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Research & Publications

White Papers

Cloud Monetization Differentiating Cloud Services

Company:  Metratech, TMNG Global
Released: Jan 2012

Summary:
A key component to any Cloud service is the ability to bill for it. The billing requirements for Cloud services should not be underestimated; however competitor capabilities and customer needs must be clearly understood before service providers can differentiate their Cloud services. The answers to questions such as ‘What do customers of Cloud services expect from their Cloud service invoices?’ and ‘How do service providers handle billing of Cloud services?’ will be critical for service providers to determine whether their billing provisions align with customer expectations.
This whitepaper explores the various Cloud billing requirements and complexities for the different Cloud business models. It will also explore the expectations from customers of Cloud services, with respect to billing for Cloud services, highlighting gaps and potential risks to service provider success, as well as recommend areas for further action.