilize data and usage traffic to provide customer profitability analysis, end-to-end visibility for new product rollouts
- Using real-time analysis to improve the customer experience and enhance customer loyalty
- How are Service Providers organizing themselves to address the demand of big data analytics
- What support do they need from suppliers?
- How can ‘personal data’ be turned into a new class of economic asset?
Speakers: Ari Banerjee, Senior Analyst, Heavy Reading Kathy Romano, Executive Director, Verizon Communications Patricia Davidson, Customer Experience Senior Manager, NII Holdings, Inc Simon Tadeo, Customer Experience & Innovation Manager, CableVision, SA Room:
St. John 30
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Executive Roundtable Leadership Requirements in the Move to a True Customer Centric Culture
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Wednesday, December 5
| 2:00 - 3:30 pm | Customer-centricity is far from a new buzzword in communications, but for many years it was more about rhetoric than reality at many organizations. But in today's interconnected, on-demand competitive environment, providing a positive multi-channel customer experience isn't discretionary - it's essential to retention, market share growth and the strength of the brand. This roundtable discusses where the industry is going with Customer Experience Management and how it needs to change. - The rise of the CCO - making the case for a Chief Customer Officer to join the management team
- Linking customer experience to profitability: Proving that customer experience impacts the bottom line
- Creating a consistent experience across multiple channels from the top down
- Making the business case for customer experience investments
To Be Confirmed, Watch this space for details Room:
St. John 30
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