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Measuring Churn Rate is surely one of the measure to quantify Customer Experience. But customer experience encompasses a lot of other things and many of them are not quantitatively measurable. Many of them are emotional. I was listing down all those possible measurements. Here is my list, any additions... -
An interesting new blog post discusses different ways to calculate customer churn and the ramfications of each method. A similar discussion could occur for other metrics: http://www.shopify.com/technology/4018382-defining-churn-rate-no-really-this-actually-requires-an-entire-blog-post -
I am looking for any contextual description of the customer experience elements contained in the following document: Business Benchmarking metrics scaffold release 6.0 gb935 version 6.1. The items are: Shopping, Using, Preferring. We are referring to these as Activities. Interactions, Awareness, Agreement... -
In the world of business benchmarking, it may be important to look at the metrics to balance lower priced services with responsive customer support , care, and assurance. I found this post to be insightful... http://seekingalpha.com/article/128001-commoditization-and-the-demise-of-customer-support | | Paid Advertisement | | |  | | Copyright © 1988-2012, TeleManagement Forum. All Rights Reserved | | | | | |
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