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Empowering B2B sales through GenAI: Tailored offering, smarter selling

URN C25.0.796
Topics AI (Artificial Intelligence), B2B Services, Customer experience management

Revolutionize the sales process by integrating Generative AI, enabling sales teams transforming business needs to direct offerings

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In today's fast-paced business environment, the ability to swiftly and accurately configure products and generate quotes can be the key differentiator in closing deals and reducing sales costs. Our project aims to transform the B2B selling landscape, specifically targeting Communication Service Providers (CSPs), by introducing an business-driven journey augmented with automated tailored offering creation. Our innovative solution revolutionizes the B2B sales process for Communication Service Providers (CSPs) by integrating a Generative AI-based agent with catalog-driven core commerce suite. This powerful combination addresses the critical challenges CSPs face in configuring products, generating quotes, and managing sales interactions. At the heart of our solution is the AI-based agent, designed to automate and streamline the sales journey. It begins by accurately capturing customer requirements, ensuring that every interaction is personalized and relevant. By understanding the specific needs of each customer, CSPs can deliver tailored solutions that resonate with their clients. Once the customer's requirements are captured, the AI agent automatically creates and updates quotes with offerings precisely aligned with the customer's needs. This automation reduces the time and effort typically required to configure products and define pricing, allowing sales teams to focus on strategic activities rather than administrative tasks. The ability to quickly generate accurate quotes is crucial for increasing the likelihood of closing deals and reducing associated sales costs. To further streamline the process, the AI agent facilitates the review and approval of quotes. By ensuring accuracy and compliance with business rules, the solution minimizes delays and expedites decision-making, allowing CSPs to maintain momentum in their sales cycles. Finally, the transition from quote to order placement is made seamless and efficient. The AI agent automates this process, reducing manual intervention and ensuring a smooth experience from start to finish. This not only enhances operational efficiency but also improves customer satisfaction by providing a fast and reliable service

Team members

Amazon Web Services, Inc. logo
Ericsson Inc. logo
Telia Company logo
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