Kenneth Babb

Executive Client Technical Advisor, IBM Corporation

Kenneth Babb came to IBM after 10 years service with the United States Navy and with 4 years as a Senior Engineer with the Principle Financial Group. In the US Navy he developed the US Navy’s first Electronics Training in Personal Computers. He was awarded meritorious distinctions and the US Navy’s Master Trainer designation. For the Principle Financial Group he created the first Object Oriented Center of Excellence and was responsible establishing the Principles first Object Oriented SDLC. He is a Distinguished Chief Architect for IBM and is recognized by IBM and the telecommunications industry as a leader in the use and development of wire speed analytics to transform the business opportunities associated with the explosion of wireless data usage and applications. He is recognized by The Open Group as a Certified Distinguished Chief Architect and acts as a trusted advisor to senior executives at a top tier wireless carrier in the US. His professional career outside of IBM includes the ownership and operation of several small businesses in both the services and retail industries. He is actively involved as a mentor and trusted advisor to the Blue Valley Center for Advanced Professional Studies and is an active member of the International Counsel of Software Engineering (INCOSE). He is active in a variety of civic and cultural organizations including the Red Cross, Pheasants Forever, Susan G. Kommen, and a number of local community Chambers of Commerce. Outside of professional interests, he travels widely, cooks, reads, hunts, and fishes. When not behind the stove or afoot in the field, he enjoys living in Leawood Kansas with his family and two mischievous English Setters.

Using Big Data Analytics to Enhance the Customer Experience

Redefining the wireless customer’s experience at Wire Speeds

This session describes the significant transformative experience that shows how wireless communications companies can evolve their business models beyond the role of a carrier by using real time wire speed technologies to access, correlate and analyze wireless communications data across four domains:
1. Call performance data
2. Network performance data
3. Device data
4. Usage data