Cost and Revenue Assurance (CRA) is a strategic discipline that has arisen from the ashes of the telecommunication’s crash and burn following the 1990’s boom years. Executed effectively, CRA is a major lifeline helping to revitalize the industry by enabling Communications Service Providers (CSPs) to increase profits and customer satisfaction. Additionally, because of its ongoing role in ensuring Sarbanes-Oxley compliance, CRA is becoming a standard operating procedure for most telecommunications companies.

In its purest form, CRA is the quest to minimize costs and to maximize revenues across the enterprise by plugging the “leaks” associated with inaccurate operational and usage data. Grown out of the more traditional activity of revenue assurance, CRA has gained momentum as industry leaders recognize that revenue assurance initiatives which restore data integrity to Network, Operations and Business Support Systems provide a side benefit of cost reduction.

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Company:  Connexn Technologies
URL: www.cnnxn.com