Latest RA survey 'quite disturbing'

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It’s been a while since we have seen good, quantitative survey results on the state of revenue assurance within telecommunications service providers worldwide, but KPMG has just released findings in their latest publication - ‘Revenue Assurance in Telecommunications - Progressing or Preserving’, that are really quite disturbing.

When asked about estimated revenue leakage in their operations, 54 percent of RA Heads indicated that revenue leakage was greater than 1 percent of total revenue (excluding fraud), and 15 percent indicated revenue leakage of greater than 3 percent. Some respondents in Africa acknowledged revenue leakage greater than 10 percent.  These survey findings are skewed because 18 percent of respondents had no information on revenue leakages and 37 percent had no information on fraud leakages. Availability of information was a greater challenge for operators in the Asia-Pacific region than other regions.

I don’t wish to sound alarmist but this extrapolates to over US$40 billion worldwide in lost revenue. Goodness me, after all the efforts by RA software vendors, countless consulting firms and our own series of RA publications and guides, you would think the message had sunk in by now. RA is a critical component of any operation and any recovery goes straight to the bottom line as all costs have already been accounted for.

The key insights listed in the executive summary say it all:
Top three sources of leakages
    •   Configuration changes in any of the network elements
    •   New product development and tariff configuration
    •   Poor system integration from MSC-IN-Mediation-Billing Systems (CDR processing cycle)

Top three challenges faced by RA
    •   Lack of accurate and timely information from business/operations
    •   Absence of automated tools to support RA processes
    •   Lack of proper authorization and influencing power of RA function

Others
    •   Prepaid (often considered as safe from leakage) is the largest—and most vulnerable revenue stream for a majority of operators
    •   Operators are willing to explore RA outsourcing—mainly to access required skills
    •   Vendor-related activities are yet to come under the purview of RA reviews

The report findings go on to point out that about one-fifth of operators worldwide do not have a formalized RA organization structure. In developing markets, RA was given more strategic importance than in developed markets (i.e. visibility to Board of Directors and Audit Committees indicating larger business mandates) and intention to move to cost reduction and revenue enhancement does exist across a majority of operators. Those that fall into these categories are presumably not members of the TM Forum because they are areas we have been hammering for years.

And the vendor community does not get away scot free either.  The report states that even though an RA tool is considered a critical requirement for future RA transformation and that varied RA tools are extensively used by operators across the regions, a majority of respondents are dissatisfied with existing tools.

The majority of operators said they owned some requisite skills, with ‘Network and Technical’ skills most lacking and that cross functional representation within RA teams is not yet formalized for most of them.

At this point it’s probably fair to quote that famous line from Apollo 13, “Houston, we have a problem!” This report is concerning, nay disturbing, when you consider the effort,  publicity, events and concerns centered purely around RA in the last five years, in particular.

Senior management teams in any CSP that doesn’t get it yet is steering the business  into industry equivalent of the “Bermuda Triangle”.  Any board member or shareholder reading this report will surely be asking management about RA in the organization and taking remedial action, post haste.

For the TM Forum, it seems we need to work harder to get our RA message out there. Based on the findings of this report, the publications we have developed justify the membership alone.

Posted 04-08-2010 8:31 AM by The Insider

Comments

Kathleen Romano wrote re: Latest RA survey 'quite disturbing'
on 04-11-2010 8:18 AM

I don't know about anyone else, but in my company, at least for consumer customers, we have no appetite for backbilling customers.  We feel like the revenue that we get is not going to be enough to offset the risk of churn that we introduce as a result of backbilling.  Since the current set of tools are focused on finding issues after the fact, anything that is found at that point is often lost revenue.  As a result our program is focused on preventing an issue from ever impacting a customer in the first place.  In addition to the use of current tools, we are focusing highly on testing and on finding issues in real time as soon as orders are issued or transactions are initiated - before the customer gets billed.  We are starting to develop home grown tools to manage all of our activities and help us identify the efficacy of our different actions, so that we can optimize our approach.

Tony Poulos wrote re: Latest RA survey 'quite disturbing'
on 04-13-2010 3:14 AM

And I'd expect nothing less from your team, Ms Romano ;-)

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