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Martin Creaner
President & Chief Operations Officer
TM Forum

Martin Creaner has been working in the Telecommunications Industry for almost 25 years and is currently President of the Telemanagement Forum (TMForum). The TM Forum is the industry body for the the global Telecommunications industry. It has 750 member companies in over 185 countries, including all the major carriers and all the leading equipment and software Vendors.

Prior to joining the TM Forum Martin held a number of executive positions with Motorola and British Telecom.

Martin is widely published and is featured and quoted regularly in business and trade journals. Martin is also the author of the leading telecoms business book “NGOSS Distilled”.


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Spending even more money on-line

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Over the long holiday break, and with four young children, I found myself becoming a heavy-weight consumer of telecoms and on-line services.  First mobile phones for children, on-line purchases of music for MP3 players & on-line gaming subscriptions.  If my spending trends are typical of the rest of the developed world, I reckon 50% of my Christmas spending was carried out on-line, with a non-trivial amount of my budget being spent with telecoms and content companies.  Of course this is what this new industry is betting on.  Not just the migration of purchasing from the high-street to purchasing on-line, but the diversion of other types of spend towards the coffers of the communications, internet and entertainment companies.  

But I suspect that we are hitting a glass ceiling on the amount of spend that can be diverted to the communications companies with the current technology approaches.  The promise of a tightly integrated communications, internet & entertainment industry is still some ways off, and requires the emergence of standard service delivery platforms that allow the dizzying array of potential content providers to get their content to the mass market via the existing communications delivery and charging infrastructure.

But of course once that happens I will probably just end up spending even more money over the holiday season - so perhaps I had better rethink my industry vision!


Posted 01-07-2008 2:23 AM by Martin Creaner

Comments

Alexander Titov wrote re: Spending even more money on-line
on 01-16-2008 9:51 AM
I think that telecommunicaiton industry is about information delivery and managing infrastucture for information delivery. When you buy music online, you buy _music (and only pay for it and get it in more convinient way). From my point of view, content is not the prime business for telco company. So far, I don't think that you really spend more money on information delivery.

Regards,
Alex
Martin Creaner wrote re: Spending even more money on-line
on 02-05-2008 7:43 AM
It is a fair piont that you probably don't spend any more money as a consumer, but the value to Service Providers of having content delivery on-line is that it diverts a portion of the money you would have spent in the shop into the coffers of the Service Providers.  Of course they don't get 100% of the revenue (most of it goes to the copyright owners) but if a Service Provider can secure 5% - 20% of the revenue for providing the delivery mechanism then they have added to their top line (and as revenues scale up, to their bottom line)
Mirit Reif wrote re: Spending even more money on-line
on 04-17-2008 3:42 AM
I actually agree with the blog, walled gardens are crumbling, which means people are downloading from the open net. But still their is a wayTelco companies can profit through their existing infrastructure, for billing and payment of these downloads.
Lisa P wrote re: Spending even more money on-line
on 12-02-2008 5:45 AM

Today spending money can be easily done through online, without any hassle of going outside and getting oneself into a crowd of people. However, it doesn’t only give benefits but consequences as well. There are some online stores that give good service to costumer while asking for additional charges. And this is one of the examples why several are getting involved in a group, who are struggling debt trouble, and I was one of them. Free credit repair has really turned my life around. It is slowly reversing the damage done by my past financial decisions. I know I’ve done a lot of stupid things in the past that led to my financial nightmare. I made all the mistakes you can think of when it comes to money. So, I ruined my credit. I was never taught smart money management skills, which probably is the reason why I was not a good budgeter. I would spend my money on unnecessary items instead of paying off my bills. One unpaid bill turned into two, and eventually became a multitude of bills. To make matters worse, I was also maxing out my credit cards while struggling to pay the minimum payments. I was so in debt, I had no clue as to where to begin the financial healing process. My mailbox was filled with collection notices and my phone was ringing off the hook from collectors. I was in desperate need of help. Worst of all, my bad credit prevented me from borrowing money when I really needed it. I know I won’t be buying a house or a car anytime soon. Even if I get lucky enough to get approved for a loan, my interest rates would be so high it would be kind of pointless to accept it at all. I am working hard to pay off my debt. One day, I want to be able to purchase a house and a decent car. Until then, I’m sticking with the free credit repair help I’m getting right now. It’s slowly increasing my credit score without costing me a penny. Click here to learn more about <a title="Intentional Fouls, Lost Space Backpack|Mistakes Happen, Get Free Credit Repair" href="personalmoneystore.com/.../">Free Credit Repair</a>.

Lisa O wrote re: Spending even more money on-line
on 12-12-2008 5:50 AM

During holiday season, some consumers are being impulsive on buying. Several find it easy to shop without any effort of walking in the shop store, using the medium of communication, shopping can be easily done through online. But, many are aware that doing this isn’t totally safe. Many are struggling debt problem due to this. Some were charged with high interest and other fees to be paid. The result? Being trapped into debt. And when we say debt, it is related to bankruptcy. Each year there are about ten million households that declare bankruptcy. Many people blame the payday loan industry as the cause of filing bankruptcy, because it is prominent and popular. I believe this is an unfair judgment due to the fact that those who are applying for the loans are adults who can and should be making responsible financial decisions. Borrowing money when you cannot afford to pay it back is the fault of the borrower, not the lender. If someone fails to meet the terms of their contract by defaulting on their loan and accrue additional late penalties, which then drive the borrower into further debt that they may not be able to pay off, should not be blamed on the payday loan industry. Research by Vanderbilt Law School Assistant Professor Paige Marta Skiba found that applicants that were approved for payday loans were more likely to file bankruptcy than those who did not. This seems to be a mute argument in the sense that those who are applying for the loans are applying because they need money. People who don't need money don't apply! People headed towards bankruptcy are those who naturally have a tendency to both need money and spend it irresponsibly and therefore are more drawn to apply for money that may be easier to qualify for. Payday loans have minimal qualification criteria making them a good target for those that are less credit worthy. The bottom line is--it is unfair to blame the lender for the borrower's irresponsibility. Click here to learn more on personalmoneystore.com/.../payday-loans-credit-repair-money-saving-tips-personal-money-store-is-here-to-help-you.

Draven K wrote re: Spending even more money on-line
on 01-21-2009 3:57 AM

Spending is a hobby, which for several it’s hard to control. On these days of financial crisis, we need to be more practical when spending money. I found a very interesting article on the payday loan blog at PersonalMoneyStore.com explaining how to save on your biggest monthly household expense, your food bill! The article covered a few interesting topics such as buying in bulk, shopping off a planned list and then only once a month, comparison shopping, and weekly advertisements. Of course shopping and saving money this way involves a little insight and practical financial planning. You can even create a variety of delectable meals around cheaper staples such as beans, rice, and pasta and still have extra cash in your pocket. If you are aware of these smart saving techniques and practice them on a daily basis, you will not only become better at budgeting, but you will come to find out how much money you can easily save on your household expenses. You can read more on this article on personalmoneystore.com/.../grocery-shopping-for-big-savings-tips-from-your-payday-loan-source.

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