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Team Action Week Baltimore 2011

Spotlight


Frameworx SpotlightMonday July 18, 2011 9:00 am - 10:30 am
Forum Frameworx: Introduction, Business Benefits, What’s New

Aileen Smith, Senior VP of Collaboration and R&D, TM Forum

Driven by the need to improve margin, accelerate service innovation, and obtain high levels of customer satisfaction, service providers are finding it essential to implement new business models and services. This is requiring transformation of their IT architectures to support end-to-end service management and to incorporate high levels of process automation. The TM Forum Frameworx portfolio of best practices and standards are fundamental enablers of these business changes.

With Frameworx service providers can radically simplify their IT architectures while substantially reducing the costs and risks associated with IT evolution. This session will provide an overview of Frameworx and the business benefits driving its rapid adoption throughout the business lifecycle. In addition, the session will highlight the new features of Frameworx 11.0—all created by TM Forum members through our innovative Collaboration Program.Areas to be covered in this presentation include:

  • Frameworx Enterprise Architecture
  • Frameworx Alignment
  • Frameworx Conformance
  • Frameworx alignment with TOGAF/ITIL
  • Frameworx Tooling and adoption

Case Study:  Frameworx in Use at AT&T

Mark J. Arvidson, Core Governement Subject Matter Expert

10:00 am - 10:30 am

Efficiently delivering technology and communications services to the US Federal Government often involves a number of commercial components; however, the government market imposes a number of unique requirements that are not addressed by most commercial, service-based products. This presentation will discuss how AT&T Government Solutions uses TM Forum Frameworx, specifically Business Process Framework, Information Process Framework, and Application Process Framework, to manage the merging of core commercial capabilities into government-specific product offerings, especially in the data center and cloud services segments.

 


Getting Started with Frameworx:Monday July 18, 2011 11:00 am - 12:30 pm
Getting Started with Frameworx: Frameworx Components, What They Are and How They Are Used, As Well as the Tools to Get Started Using These FrameworksKathleen Romano, Executive Director, Verizon
Mike Kelly, Senior Program Manager, TM Forum 
Clive Deakin, Director, Frameworx Product Management, TM Forum

This workshop will provide existing and new members with valuable information on Frameworx, the Frameworx components and information to assist in the adoption and usability of Frameworx within your enterprise architecture.

It will cover the engagement with Frameworx and the TM Forum, the Frameworx architecture, its alignment to other enterprise architecture best practices and deployment and usage. The workshop will give members the opportunity to see how Frameworx can and is used within Service Providers and how it meets the needs of today’s complex value chains and digital services economy.

Delegates will learn how to:
  • Gain greater engagement for the Service Provider Community within collaboration, product management and the Frameworx roadmap.
  • Show the benefits of Frameworx and gain increased adoption from the membership.
  • Receive feedback from membership in terms of requirements, direction and contributions
  • Solicit case studies and specific user experience that shows how Frameworx can be applied pragmatically

Enterprise Architecture TransformationMonday July 18, 2011 11:00 am - 12:30 pm
Enterprise Architecture TransformationDave Milham, Chief Architect, TM Forum
John Sheehy, Product Manager, TM Forum
Steve Orobec, EWMP Architecture, BT Group Plc
Kevin Scaggs, Principal Technical Architect, AT&T

Providing invaluable insight from experts and practitioners, the roundtable will be in three parts:
  • The current status of alignment of Frameworx with Enterprise Architecture best practice e.g. SoA, TOGAF and CoBIT , including the TM Forum proposal for a Business Evolution Model to support Enterprise Transformation.
  • Members’ opinions on use of maturity models and Frameworx Baseline to support member Enterprise Transformation using Conformance Assessment as an example.
  • Interactive discussion to establish SP and tool vendor priorities for the next improvement step on Frameworx alignment with EA and EA based tooling.  

New Service Delivery for Cable MSOsMonday July 18, 2011 11:00 am - 12:30 pm
New Service Delivery for Cable MSOs: Transformation Using Frameworx as the FoundationCraig Bachmann, Head of Cable Support Center, TM Forum
Jon Anderson, Vice President, Time Warner Cable
Gary Bonneau, Senior Product Manager, Cox Communications

Cable MSOs are developing new services faster than ever. However, these services bring new challenges as new platforms such as tablets are integrated into operations. This workshop is a unique opportunity for presentation and discussion of these new challenges and the need to maintain flexibility and agility. TM Forum’s Frameworx is the key enabling suite of standards for cable MSOs that are transforming their business to positively impact their bottom line. Frameworx provides an industry agreed, service-oriented approach for rationalizing operational IT, processes, and systems as well as significantly reducing operational costs. The Roadmap and New Services requirements driving Frameworx for Cable artifacts will be assessed as the tablet transformation impacts the Cable Industry.

At this workshop, Time Warner Cable will present their cross-departmental effort to define a support model for the new iPad applications and other IP-based tablet services from TWC to customers. The need to identify and manage all the of IT, Engineering, and Operations components needed for end-to-end service delivery is driving a scalable means of communication and a new service governance approach. Among the processes that will be discussed are Incident Management, Problem Management, and Change Management.

Gary Bonneau, Business Process Framework (eTOM) co-chair and Lead for “eTOM for Cable”, will also present and discuss the impact of these new requirements and how the Frameworx/eTOM for Cable working group is being adapted by MSO’s.

This session will address how to adapt TM Forum Frameworx for cable MSOs (covering IPDR, Business Process Framework for Cable, OSS/BSS, Frameworx ). Key takeaways include:
  • The impact of integrating tablet-based new services
  • The adoption and adaptation of Frameworx by the Cable industry
  • The Farmeworx for Cable Roadmap of deliverables and artifacts
  • Discussions with MSO delegates from American and European markets

New Business Models and ServicesMonday July 18, 2011 11:00 am - 12:30 pm
New Business Models and ServicesCato Rassmusen, Business Development Director, TM Forum
Matthew Edwards, Director, Cloud Services,TM Forum

Network and traffic based offerings are becoming increasingly commoditized, putting a squeeze on margins. There have been myriad discussions around the convergence of the Web, Media and Communications industries, often placing less emphasis on adopting each individual industry’s revenue model and more emphasis on retaining the old one.

This session is aimed at service providers’ senior financial, marketing and IT personnel and will address a number of key issues including:
  • What are the new product and service domains?
    • Examining new domains including IP communications products such as VoIP, Instant Messaging, and Cloud Computing.
    • What is the business potential for each of these domains?
  • Looking at each domain separately:
    • Implementation as a service versus as a business
    • Alternative business and revenue models
    • How adopting Frameworx can add value to the entire value chain through business process and IT best practice.

Defense Implementers Workshop Monday July 18, 2011 11:00 am - 12:30 pm
Defense Implementers Workshop

1.   DISA NetOps Panel: Role of Industry Standards and Interoperable COTS Solutions

Panelists include (as of 7-July-2011):

  • Meg Sebastian, Chief, OSS Division, Network Services Directorate
  • Sri Chakrapani, NetOps Chief Engineer
  • Dave Nameroff, Technical Director, Operations Directorate
  • Sandi Roddy, Technical Director, Information Assurance Executive
  • Brad Stubbs, NetOps Lead, Enterprise Wide System Engineering
  • Joe Wolfkiel, Engineering Lead, CND Enclave Security

2.   DoD Contributions to Frameworx R 11.0 (Adam Morgan, MITRE, with Ken Dilbeck, TM Forum) 


Defense Implementers Workshop Monday July 18, 2011 1:15 pm - 3:00 pm
Defense Implementers Workshop

3.  DISA Case Study: OSS/BSS Transformation Using the TM Forum Frameworx Integrated Business Architecture 

4.  Areas of Additional Standardization for Defense (Bob Natale, MITRE)

TM Forum Implementation Support  

5.    Next Generation TM Forum Interface Program (Pierre Gauthier, TM Forum)

  • Interfaces are evolving.  Adapt and modernize while maintaining your investment 
  • Review of the interface architecture migration plan, and how Defense could contribute 

Commercial use cases for Spectrum Management Monday July 18, 2011 2:00 pm - 3:00 pm
Commercial Use Cases for Spectrum Management and Network Management (Alternative to Defense Implementers Workshop) Objectives: Spectrum Management has always been a critical element of wireless network operations, but the growing demand for wireless services worldwide is creating congestion which will demand increasing spectrum flexibility, transparency, sharing, and integration with Network Operations. These trends are driving factors in the need to standardize Spectrum Management architectures, processes, information and data models, applications, interfaces and testing. This roundtable will explore Spectrum Use Cases for Commercial Service Providers with the desired outcome being increased Commercial Service Provider participation in the Spectrum Management Community.
  1. Brief overview of existing TM Forum work efforts in Spectrum Management and Network Management (David Fritz, MITRE, Christy Coffey, TM Forum)
  2. Roundtable discussion on  Commercial Service Provider requirements (David Fritz, CSP TBD)

Getting Started with Frameworx: Monday July 18, 2011 2:00 pm - 3:30 pm
Getting Started with Frameworx: Frameworx Components, What They Are and How They Are Used, As Well as the Tools to Get Started Using These FrameworksKathleen Romano, Executive Director, Verizon
Mike Kelly, Senior Program Manager, TM Forum 
Clive Deakin, Director, Frameworx Product Management, TM Forum

This workshop will provide existing and new members with valuable information on Frameworx, the Frameworx components and information to assist in the adoption and usability of Frameworx within your enterprise architecture.

It will cover the engagement with Frameworx and the TM Forum, the Frameworx architecture, its alignment to other enterprise architecture best practices and deployment and usage. The workshop will give members the opportunity to see how Frameworx can and is used within Service Providers and how it meets the needs of today’s complex value chains and digital services economy.

Delegates will learn how to:
  • Gain greater engagement for the Service Provider Community within collaboration, product management and the Frameworx roadmap.
  • Show the benefits of Frameworx and gain increased adoption from the membership.
  • Receive feedback from membership in terms of requirements, direction and contributions
  • Solicit case studies and specific user experience that shows how Frameworx can be applied pragmatically

Enterprise Architecture Transformation Monday July 18, 2011 2:00 pm - 3:30 pm
Enterprise Architecture TransformationDave Milham, Chief Architect, TM Forum
John Sheehy, Product Manager, TM Forum
Steve Orobec, EWMP Architecture, BT Group Plc
Kevin Scaggs, Principal Technical Architect, AT&T

Providing invaluable insight from experts and practitioners, the roundtable will be in three parts:
  • The current status of alignment of Frameworx with Enterprise Architecture best practice e.g. SoA, TOGAF and CoBIT , including the TM Forum proposal for a Business Evolution Model to support Enterprise Transformation.
  • Members’ opinions on use of maturity models and Frameworx Baseline to support member Enterprise Transformation using Conformance Assessment as an example.
  • Interactive discussion to establish SP and tool vendor priorities for the next improvement step on Frameworx alignment with EA and EA based tooling.  

New Service Delivery for Cable MSOs Monday July 18, 2011 2:00 pm - 3:30 pm
New Service Delivery for Cable MSOs: Transformation Using Frameworx as the FoundationCraig Bachmann, Head of Cable Support Center, TM Forum
Jon Anderson, Vice President, Time Warner Cable
Gary Bonneau, Senior Product Manager, Cox Communications

Cable MSOs are developing new services faster than ever. However, these services bring new challenges as new platforms such as tablets are integrated into operations. This workshop is a unique opportunity for presentation and discussion of these new challenges and the need to maintain flexibility and agility. TM Forum’s Frameworx is the key enabling suite of standards for cable MSOs that are transforming their business to positively impact their bottom line. Frameworx provides an industry agreed, service-oriented approach for rationalizing operational IT, processes, and systems as well as significantly reducing operational costs. The Roadmap and New Services requirements driving Frameworx for Cable artifacts will be assessed as the tablet transformation impacts the Cable Industry.

At this workshop, Time Warner Cable will present their cross-departmental effort to define a support model for the new iPad applications and other IP-based tablet services from TWC to customers. The need to identify and manage all the of IT, Engineering, and Operations components needed for end-to-end service delivery is driving a scalable means of communication and a new service governance approach. Among the processes that will be discussed are Incident Management, Problem Management, and Change Management.

Gary Bonneau, Business Process Framework (eTOM) co-chair and Lead for “eTOM for Cable”, will also present and discuss the impact of these new requirements and how the Frameworx/eTOM for Cable working group is being adapted by MSO’s.

This session will address how to adapt TM Forum Frameworx for cable MSOs (covering IPDR, Business Process Framework for Cable, OSS/BSS, Frameworx ). Key takeaways include:
  • The impact of integrating tablet-based new services
  • The adoption and adaptation of Frameworx by the Cable industry
  • The Farmeworx for Cable Roadmap of deliverables and artifacts
  • Discussions with MSO delegates from American and European markets

New Business Models and Services Monday July 18, 2011 2:00 pm - 3:30 pm
New Business Models and ServicesCato Rassmusen, Business Development Director, TM Forum
Matthew Edwards, Director, Cloud Services,TM Forum

Network and traffic based offerings are becoming increasingly commoditized, putting a squeeze on margins. There have been myriad discussions around the convergence of the Web, Media and Communications industries, often placing less emphasis on adopting each individual industry’s revenue model and more emphasis on retaining the old one.

This session is aimed at service providers’ senior financial, marketing and IT personnel and will address a number of key issues including:
  • What are the new product and service domains?
    • Examining new domains including IP communications products such as VoIP, Instant Messaging, and Cloud Computing.
    • What is the business potential for each of these domains?
  • Looking at each domain separately:
    • Implementation as a service versus as a business
    • Alternative business and revenue models
    • How adopting Frameworx can add value to the entire value chain through business process and IT best practice.

Commercial use cases for Spectrum Management Monday July 18, 2011 3:30 pm - 4:30 pm
Commercial Use Cases for Spectrum Management and Network Management (Alternative to Defense Integrators Workshop)
  • Roundtable discussion continued…

Wrap-up and Close

  • Actions and Next Steps (David Fritz, MITRE
  • Agenda for the Week

Defense Implementers Workshop Monday July 18, 2011 3:30 pm - 4:30 pm
Defense Implementers Workshop

TM Forum Implementation Support (continued), Wrap-up and Close

6.    Frameworx Conformance Certification (Ken Dilbeck, TM Forum)

  • The benefits of validating your product against TM Forum Frameworx standards and best practices
  • How to get started with Frameworx Conformance Certification

7.       Tooling Overview (Pierre Gauthier, TM Forum)

8.       TM Forum Resource and Download Center Overview, Community
          Overview, and Agenda for the Week (Christy Coffey, TM Forum)


Frameworx Spotlight: Closing CommentsMonday July 18, 2011 4:00 pm - 4:30 pm
Frameworx Spotlight: Closing Comments

Aileen Smith, Senior VP of Collaboration and R&D, TM Forum

A presentation on involvement and growth in the Forum’s collaboration program, with examples of how individuals and companies benefit from their active contribution.

Following the presentation, from 4:30pm – 6:00pm, there will be a Drinks Reception and Gallery Bar. Come join us for some drinks at the “Gallery bar” where you can talk to members and staff about collaboration projects and standards.


Spotlight Day 2: FrameworxTuesday July 19, 2011 9:00 am - 10:30 am
Spotlight Day 2: Moving Frameworx to the Next LevelMoving Frameworx to the Next Level

Clive Deakin, Director, Frameworx Product Management, TM Forum

9:15 am - 9:45 am

Already adopted by 90% of the world's largest service providers, TM Forum's Frameworx suite of standards provide the blueprint for effective business operations.  What makes Frameworx unique and successful is it's collaboration development for the industry, by the industry.  Attend this session to lean about
  • How you can shape the future of Frameworx and shape its direction
  • The current roadmap for Frameworx and a summary of yesterday's priority-setting roundtables
  • Ways to get involved and take an active role in Frameworx Evolution Projects

How Conformance and RFx Templates Enable the Procurement Process

John Sheehy, TM Forum

9:45 am - 10:30 am

Frameworx Conformance Certifications allow service providers and suppliers to gain an independent assessment of their conformance to TM Forum Frameworx. Frameworx RFx Templates standardize how service providers procure Frameworx-based solutions. The benefits of conformance to Frameworx and usage of standard templates include reduced operations and integration costs, reduced risks and improved efficiency, customer satisfaction and business agility. This presentation will give an overview of Frameworx Conformance Certification Assessments and the Frameworx RFx templates, and show how they reduce cost and risk, and help drive new services and business transformation.


Spotlight Day 2: Frameworx WorkshopTuesday July 19, 2011 11:00 am - 12:30 pm
Workshop: Driving new services. Overview of the RFx process and templates John Reilly, TM Forum Subject Matter Expert and Distinguished Fellow, TM Forum

11:00 am - 12:30 pm

More and more service providers see the value of working with suppliers and solutions that are in conformance with Frameworx. They are using Frameworx components, such as the Business Process (eTOM) or Information (SID) Frameworks, as requirements within their RFx processes. This session provides an overview of the RFx support template document and spreadsheets and shows you how to develop Frameworx-based requirements in support of an internal or external RFx.
 
TM Forum reserves the right to make changes to the conference agenda without prior notification.
Please refer to the web site for the most up to date information.