Business Transformation Strategies I
Chair
:
Alpna Doshi
Reliance Communications,
CIO
Alpna J Doshi is CSO office Senior Executive at Satyam Computer Services Ltd, USA. She also holds responsibilities as an Officer of the TM Forum, as Secretary, and Chair of Membership and Governance Committee. She has 19 years in industry, an experienced professional in IT, Telecom, Media and Entertainment businesses, and Offshoring and Outsourcing.
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TO1
Tuesday, November 18
2:00 PM
- 3:30 PM
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Business Transformation Strategies I-Part 1
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Phil Dance is BT's Chief Information Officer (CIO) for Technology, covering all aspects of BT's IT infrastructure.
Phil is currently working on the delivery of new service capabilities from BT. These include the exposure of reusable IT services linked to BTs 21st century network through Software Development Kits. This will radically simplify the means for partners and customers to take new concepts to market.
Mark Francis is a vice president at AT&T and responsible for AT&T’s GNOC, the most sophisticated command-and-control center of its kind in the world. Mark is also responsible for network continuity, contingency planning, and disaster recovery of AT&T Network Services infrastructure worldwide. Mark graduated from Drexel University with a B.S. in Computer Science and M.B.A. in Information Systems.
Michael has more than 39 years’ experience in telecommunications across a diverse range of areas including construction, planning, engineering, operations, enterprise customer unit and service.
His telco expertise draws on an extensive background working mainly within Australia but also with vendors overseas and at two US service providers.
He has particular strengths in operations, planning, architecture, design and the engineering capability for Telstra and as Head of Network & Technology, a role he commenced in May 2008, he has been instrumental in the wireline transformation of Telstra.
Prior to his current role, Michael was the Executive Director Network Services for five years. His responsibilities covered the operations and maintenance of Telstra’s networks for mobiles, fixed networks, broadband, satellite, transmission network infrastructure and managed services. In November 2007 he won the CEO award for Executive of the year.
Michael also holds two external positions including a Director role for the TM Forum and Director 3G Infrastructure Sharing entity that is 50% owned by Telstra. The TM Forum is a global industry body that that works with suppliers and service providers in setting the strategic direction and standards for the industry.
Since 1975 Mr. Siebert has been working in the telecommunication industry. Mr. Siebert has worked in various management positions as there are, network management centers of fixed and mobile networks, engineering of network management systems (OSS), product marketing of GSM products and services, customer care operations (CRM included), Quality Assurance, Security- and Processmanagement, Standards and Environment.
At present Director for Regional Network & Operations branch West (Planning, Deployment and Operation).
1998 - 2009 member of the TMF board of directors.
Since 2009 member pf the TMF Executive Committee.
Since 2007 Chairman of the TMF Technical Committee.
Alpna J Doshi is CSO office Senior Executive at Satyam Computer Services Ltd, USA. She also holds responsibilities as an Officer of the TM Forum, as Secretary, and Chair of Membership and Governance Committee. She has 19 years in industry, an experienced professional in IT, Telecom, Media and Entertainment businesses, and Offshoring and Outsourcing.
An Audience with Andrew Feinberg and Dr. Hirosaki: Clearing the Pathway from Innovation to Service Introduction
The topic of a potential dumb pipe destiny for service providers is not fearlessly discussed. Few will likely choose this path strategically, but the killer value propositions may not yet be invented. Managing content is certainly a requirement to participate in the value chain, but service providers should also develop a business model that will allow them to align their network and operations for new opportunities, to clear the pathway from innovation to service introduction.
Mr. Feinberg is responsible for NetCracker's overall management and corporate strategy to continue building a company that delivers long-term value to customers. Mr. Feinberg has extensive experience in management, high technology consulting, mergers and acquisitions, and
leveraged buyouts. Prior to NetCracker he worked with Bain & Company Private Equity Group where he oversaw transactions in telecommunications, software, and hardware industries. Prior to that, as a strategy consultant he worked with telecommunications, cable, and software industries in the US, Europe, and Latin America advising clients on corporate strategy. Mr. Feinberg holds an MBA from the
Wharton School of the University of Pennsylvania, a B.S. in Economics from Bentley College.
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Tuesday, November 18
3:30 PM
- 4:00 PM
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Break
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TO3
Tuesday, November 18
4:00 PM
- 5:30 PM
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Business Transformation Strategies I-Part 2
| Putting OSS in Context
The OSS/BSS industry has made major strides in recent years. Other components of the telecommunications and IT industries have also evolved. As OSS/BSS vendor consolidation continues, operators need to carefully manage supplier relationships with telecom industry suppliers and IT suppliers. This session will discuss the extent of IT-Telecom industry convergence and give insights into how OSS/BSS systems and the telecommunications industry fit with broader IT infrastructure management dynamics, TDM and IP network transformations.
Elisabeth Rainge manages IDC’s research into telecom software and network operations markets and contributes to IDC’s broad portfolio of network infrastructure market research. Currently, she is leading IDC's research of telecom software, focusing on business value. Specific areas of coverage include OSS/BSS, SDP, policy, NGN voice infrastructures and subscriber data management.
The Death of Innovation: The Looming Destruction of the Telecommunications Software Industry
The telecom software industry is at a pivotal juncture – consolidation among service providers, risk-averse customer buying behaviors, and increasingly long sales cycles are threatening the very survival of telecom software vendors. Yet stifling innovation in this key area of the value chain will relegate service providers to low-value transport pipes, relative to nimble innovators like Google. Given current trends, is telecom software innovation doomed for good? What can the industry do to stop the madness?
John “Jay” Borden was founder and CEO of Granite Systems from its inception in 1993 through its successful sale to SAIC and merger with Telcordia in 2004. Prior to Granite, Jay led the telecom network management software business at Digital Equipment Corporation and was research director at the Yankee Group.
Transformation – BT 21CN Challenges and Possible Solutions
Transferring customer and inventory to new 21CN stack is a challenge for BT. From, the Customer Experience perspective, actual migration poses potential complex issues which carefully addressed are, Data and Network Services Freeze during migration, Potential disruption to businesses due to breaks in service etc. The migration strategies differ for different products and services – PSTN, Broad band. This paper discusses migration strategies, how eTOM and NGOSS principles is of help to address the associated challenges.
Contributing authors: Jegan Fernando, Solution Designer and Venkatachalapathy Lakshminarayanan, Dy Head BT Relationship, Tata Consultancy Services.
Subhasis is a lead Solution Designer from Tata Consultancy Services for the Customer Service Migration Platform, working in British Telecom's 21CN Transformation project. Subasis has around 11 years of experience mostly in Telecom Domain. He is Involved in developing migration capability of BT's customer services, covering the Network, Process and OSS designs. This requires blending of data migration practices based on extract transformation, load process, along with network migration strategy and Business As Usual Service Fulfilment and Service Assurance processes.
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Business Transformation Strategies II
Chair
:
Johanne Mayer
Alcatel-Lucent ,
Director Communications
With more than 20 years in the OSS/BSS industry, Johanne is responsible for the global marketing of Alcatel-Lucent's industry-leading OSS/BSS and applications integration solutions in the Services group. She is a frequent speaker at OSS conferences and spokesperson with industry analysts and press as well as a member of executive committee of the TM Forum.
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TO10
Wednesday, November 19
9:00 AM
- 10:30 AM
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Business Transformation Strategies II-Part 1
|  Transforming the Way: Service Provider Panel
Every service provider may have a different reason for transforming and a different starting point but they all should have a similar end goal of becoming leaner and faster in delivering, guaranteeing and charging for new blended services. The journey should consist of a planned evolution and migration of not only the network but also the OSS/BSS. This panel of SPs will discuss the new rules and paths selected by customers in their transformation journey.
With more than 20 years in the OSS/BSS industry, Johanne is responsible for the global marketing of Alcatel-Lucent's industry-leading OSS/BSS and applications integration solutions in the Services group. She is a frequent speaker at OSS conferences and spokesperson with industry analysts and press as well as a member of executive committee of the TM Forum.
Leonard supports the teams building an overall Operations Transformation plan for TELUS as well as supporting transformation initiative implementation.
Prior to this Leonard held both business and technical positions at TELUS. In Technology Strategy his team lead service development and network evolution for managed business WAN, Internet services, and core network standardization including the TELUS NGN, TDM and optical networks. Leonard also has 7 years experience supporting product management teams within TELUS.
Raymond Lahoud is currently the VP IT technology services at MTS Allstream. He is accountable for development and deployment of Business Support Systems evolution strategies, application technology enablers, and infrastructure technology evolutions. The position provides governance to ensure Information Technology and Network Services strategies, roadmaps, and evolution paths remain aligned.
Mike Singh is currently the Chairman and Chief Executive Officer of Telkom Caribe founded in 2003. Telkom Caribe is a strategic player in the deployment of the $250 million (US) Calypso I & II Subsea Cable System which is expected to solve the bandwidth constraints faced by the Eastern Caribbean & Guianas Region.
Service Provider Imperatives for Achieving Strategic Differentiation
An Economist Intelligence Unit survey of 252 global telecom executives reveals they are concerned about finding the right mix of converged services that will generate a predictable revenue stream. Delivering quality, differentiated service is the goal. Consequently, many operators will find partners to help tap into new consumer and enterprise opportunities.
This session will reveal where operators plan to focus their investments and the new business models they are considering.
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Wednesday, November 19
10:30 AM
- 11:00 AM
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Break
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TO12
Wednesday, November 19
11:00 AM
- 12:30 PM
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Business Transformation Strategies II-Part 2
| Monetizing the Millennials
The Millennials are the first inherently mobile, digital natives. But, that is just the tip of the ever changing Millennial communication iceberg. Service providers must create a flexible environment that can support consumer and market evolution measured in weeks instead of years. All while competing and avoiding commoditization. The speaker will detail through audience interaction Millennial service’s evolution, infrastructure requirements and ways to maximize revenue streams utilizing standards and foundational technologies.
David Croslin is Chief Technologist for Hewlett-Packard’s Communications, Media and Entertainment division for the Americas and works with service providers, NEPs and media companies to define the future of communication services and markets. Croslin holds 30 issued or pending patents related to communications, networks and services.
The Pragmatic Approach to Evergreen Inventory
Service provider requirements to maintain accurate network inventory are well understood, but rarely achieved. Providers face obstacles in ensuring such accuracy and the need to be able to verify physical network equipment in the absence of any available automated mechanism. This session will present the approach CenturyTel adopted to achieve such network inventory accuracy ("evergreen inventory") and how they integrated asset management tools together with their network inventory system to accurately track and manage network equipment including valuable Central Office network assets.
Order to Cash for Next Gen, Legacy & Telco 2.0
The Infonova Order-to-Cash BSS platform has been implemented for fixed line incumbents, tier 2 aggregators / attackers, cable TV, mobile “MVNO” bureau, utilities and Content players.
Infonova’s Release 6 BSS delivers end-to-end Virtualization and White-Labeling of the Infonova’s Order-to-Cash and is Telco 2.0 ready. It provides the operator with the power to address business opportunities created by the converging value chains of telco, media, ICT and e-commerce and supports the operation of independent brands on one single BSS stack.
Andrew has over twenty years of professional experience spanning consulting (Accenture, KPMG Consulting) and with leading corporations (Plessey Siemens, British Telecom, and Telecom New Zealand / Bell Atlantic).
Corporate roles have included major account sales, general management, strategy, business development, marketing, product management & development and customer service.
Consulting experience includes leading business transformation, business strategy, process, technology, organization design, & business re-engineering engagements.
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Wednesday, November 19
12:30 PM
- 2:00 PM
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Lunch
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Business Models
Chair
:
Sanjay Mewada
NetCracker Technology,
VP Strategy
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
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TO18
Wednesday, November 19
2:00 PM
- 3:30 PM
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Business Models-Part 1
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Nancee has over 25 years of experience in Network Engineering, Network Operations, and OSS. She focuses on monitoring and analyzing emerging trends, technologies and market behavior in the global OSS/BSS industry with emphasis on network-facing operations.
Sanjay Mewada oversees NetCracker’s strategic direction and manages its partnership program. Previously, Sanjay was Yankee Group’s Vice President of the Telecom Software Strategies Decision Service. There, he managed research and programs that helped communications service providers improve their business results by using business and operations support systems software and services. Before joining Yankee Group, he worked at MCI, Intelsat and the World Bank in product management and technology evaluation functions.
Elisabeth Rainge manages IDC’s research into telecom software and network operations markets and contributes to IDC’s broad portfolio of network infrastructure market research. Currently, she is leading IDC's research of telecom software, focusing on business value. Specific areas of coverage include OSS/BSS, SDP, policy, NGN voice infrastructures and subscriber data management.
Patrick Kelly is a partner and co-founder of OSS Observer. Patrick has seventeen years of experience in the communication industry, primarily focusing on IP services, switching systems, and network management. Patrick was formerly Senior Analyst for OSS research at RHK. At RHK, he focused on the service assurance market segment and was involved in consulting projects for service providers and suppliers. He has researched IP services, Prior to joining RHK, Patrick was Director of Product Management for Aprisma Management Technologies. Patrick is a frequent speaker at industry conferences. He holds a bachelors degree from the University of Vermont, and an MBA from Plymouth College.
Turning OTT Services into Revenue Earners via the Collaborative Garden
With thousands of new OTT services being launched every month, mostly without a Revenue Generation Plan, CSPs need to be prepared to cooperate, collaborate and sometimes compete. They must rapidly rate and rank the services and the service providers to determine the most appropriate course of action. We'll explore how CSPs can position themselves as a revenue earner in OTT scenarios by supplying reliable, high quality, essential services for a positive customer experience.
Darrell is Vice President of Global Communications & Media Industry Practice at Sun Microsystems Inc. He leads Sun’s largest vertical market with revenues exceeding USD2.5B and an organization of over 300 industry specialists.
With over 20 years’ experience in the IT, telecommunication and media industries, Darrell has developed a strong focus on B2B relationships and innovative business development practices. Under his leadership, Sun’s CMP organization has delivered double digit revenue growth over the past years. At Sun, Darrell revolutionized the ‘go-to-market’ approach by introducing a Global Sales Strategy, which saw the focus shift to emerging markets. Anticipating a shift in client needs, Darrell also aligned the product development and technical solutions team closer to the client, whilst integrating the Media responsibilities into his scope.
He has served on the Board of Directors of the TMForum and is a member of the Media Advisory Board with the Institute for Communication Technology Management at USC’s Marshall School of Business.
Barbara Lancaster is founder and President of LTC International Inc. Barbara held several service provider line operations roles and also has led large-scale projects to define and implement state-of-the-art OSS/BSS systems solutions. She focuses on aligning business goals and user requirements with system features and functions to drive project success.
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Wednesday, November 19
3:30 PM
- 4:00 PM
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Break
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TO20
Wednesday, November 19
4:00 PM
- 5:30 PM
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Business Models-Part 2
|  The Convergence of Telecommunications and Internet Businesses: Towards New Generation Services Marketplaces
Presentation of Telefonica Spain, Telefonica R&D and IBM, continuation of the presentation "Business Mashups Framework") made in MW Nice 2008 by Telefónica R&D. Here, we introduced a proof of concept about NG Marketplaces and the creation of a business and management environment to enable multiple service providers to create, share, combine and commercialize services under SLA based business models. The presentation will describe the proof of concept, the results and conclusions.
Ms. Alemán received her Master Eng. Degree in Computer Science from Madrid Complutense University (UCM). She has been working in Telefónica I+D since 2000, at present as a technologicl expert in activities related with R&D on Business technological expert in activities related with R&D on Business Support Systems. In Telefónica I+D she has acquired experience in e-Business, Internet and Content Services (fix and mobile) and has participated in several projects around e-business for different companies in the Telefónica Group.
Computer Engineering.
10 Years Working in Telefonica España.
Last 4 Years envolved in Diferents innovation projects related on Interactive Services on TV (3G, DVB-H),Mobile Widgets, IPTV, Virtual Worlds,P2P,e-marketplaces, Advanced Interfaces, and Advertising (With different technologies).
Partner On-boarding in Next Generation Networks
The speakers will investigate the new levels of back-office abstraction required for service providers to support the deployment of services on next-generation single, common, and shared network infrastructures. Focus will be placed on the criticality of deploying open, secure, and common SOA frameworks to facilitate the business to partner integration required to offer a rich mix of services over open next generation networks.
Tim has over 20 years of experience in OSS/BSS process design including substantial integration architecture work for companies such as AT&T. His current role is Director of Major Account Programs for Sterling Commerce where he leads design and architecture projects for Sterling’s major accounts. He is a frequent speaker at TMF events.
Analyze this: “Everyone is a Service Provider”
Imagine a connected world, a world where the line between consumer and producer of telecommunication becomes blurred! This is fast becoming a reality with the emergence of home gateways and Femto home base stations. This talk looks at challenges of managing converged service/ content. The new architectural mechanism introduced in TMF058 shows the potential of Peer-2-Peer management interfaces. We show how enhancement to the P2P interface can be used to accommodate more automation and agility.
Anne-Marie Bosneag, PhD, is a researcher in Ericsson Ireland Research Centre, her interests focusing on distributed techniques for telecom network management, in particular new emerging networks such as the femto cell concept. She is actively involved in technical reviews and organization of international conferences, as well as European research projects.
David Cleary is a Master Engineer in Ericsson’s Network Management Research Centre, where he leads a research team focused on interoperability of management systems. David has also been active in various standardisation and industrial forums most recently co-chairing the TMF architecture harmonization team.
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Business Process Frameworks, Data Models and Product Catalogs
Chair
:
Kevin Scaggs
AT&T Inc.,
Principal Architect
Kevin’s 24-year career spans the chemical, aerospace, and for the last 16 years, the telecommunications industry. Currently Kevin is a Principal Technical Architect within AT&T Labs, Enterprise Architecture group, and is the lead of the TeleManagement Forum’s eTOM initiative.
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TO27
Thursday, November 20
9:00 AM
- 10:30 AM
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Business Process Frameworks, Data Models and Product Catalogs-Part 1
| Leveraging eTOM Standards to Drive Business Transformation
Service providers are facing increasing pressure to rapidly transform their existing business processes while remaining competitive and simultaneously introducing new services. This session will discuss how to build a successful business transformation approach by leveraging the eTOM framework which takes into consideration the full scope of telecom business demands while successfully linking business with IT. Attendees will learn about critical success factors, process redesign, and key performance indicators for monitoring and measuring process improvements.
Robert Bratulic has over 20 years of global telecommunications experience, with a focus on bridging business and IT. He is the business/process architecture lead in the IBM Global Telecom Center of Excellence. He is a also member of the TMF eTOM and Benchmarking teams, as well as the OpenGroup & OMG Business Architecture workgroups.
 eTOM as a Reference for BPM Practice
Telecom Argentina has adopted the eTOM as a framework to build their business process map. This decision guarantees the coherence, consistency and integrity of the process map, achieving a top-down, E2E and a customer-centric view. This presentation covers the purpose of using the eTOM framework to design and build the company process map & process architecture and how the BPM Office satisfies its internal clients’ needs.
Gabriela has been working in Telecom Argentina since 1994. Currently she is the methodology specialist of the BPM Office. She has been involved in various initiatives dealing with TMN Management (ITU-T) aspects, TOM and e-TOM mappings. At the present, she is responsible for defining the methodology guidelines for the business process modelling across Telecom Argentina.
Fabiana has been working in Telecom Argentina since 1995 in several operational areas. Currently, she is the BPO specialist and has the primary role of working with business process owners to proactively identify and define business process opportunities that support and drive business process improvements.
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Thursday, November 20
10:30 AM
- 11:00 AM
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Break
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TO29
Thursday, November 20
11:00 AM
- 12:30 PM
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Business Process Frameworks, Data Models and Product Catalogs-Part 2
| Enterprise Product Model
We will present an overview of Product Modeling for a quad play service provider using the tools of an industry standard data model, an Enterprise Product Catalog, and other data modeling tools and techniques. The audience will take back to their workplaces an understanding of data modeling and how it will benefit product lifecycle management, documentation of product requirements, product rationalization, improvement in business processes, and the selection of next generation BSS and OSS systems.
Tim Neely is a Broadband Cable and Satellite Industry Specialist at Amdocs. In his current role, Tim is responsible for customer product requirement definitions, product information modeling, product lifecycle management, and enterprise product catalog implementation planning and scoping in North and South America. Tim has also served in Amdocs’ Revenue Management and Broadband, Cable and Satellite product business units. Tim has eighteen years of experience in the communications BSS and OSS industry, has been published in industry journals, and is a regular speaker at industry events. Tim lives in Colorado and holds a B.A. in economics from Duke University and an M.B.A. in finance from New York University’s Stern School of Business.
Microsoft's Online Services Transformation
This talk will discuss how in a 9 month period we worked across the company to design the operational business processes and built the IT infrastructure to launch Microsoft's Online Services business. It will cover the challenges we've faced so far, how we resolved them, and our plans for the future.
Richard manages all the operational aspects of Microsoft’s Online Services business, including offer creation, trial, quote, contract, order, billing, partner compensation, credit & collections and revenue assurance. He has over 15 years of Worldwide Operations & IT experience in both business & consulting roles spanning a number of industry verticals.
Alan currently manages billing stream underlying Microsoft's Online Services business. Before joining Microsoft, Alan was CIO at GoAmerica & co-founder of Flash Creative Management a business strategy and technology consulting company. He has authored five books on development and has spoken around the world on development issues
 Rapid Introduction and Launch of New Products – From Telco to Retailer
Service providers are under pressure to roll-out new differentiated and targeted product offerings more quickly than before. The speakers will present a case study on how Nordisk Mobiltelefon (also known as ICE.NET) is leveraging a centralized product catalog/lifecycle management (PLM) system to rapidly define and launch new product offerings. Attendees will have an opportunity to learn about a specific solution that increases the ‘new product introduction’ agility, and hear how Nordisk Mobiltelefon executed the overall transformation project.
Yogen Patel is VP of Market and Product Strategy within the Information Management Group at Convergys. Yogen has over 15 years of operational experience in enterprise software and telecommunications, and held management positions at Ceon, Sprint, BBN and GTE (now part of Verizon). Yogen completed his MBA at the Wharton School, and also holds a master’s degree in engineering.
As CIO of Nordisk Mobiltelefon AB, Thomas Norberg is responsible for the corporate strategy, design and roll-out of BSS, processes and systems. Since the beginning of the 80's, Mr Norberg has worked with system development, information architecture in different industries, of which the last 13 years have been in Telecom.
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Thursday, November 20
12:30 PM
- 2:00 PM
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Lunch
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IT Transformation and ROI
Chair
:
Ananda Subbiah
Hewlett-Packard,
Vice President, Industry Solutions and Practice-APJ
Ananda Subbiah is Worldwide Vice President, Solutions Organization in HP’s Communications, Entertainment and Media (CME), Ananda Subbiah is responsible for managing an estimated $4B solution portfolio, which encompasses HP’s Network Solutions, Service Delivery Platform, HP Services Market Place, OSS, BSS, IT Infrastructure Solutions and Broadband & Rich Media Solution, including IPTV.
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TO4
Tuesday, November 18
2:00 PM
- 3:30 PM
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IT ROI-Part 1
|  Large Scale NGOSS Migration. A Comparative Approach
SIGRES is the new OSS management platform for ADSL/GPON/IP networks in five incumbent South American companies. Each of these companies had pre-existing systems and processes, while SIGRES was a NGOSS solution, based in automatic workflows, commercial products, SOA integration, etc... Different approaches were tried due to local peculiarities and will be tried later in the Telefonica mobile companies. We’d like to show and compare these strategies, as well as the gained knowledge about NGOSS migration.
Mr. Zorzano has been SIGRES Development Manager and responsible of Architecture, Specification and Process Design for the SIGRES project. Currently he works in the OSS Architecture Group of Telefonica I+D. Previously he has been Project Manager and Project Architect for several Telefonica network management systems.
 Understanding & Transforming Your IT Application Portfolio
More than ever, communications providers worldwide are challenged with IT asset rationalization/consolidation decisions in order to increase IT agility and lower cost. Verizon Business and Virtusa have implemented an application scoring, analysis and decision-making framework for prioritizing, planning and transforming IT applications. By applying eTOM definitions and using this innovative approach to examine, evaluate and compare business metrics against IT efficiency metrics, organizations can optimize, balance and align their applications with their strategic business objectives.
Alan Mott is Director of Systems Planning & Enterprise Architecture for Verizon Business IT. He is responsible for the IT systems architecture roadmap, supporting Verizon Business’ strategic programs with focus on portfolio rationalization, investment platform integration and OSS/BSS strategy.
George Berelson is Director of Business Consulting at Virtusa. He has over twenty years of experience in computer and information technologies, blending applied technology, business needs, and software requirements for enterprises and software product companies. He was responsible for the consulting and implementation of this solution at Verizon Business.
 Transforming Agile Delivery Through Real Time Collaboration
British Telecom has developed Agile Development Centres (ADC) that bring real time collaboration to the developers. The ADCs employ latest communication technologies like 24/7 video conferencing with offshore partners, interlinked digital whiteboards and live meeting so that development teams remain in contact all the time and can adapt to the changes in the business requirements. Collaboration is thus brought to desktop and not banished to special purpose tele-presence suites. It has helped BT reduce development cycle from 39 to 13 weeks.
Dr. Abimbola Oshisanwo is the Director for the Agile Development Centre at BT’s Adastral Park. Over the past nine months Bola transformed the centre to incorporate collaboration tools in the every day working environment. He has linked the centre to Glasgow and Belfast in the UK, and Pune in India enabling geographically separated teams to collaborate seamlessly.
Sanjeev has more than 12 years of experience in telecom industry and has played a lead role in conceptualizing and building solutions on customer experience transformation projects. He has helped the clients (Tier 1 - Europe and US) achieve process improvements, operational efficiencies and business transformation by leading on large and complex next generation programs. Prior to joining Infosys, Sanjeev worked with Lucent Technologies in the optical networks planning and before that with a Wireline services operator in India.
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Tuesday, November 18
3:30 PM
- 4:00 PM
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Break
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TO6
Tuesday, November 18
4:00 PM
- 5:30 PM
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IT ROI-Part 2
| Large-Scale Procurements for Enterprise Networks
TM Forum has formed a “Large-Scale Buyers Council” (LSBC) to assist creators of Large Enterprise Network with their procurement specifications. The LSBC will help establish common Service Requirements and Technical Solutions across multiple providers of Enterprise Networks.
A particular example of the LSBC’s work can be seen in its application to UK Government’s development of a “Public Sector Network” (PSN); a service assured multi-vendor, competitive, service marketplace, and part of the UK “Transformational Government” strategy.
SDF Program Manager - TMF staff.
Andrew Chalmers has over 37 years experience in Telecoms, 29 of those in Consultancy, specialising in the last 12 years in OSS. With the TMt Forum, Andrew has been an active participant in several working teams. Hehas held positions asTM Forum representative in the TAM team and Director of the Catalyst Program. He is currently Director of Training.
Yishai is Amdocs’ Director with more than 25 years of telecommunications and software development experience holding management positions at Amdocs, Comverse and other companies. Yishai is active in various standardization organizations, and now leads the TMForum Interface Program's Steering Committee. Yishai holds two master degrees Msc. in computer science and MBA both with honors.
Sarwal is the OSS lead at the IBM Global Telecom Center of Excellence. Previously, he worked at Sprint for 12 years in a number of lead OSS architectural positions. He is an active member of TMF and leads the Telecom Application Map team and the TIP - Service Management teams. He has about 20 years of telecom experience.
Kevin’s 24-year career spans the chemical, aerospace, and for the last 16 years, the telecommunications industry. Currently Kevin is a Principal Technical Architect within AT&T Labs, Enterprise Architecture group, and is the lead of the TeleManagement Forum’s eTOM initiative.
TM Forum’s Catalyst Projects – A Key Instrument for Services Transformation
TM Forum’s Catalyst projects provide an idealistic environment where companies put their best resources for the sake of larger industry.
In this talk, we will share our experience in such a “too good to be true” project, Converged Services in Content Encounter. Share concepts of services transformation applied to create converged services utilizing context and social networking to deliver converged messaging and contents while supporting different business models. An example of multi-vendor SOA based SDF Pilot to share learnings.
Nisar Yakoob has been working in the global telecom industry for over 20 years. He started his career with AT&T Bell Laboratories (later Lucent, and now Alcatel-Lucent) as systems engineer and architect for traffic engineering solutions. Previously, he held product management role for Service Assurance solutions for different network technologies, including IP-MPLS, 3G, UMTS, and IMS. He has also served as Program Director for some the large programs with major global service providers and established consulting and project delivery teams in Brazil, Russia, and Saudi Arabia. He holds MS in Computer Science from Texas Tech University and MBA from Capital University. Currently, he leads the consulting professional services for Service Delivery Environment within Operations Transformation Consulting group.
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SOA
Chair
:
Stephen Fratini
Telcordia Technologies,
Senior Engineer
Stephen Fratini is a senior engineer in Telcordia's Chief Startegy Office. He made the initial proposal that started the MTOSI work (back in July 0f 2003). Steve is currently the chair of the TM Forum Interface Program which includes MTOSI, MTNM, OSS/J, IPDR, EIM and most of the other TM Forum interface work.
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TO14
Wednesday, November 19
9:00 AM
- 10:30 AM
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SOA-Part 1
|  Leveraging SOA and Aligning IT to Deliver the Ultimate Customer Experience
What does it take to align your IT strategy directly with the customer? Can the customer actually benefit from SOA? Global Crossing’s CEO driven initiative, called Customer Experience Reengineering, provided direct customer input and a foundation for an IT SOA roadmap. The solution enabled customer visibility and control of network and IT infrastructure. The process engaged four large customers to participate in a trial of the ultimate portal experience for Next Gen IP services.
Tim is the chief architect for Global Crossing’s operation support systems, including sales, CRM, service delivery, network inventory, service assurance and the customer portal. He has more than 19 years of experience in systems integration and process improvement. Over the past two years, he has focused on aligning IT strategy with Global Crossing’s Customer Experience Reengineering program to enhance service experience for the company’s IP solutions.
Leveraging the NGOSS Frameworks for a Systematic SOA Analysis & Design Approach
All CSPs are undertaking similar transformation projects with a common goal: the lean and efficient service-oriented enterprise. This presentation will elaborate, based on a T-Systems (Deutsche Telekom Group) case study, the key success factors and architectural approaches identified during this journey. In particular, it will explain how leveraging the NGOSS frameworks and their interrelations has been used to establish systematic and repeatable methodologies as well as a blueprint for SOA governance.
Iwan Gramatikoff is the co-founder of Edelweiss Service Consulting, focusing on portfolio and business architecture for the communication service industry. During his 14 years experience, Iwan developed a unique combination of SOA, NGOSS and functional industry expertise and he is now also the co-author of the latest TMForum book.
 Prosspero and SOA
As part of their OSS business transformation, Service Providers have to deal with various OSS operational areas, having to handle business logic for each of those along with "cross-operational" logic to handle dependencies between the various operational areas, as described in the TM Forum eTOM standard. This session will focus on the "TM Forum Prosspero Excellence Award" winning Vodafone VINE project showing the benefits in jointly applying the OSS/J standard, SOA principles, mainstream IT standards and middleware (BPMN/BPEL, SOA ESB, etc.).
Marian looks back on more than 15 years experience in IT business and on a variety of successful strategic enterprise projects including finance, manufacturing and telecommunications. He is a passionate and competent senior software architect professional with copious software project experience and extensive skills in Java technologies, SOA, EAI and ESB-style integration, related enterprise software technologies and project management.
Carsten Hess works in telco business at Vodafone since more than 10 years. Several years of experience in workflow systems for incident-, problem- and service request as well as change management. Middleware strategy responsible engineer for Vodafone OSS. Program manager for OSS/J-based OSS cross border exchange between Vodafone entities, partners and vendors.
Gerd Hoeckelmann, Head of Professional Services Ascom Systems & Solutions joined the company in 1990, initially working as a software engineer and project manager. Since 2000 he leads professional services with responsibility for 85 developers and project managers in software development as well as support and operations. Mr. Hoeckelmann has many years of experience in the area of OSS and BSS as well as SOA based applications. He is actively involved in TMF’s TIP programs.
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Wednesday, November 19
10:30 AM
- 11:00 AM
|
Break
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TO16
Wednesday, November 19
11:00 AM
- 12:30 PM
|
SOA-Part 2
|  Applying NGOSS and SOA Case Study: Improving the Customer Experience at Frontier Communications
In this case study, Steve Ward, CIO Frontier Communications Corporation, and Michael Aubin, VP progress Software, will present how NGOSS Standards were used with SOA to transform IT and deliver Frontier’s Universal Representative Program. This program was designed to improve customer experience and call center representative (CSR) efficiency. Key business issues, major technical challenges and results, including ROI and performance on KPIs, will be highlighted.
As Vice President of Data Services Field Operations, Michael Aubin is responsible for generating revenue on a world-wide basis and ensuring customer and partner success. During his two decades of leadership in the telecommunications and software industry, Mr. Aubin has gained deep expertise and exposure to broad operational issues with leadership positions at: Verizon, InConcert, Tibco, and others.
 Next Generation Tooling: Beyond the Command Line
The presentation will demonstrate tooling for complex, real world domain models and sophisticated interface specifications such as NGOSS Contracts. We are moving into the next generation of such tooling where elegant GUIs replace complex coding to produce compiled, not just interpreted solutions.
Steve works for BT, where his role is OSS Architecture, Standards and Innovation. He is the BT principal rep for the TMF and Architecture Harmonisation co-team leader.
NGOSS Contracts: The TM Solutions Perspective Building On SOA
The talk will outline the evolutionary phase beyond SOA, taking the perspective of the Service Provider and the integration tools required to rapidly assemble and maintain systems solutions that flex to meet the needs of new generation services.
Richard Mishra worked as a systems architect in BT for 11 years, where he supported the design and delivery of SDH management systems and went onto provided solutions design and consultancy for BT Wholesale CIO. Richard joined Cramer Systems in 2003, where he is a telecommunications systems strategist, providing strategic direction for Service provider solutions and for standards bodies. He is responsible for a number of telecom management patents.
Nigel has worked in telecoms for 28 years starting on optical amplifier design and progressing through delivery of control systems to network management architecture. Nigel currently is leader of the Technical Coordination team in the TMForum Interface Program and is a Distinguished Fellow of the TM Forum.
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Wednesday, November 19
12:30 PM
- 2:00 PM
|
Lunch
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SDF
Chair
:
Enrico Ronco
Telecom Italia Group,
Senior Project Manager
Enrico is a Senior Project Manager at Telecom Italia. He covered the role of Team Leader for both eTOM and SDF Programs, and was awarded as “TM Forum Distinguished Fellow” in 2005. His current interests are on SOA - he currently is a member of the OASIS Telecom Member Section Steering Committee -, cloud computing standardization and vertical software platforms.
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TO21
Wednesday, November 19
2:00 PM
- 3:30 PM
|
SDF-Part 1
|  SDF Panel: Realizing Service Marketplaces through SDF, Syndication and B2B Agreements
Interactive panel of suppliers and service providers with experience in building and operating Service Delivery Platforms and Frameworks. Panelists will debate on:
Drivers for creation of service marketplaces and examples of successful ones, key ingredients of such marketplaces (services, frameworks, syndication, B2B agreements, revenue models, etc.), if transport and network still matter, how to plan and operate a service marketplace to be profitable and which standards or best practices would help development of service marketplaces.
Ragnar-Miguel Myhrer is a senior executive with Accenture Communications and High Tech where he leads the North American Wireless Network Practice. He has responsibility for Accenture’s go-to-market offers for wireless networks and for the New-Product Development and Innovation group across Communications, High-Tech and Retail wireless clients in North America.
Mr. Lenahan leads the market direction and evolution of Telcordia’s service delivery suite, especially those related to charging, policy, content and personalization for SDP, IMS and converged network environments. His focus is on networks that enable a broad value chain to deliver a wide range of highly personalized, relevant multimedia services. Mr. Lenahan is a columnist and author of numerous papers in the areas of IMS, NGN, convergent services, and wireless services.
Ms. Alemán received her Master Eng. Degree in Computer Science from Madrid Complutense University (UCM). She has been working in Telefónica I+D since 2000, at present as a technologicl expert in activities related with R&D on Business technological expert in activities related with R&D on Business Support Systems. In Telefónica I+D she has acquired experience in e-Business, Internet and Content Services (fix and mobile) and has participated in several projects around e-business for different companies in the Telefónica Group.
Lucia Gradinariu brings over 20 years of combined experience in R&D, product management, and business development in Information and Communication Technologies and operations to consult with market analysts, Service Providers and suppliers on solution strategies and architectures for the next generation services. She is active member of TMF SDF program.
 Creating the Telco Service Factory
In a modern Service Provider the means to “understand” product or service composition is fragmented across many systems of different types, with none having an overall picture.
This will discuss an architecture that enables the factory agility needed to reduce production costs and speed time to market.
It discusses the use of a Catalog that drives front and back office systems to improve the product and service lifecycle management function.
It will conclude with a BT case study involving Catalog orchestration of systems.
Gary Bruce is a Principal Researcher within BT Innovation and Design. He leads research and exploitation activities for both service assembly and open source B/OSS software. Gary has worked on network signalling systems and open network Application Programming Interfaces (APIs), here at BT and, previously, at Sun Microsystems. His work on open network APIs led to his involvement in various international projects, adopting linchpin roles within the Parlay Group and related initiatives.
Simon Osborne is VP Development at Axiom Systems part of the Comptel Group. Simon joined the company in 2005 as a “Solution Architect” within the Professional Services Group, after working within the BSS/OSS Telecoms industry for over 12 years for companies such as Pacific Bell, Bell Canada, Nortel Networks and MetaSolv. Simon has worked on many varied project deployments within fixed, mobile and data networks domains, working closely at architecture level within major service providers around the world.
|
Wednesday, November 19
3:30 PM
- 4:00 PM
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Break
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TO23
Wednesday, November 19
4:00 PM
- 5:30 PM
|
SDF-Part 2
|  The Strategy for Converged Services Management Based on SDP/IMS
KT is building NGN architecture based on SDP/IMS standards to provide services/contents convergence environment. In this process, the importance of converged service management was recognized according to the complexity of converged services. For this reason, KT proposed the strategy and architecture for effective managing converged service based on SDP/IMS. The core objectives of this strategy and architecture are to support stable service operation for SLA ensuring and to optimize operation process for cost saving.
Dr. Lee is responsible for researching and development of Network management systems and solutions for internet and network based services.
Also, his research interests are in the areas of implementing BcN(Broadband convergence Network), access network technologies for broadband communications.
Unlocking SDP Potential through Dynamic Product/Service Management
Service creation at the network level is becoming ever faster. The bottleneck is moving from the network level up into the OSS/BSS which has failed to keep pace. Product & Service Management solutions can unlock the value of the new content and network services by integrating into the OSS/BSS and providing product managers with the toolsets needed to turn great ideas into real customer offerings.
Mr. Troup guides the industry on Microsoft platforms and tools for BSS/OSS/SDPs and supports internal projects in support of Azure, Windows Live, and On-Line Services delivery. Mr. Troup held management positions at NYNEX, Unisys, and CapGemini before joining Microsoft in 2004. He holds a Bachelor’s degree from West Point and MBA from the University of Utah.
Ernest Margitta has been specializing in Communications Service Provider (CSP) product management, integration and strategy for 15 years. He led the product management team for mobile content at Telstra and worked with CSP's including Vodafone, Orange, Telecom Argentina, and Cable & Wireless prior to joining Tribold in 2007. Ernest is currently the director of Product Marketing at Tribold, the world's leading provider of Product Management enterprise software specifically developed for CSP's.
Service Delivery Frameworks for Rapid OSS Deployment
Driving new services from concept to market involves complex value chains with complex business interations. With many organisations taking different views over the product lifecycle, they have to collaborate while tackling diverse management challenges and using different Service Delivery Platforms. This session investigates the different concerns Service Providers, PLM Vendors, OSS/SDP vendors and System Integrators are facing while using Service Delivery Frameworks to manage end-to-end the lifecycle of new wave products.
Setting the telecommunications marketing strategy for Oracle, Mr. Tait applies Service Delivery Platforms, IMS, and SOA into the communication’s market. As director at BEA, Mr. Tait drove Next Gen Initiatives. While at Sun Microsystems he founded the JAIN initiative, organizing international standards and user groups for interfaces, platforms, and protocols
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Mobile & Wireless
Chair
:
John Petrie
Progress Software,
VP, INdustry Business Development
John Petrie is VP, Business Development for Progress Software, where he is focused on working with systems integrators and telecommunications service providers in the development of integrated OSS/BSS solutions based on industry standards including the SID and OSS/J. John has contributed to numerous TM Forum Catalyst projects and working groups.
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TO31
Thursday, November 20
9:00 AM
- 10:30 AM
|
Mobile & Wireless-Part 1
| The Wireless Home: Opportunities and Challenges
Next Generation 4G and WiMAX technologies are changing the way people communicate and use wireless services in their homes. Home WiMAX hotspots that provide a full range of next generation services offer significant revenue opportunities. They also create significant challenges for service provider processes and systems — such as the need to manage the proliferating number of in-home devices. This session examines the opportunities, challenges, and lessons learned from a 4G implementation.
FMC – The first major application for Service Delivery Platforms (SDPs)
Service delivery frameworks and platforms are critical in bringing user services to market quickly in a repeatable and cost effective manner ?providing a differentiated user experience leveraging a customers’ investment. Attendees of this session will examine SDP with respect to FMC? enabling network convergence, the rapid delivery of blended user services anytime and anywhere as well as reduced total cost of ownership (tco) as traffic rates increase dramatically.
Mr. Stewart is an industry expert in the data/IP and services testing field with over 22 years of telecommunications testing experience. Currently, Stewart drives the JDSU Ethernet and mobile backhaul service assurance strategies, developing solutions for the quality delivery of IP-based services improving workforce efficiency and service reliability.
Comparison of Operating Margins for Wireless Providers in Emerging and Developed Markets
The operating margins of wireless providers in emerging markets like India is 40% compared to operating margins of 10% in developed countries like the US. The difference in margins is even more remarkable given the ARPU in the two markets with India being under $10 and the US being over $50.
We have done a study on understanding the drivers that contribute to this difference in operating margins and have identified the key factors. We have also identified the relative impact of each of these factors on the margins. Our analysis evaluates the sustainability of these factors in emerging markets as well as the feasibility of adopting this operating model in developed countries. Contributors: Tushar Rao, Aarti Rangarajan
Peter Prakash is a Senior Manager with the Telecom and Media Practice of Capgemini. He has led several projects in business consulting, strategy, sales effectiveness and pricing in large telecom service providers for over 12 years as part of E&Y and later Capgemini. Prior to joining E&Y, Peter was a Marketing Manager with Tellabs. He has a MBA from Northwestern’s Kellogg School of Management and an MS in Computer Science from Kansas State University.
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Thursday, November 20
10:30 AM
- 11:00 AM
|
Break
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TO33
Thursday, November 20
11:00 AM
- 12:30 PM
|
Mobile & Wireless-Part 2
| Turning Opportunity to Cash – a Cost-Effective WiMAX Solution
Providing a cost-effective WiMAX solution is challenge facing service providers around the world, particularly in developing markets. An innovative approach that focuses on the subscriber enables the rapid introduction of basic and enhanced services over a WiMAX network, including full customer acquisition, fulfillment, assurance and billing solutions within weeks, not months. Ongoing operations expenses are minimized through customer portals enabling self-provisioning and activation, also attaining enhanced customer experience through their control over the service.
Tom Lybarger has over 23 years experience in delivering advanced Telecommunications OSS and BSS solutions to service providers, with a focus on rapid service delivery and maximizing ROI. As Senior Director at Aricent, Tom works with Communication Service Providers’ on innovative ways to support evolving technologies and services.
Enabling Service Personalization with Dynamic Policy Control
Mobile operators’ business models are shifting to capitalize on new data services, and transition from the “walled garden” to open networks to enable broad content delivery. New charging models are being explored to capture incremental revenues from subscribers with casual user options. Operators need to go the extra mile to meet high subscriber expectations for a personalized mobile experience while protecting precious network resources. Featuring two case study examples, this presentation will examine the role of dynamic policy control, working with dynamic subscriber data management, to enable service personalization in 3G and 4G networks.
Halim Ben-Hajla joined Bridgewater Systems in October 2007 as director of product line management responsible for the introduction of Bridgewater solutions to the GSM/UMTS and LTE markets, working closely service providers around the globe. Ben-Hajla has extensive experience in product management, business development, including in-depth experience of numerous deployments of large complex wireless networks.
Evolving the Mobile OSS
Mobile network evolution gives reasons to examine the future OSS for such networks.
Our starting point is the convergence of IT and Telecom. We compare concepts from two industries, including ITIL vs. eTOM, CMDB vs. Inventory, BSM vs. SQM and Change Management vs. MCCM.
The CO-OP Domain Manager, TMF 058, is also examined.
We see an opportunity to avoid telecom specific OSS software. Identified advantages include economy of scale, industry maturity and enlarged user community.
Jan Insulander is currently Director of Business Strategy and Marketing in the OSS product line of the Business Unit Networks at Ericsson. Since 1978 he has held several managerial and experts positions in the fields of network management and management systems. His 30 years industrial experience includes business development, product management, research, marketing and solution architecture activities. He holds an M.S in applied physics from the Linköping Institute of Technology.
TBA
|
Thursday, November 20
12:30 PM
- 2:00 PM
|
Lunch
| | | |
Defense Networks and IT Infrastructure Management
|
TO7
Tuesday, November 18
2:00 PM
- 3:30 PM
|
Focus on Defense
| NetOps for the Global Information Grid: Mission, Organization, and Priorities
The Global Information Grid (GIG) is the US DoD's shared information and communications infrastructure. The Joint Concept of Operations (CONOPS) for GIG NetOps outlines the major functional capabilities and organizational responsibilities associated with the operation and defense of the GIG. The US Strategic Command’s Joint Task Force for Global Network Operations (JTF-GNO), in collaboration with the Defense Information Systems Agency (DISA), is assigned key responsibilities for GIG NetOps. This presentation will provide an overview of the GIG NetOps mission as outlined in the Joint CONOPS, with emphasis on the three main NetOps tenets of GIG Network Defense (GND), GIG Enterprise Management (GEM) and GIG Content Management (GCM). The presentation will also address the related work of the NetOps Community of Interest (COI) in standardizing shared data definitions for GND (and all other NetOps functional areas).
Lieutenant Colonel John H. Quigg is the Chief of Technical Integration of the Joint Task Force for Global Network Operations (JTF-GNO), Arlington, Virginia and the chair of the Technical Steering Group for the Defense Network Operations Community of Interest. In these capacities, he oversees architectural and futures work in the areas of command, control, and security of the Global Information Grid (GIG). He is also the JTF’s execution agent for the Defense Data Strategy and the integration of Network Services in the Network Operations Mission Portfolio. In these capacities he works closely with the Assistant Secretary of Defense CIO/NII, Joint Staff, NSA, STRATCOM, DISA, the Services, COCOMs, and Agencies who comprise the GIG on a daily basis. JTF-GNO, as a component of US Strategic Command, is responsible for the operation and security of DoD’s worldwide C4 networks.
TM Forum Standards and the Defense Information Systems Agency
The Defense Information Systems Agency (DISA) is the telecom service provider for the U.S. Department of Defense; delivering global voice, video and data services. Its network, Defense Information System Network (DISN) provides the telecommunications connectivity and value-added services required to plan, implement, and support any operational mission, anytime, anywhere. Mr. Hermosilla will touch on DISA’s similarities with commercial carriers as well as its unique requirements for supporting defense missions. He will focus on DISA’s use of TM Forum specifications, as well as its requirements for future releases.
Manuel N. Hermosilla is the Chief of the Operational Support Systems Division for the Defense Information Systems Agency. His focus is providing Net-Centric OSS solutions that enable end-to-end situational awareness and information sharing services across the Department of Defense. During his 17-year tenure with the Agency, Mr. Hermosilla served in a variety of roles from project engineer to Systems Integrator and Implementation Manager for the GIG-BE Network Management System.
Mission Critical! — Managing Network & IT Communications When Lives are at Risk
The U.S. Army and Army National Guard require precise, real-time information on 1. what communications services and infrastructure are in place, 2. how the infrastructure is connected, and 3. how services are being provided — right down to identifying the software on a soldier’s laptop. This session examines how the U.S. Army manages mission critical services and infrastructure across Network and IT domains from a single platform.
Bob Titus serves as Vice President, Global Converged Solutions and is responsible for overseeing the design and delivery of solutions that enable service providers and large enterprises to deliver next generation services over converged networks. Prior to joining NetCracker, Bob spent 10 years at Accenture, where he worked in the company’s Communications & High Tech practice as an SME in its Network Service Line of Business. During his tenure at Accenture, Bob’s responsibilities included developing OSS market offerings and providing network sales, delivery, and operational consulting for Tier 1 communications service providers including Bell Canada, TELUS, Pacific Bell, Nextel, and Sprint-PCS.
Mr. Ronald Bechtold assumed the position of Director, Army Architecture Integration Center, at Headquarters, Department of the Army, Chief Information Office/G6 on 1 June 2006.
Previously, he served as the Executive Director, Information Technology Agency, where he managed the operations of information infrastructure supporting all Pentagon organizations. He also provided leadership and direction for desktop operations supporting the Army staff.
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Tuesday, November 18
3:30 PM
- 4:00 PM
|
Break
| | | |
NGOSS Transformation Case Studies
|
TO24
Wednesday, November 19
2:00 PM
- 3:30 PM
|
NGOSS Transformation Case Studies- 1
| Service Inventory as a Key Enabler of Effective Service Delivery at T-Mobile International
In order to simplify its international operations, T-Mobile is consolidating its OSS landscape using NGOSS principles. The European Resource and Service Inventory (R&SI) is used to manage international services and resources at each of the national operators. The solution is focused on managing the service specification and its mapping on resources as well as detailed inventory of all services. Such approach enables international service delivery and effective incident and problem management in heterogonous OSS environment.
Jakub Załuski-Kapusta is currently responsible for product management of Comarch OSS Suite. His responsibilities include the strategy planning and management of new product versions. He also defines the architecture of Comarch OSS products and solutions. His previous roles at Comarch include implementation analysis and project management.
 Enterprise Product Management: The Heart of Transformation?
Drawing on their wide range of experience, TeliaSonera will talk about the challenges faced in their organization which require a fresh approach to product management, their high level architectural and solution preferences and how they expect to see their business evolve in terms of time and cost to market, innovation and quality. Tribold will contribute real business case details from other customers as well as review deployment challenges and lessons learned.
Mikael Åhman, Director, working for TeliaSonera, as Head of Architecture in Broadband Services area. Mikael has worked in TeliaSonera for over 20 years with responsibilities in operations, IT, network and service development. Mikael’s industry involvement includes positions currently held as TMF Board of Directors, Rapporteur ITU-T Q5/2 Service and Network Management, and Vice Chair of ITU-T SNO group.
As CEO, John is responsible for guiding Tribold to address the huge demand for product management. With over three decades in the technology industry, John’s career has taken him from senior sales management positions at HP, to executive roles at Lucent Technologies. Immediately prior to joining Tribold, John was CEO of Openet.
Using web 2.0 Social Network APIs in OSS Applications
Web 2.0 standards like Google OpenSocial API allow building light-weight social network applications. A case study uses these techniques in an OSS context. The network management personnel can build work-oriented communities by sharing, connecting, and visualizing information. This increases efficiency and reduces network management costs in today’s heterogeneous, multi-country, multi-region service provider organizations. The gadgets of the web 2.0 mashup connect to NGOSS FCAPS interfaces, providing a dynamic and highly customizable OSS portal.
Dr. Stefan Bente holds a masters degree in computer science, with nearly 20 years of experience in software development. In the last eight years he has been working for Nokia Networks, Nokia Siemens Networks, and Tata Consultancy Services, where he is currently employed. His focus during this time has been development of OSS platforms.
|
Wednesday, November 19
3:30 PM
- 4:00 PM
|
Break
| | |
TO26
Wednesday, November 19
4:00 PM
- 5:30 PM
|
NGOSS Transformation Case Studies-2
|  Look Ma --- No Hands! A Telus Network Automation Case Study
Next Gen service providers will need to manage their IP networks in a holistic manner if they are to successfully deliver converged services in a reliable and cost effective manner as well as maximize customer quality of experience. We’ll explore how TELUS leverages the next generation automation solution from Intelliden for network configuration and compliance as well as for reconciling critical network resource information with fulfillment applications using TMF MTOSI standards.
Rahul Sachdev is responsible for Intelliden's product management, marketing and business development efforts. Rahul brings over 17 years of international experience in technology strategy, marketing and software development. Prior to joining Intelliden, he was the general manager of the Communications, Media and Energy industry vertical at Siebel Systems, Inc. His leadership helped to create the largest industry vertical at Siebel with over 400 worldwide customers. Previously Rahul also held key positions at Accenture, Nynex Corporation and 3M. Rahul graduated from the University of Chicago with an MBA and from Loughborough University (U.K.) with BSc in electrical & electronic engineering.
Director OSS Architecture & Strategy at TELUS Corporation supporting a team responsible for OSS across Data/IP, Video and Voice Services for Consumer, Business and Wholesale customers. Fifteen years experience in Operational Support systems and IP internetworking in Service Provider and Managed Operation environments. Previously at TELUS, Brian was responsible for designing support systems for TELUS' Canada wide IP Business data services. Prior to that, Brian was an architect and developer at ISM building an Integrated Management solution for outsourced operations. Brian holds a BSc computing science.
Seeing is Believing- Real Time Video Transport in a Packet World
It's said that communication is 70% visual and 30% audio. No wonder the demand for video services is at critical mass.
In order to accommodate this demand, modular NGOSS platforms that incorporate the critical standards of MTOSI, MTOP-MTMN, OSSJ & IPDR, within a common architectural framework are being deployed, providing real-time video services as commonplace as data and voice for next-gen carriers who need to deliver high revenue and margin growth to their bottom line.
Donald E. Stalter has over 25 years experience in the Telecommunication & TV Broadcast industries, serving in a variety of executive marketing and CEO roles for numerous multinational corporations including Nortel & ADC Telecommunications, as well as several Silicon Valley start-ups. He is President and COO of Dimetis-GmbH.
Tom is currently serving as the CIO at MediaXstream. Previously, Tom led technical operations at MediaOne including the buildout of OSS for their Regional Network Operations Center, and served as CIO & CTO at companies like Media.net Communications and Secure Media Solutions. For the last 10 years, Tom has designed and managed media-specific networks and systems which have provided service to hundreds of film and television productions, and studios.
Policy-Based Management in NGMN/LTE - One Perspective
A less obvious component of NGOSS Framework is policy. Policy in this context is the application of criteria to decision making; Policy management is the application of policy to the domain of management for BSS/ OSS systems. The session discusses the above and offers some insight.
Dr. Roberts was instrumental developing policy-based architecture incorporated within ISO and ITU-T standards and, continues to work developing NGOSS policy architecture.
Ken was born and educated in Australia and US. He is employed by Detecon International Gmb.
Christian Kuhr is a Consultant in the competence group Packet Network Architectures and Services. Before graduating in telecommunication engineering, he worked at Deutsche Telekom AG, Regional Innovation Center for Enterprise Networks. Since his first 3 years at Detecon he is working in the field of Next Generation Networks with focus on NGOSS-related network management. In this context he offers consultancy services for fixed and mobile telco operators. He worked in different international projects, such as NGN migration, technical and operational network audit and NGOSS strategy.
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eTOM/ITIL Integration
Chair
:
Mike Kelly
TM Forum,
Senior Technical Manager/Subject Matter Expert
Mike Kelly has worked with the TM Forum since its earliest days, and joined its staff some eight years ago. He is concerned with the technical collaboration program, including the Business Process Framework (eTOM), where he has been involved over its entire development and now acts as Subject Matter Expert. He is a frequent conference speaker and trainer on behalf of TM Forum for this work.
Mike has worked in telecoms for over thirty years, in software and systems design, marketing and product management. He also spent two years as an adviser to the Chief Scientist in the UK Government Cabinet Office on telecommunications and IT policy. Mike also provides independent training and consultancy to organisations in applying the work of TM Forum and related bodies.
|
TO9
Tuesday, November 18
4:00 PM
- 5:30 PM
|
eTOM/ITIL Integration
|  Panel Session: ITIL & eTOM - Working Together
Joint work to link and converge ITIL with eTOM and NGOSS is underway between TM Forum and itSMF, the industry body managing ITIL. A Technical Report (TR143) has been published already, and this panel session will report on further progress and results, with a mix of Service Provider and Integrator/Supplier perspectives. There will be a Q&A session with the chance to raise issues and questions for discussion.
Mike Kelly has worked with the TM Forum since its earliest days, and joined its staff some eight years ago. He is concerned with the technical collaboration program, including the Business Process Framework (eTOM), where he has been involved over its entire development and now acts as Subject Matter Expert. He is a frequent conference speaker and trainer on behalf of TM Forum for this work.
Mike has worked in telecoms for over thirty years, in software and systems design, marketing and product management. He also spent two years as an adviser to the Chief Scientist in the UK Government Cabinet Office on telecommunications and IT policy. Mike also provides independent training and consultancy to organisations in applying the work of TM Forum and related bodies.
Andrea has more than twenty years in the telecommunication industry, being involved in Product Development and Architectural Design.
His background includes software development for network and system management, and OSS in large and distributed environments.
He’s currently a technical consultant for Services Process Improvement and Enterprise Architecture reviews.
John Long is a process architect at IBM and is the team lead for the IBM Tivoli Unified Process. He is the author of ITIL Version 3 at a Glance. Prior to IBM, Mr. Long worked for a number of other companies, including Nortel.
Michael has more than 39 years’ experience in telecommunications across a diverse range of areas including construction, planning, engineering, operations, enterprise customer unit and service.
His telco expertise draws on an extensive background working mainly within Australia but also with vendors overseas and at two US service providers.
He has particular strengths in operations, planning, architecture, design and the engineering capability for Telstra and as Head of Network & Technology, a role he commenced in May 2008, he has been instrumental in the wireline transformation of Telstra.
Prior to his current role, Michael was the Executive Director Network Services for five years. His responsibilities covered the operations and maintenance of Telstra’s networks for mobiles, fixed networks, broadband, satellite, transmission network infrastructure and managed services. In November 2007 he won the CEO award for Executive of the year.
Michael also holds two external positions including a Director role for the TM Forum and Director 3G Infrastructure Sharing entity that is 50% owned by Telstra. The TM Forum is a global industry body that that works with suppliers and service providers in setting the strategic direction and standards for the industry.
Megan Pendlebury is the Head of Service Management at the itSMF UK. She is a qualified ITIL Expert, ISO/IEC 200000 Consultant and Prince2 Practitioner. Her role allows her to get involved with Strategic work within the IT Service Management industry and also to work closely with Industry aligned groups where synergies exist.
eTOM, ITIL and ISO/IEC20000 Harmonisation
ISO/IEC20000 is increasingly becoming a mandatory requirement for some customers when they seek a Service Provider. Consequently, it is important to design a full understanding and alignment of Service Management best practices into the business operating model. This session examines the practicalities of adopting and adapting eTOM and ITIL, the requirements of ISO/IEC 20000, with particular focus on the Business Relationship, Service Level and Supplier Management processes to ensure end-to-end delivery of customers’ requirements.
Matthew Burrows, Managing Director of BSMimpact, is an ISO/IEC20000 qualified strategic service management consultant, specialising in transformation and pragmatic Business Service Management (BSM). He is an acknowledged best practice expert and a regular contributor to publications and events, providing thought leadership on industry committees and working groups.
Megan Pendlebury is the Head of Service Management at the itSMF UK. She is a qualified ITIL Expert, ISO/IEC 200000 Consultant and Prince2 Practitioner. Her role allows her to get involved with Strategic work within the IT Service Management industry and also to work closely with Industry aligned groups where synergies exist.
Andrea has more than twenty years in the telecommunication industry, being involved in Product Development and Architectural Design.
His background includes software development for network and system management, and OSS in large and distributed environments.
He’s currently a technical consultant for Services Process Improvement and Enterprise Architecture reviews.
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