Figure MC.09 - Marketing Budget : Class diagram
Created: 4/8/2022 12:00:00 AM
Modified: 6/8/2022 10:18:34 AM
Project:
Advanced:
A Budget is a global class which contains the different budgets allocated to at least one Party. The Party might be an Organisation. A Budget might be split into several parts related to a sub-division of the initial Budget.<br/>A CompositeBudget is broken down into Budgets atomic or not.<br/>To find examples of CompositeBudget refer to the Marketing Campaign ABE.<br/>A Budget specifies the unit used for each amount: allocated, forecasted and achieved.<br/>A Marketing budget is a budget related to an OperationalMarketingPlan<br/><ul>
<li>It concerns the different budgets (allocated, forecasted and achieved) for each Operational MarketingPlan item which can be split into several parts related to a sub-division of the initial budget;</li><li>Each Composite OperationalMarketingPlan, AtomicOperationalMarketingPlan or MarketingCampaign will be concerned by a part of this budget.</li></ul><p/>