Collaboration with leading Telco providers at TM Forum Live! 2017
Zurich, 07.04.2017 – The continued increase in acquisition marketing is scaring customers off and does not yield the expected returns. Providers are seeking new ways to retain and nurture existing customer relationships, particularly in saturated markets such as Telecommunications, Banking and Insurance. 100 Celsius AI is participating at TM Forum Live!, taking place May 15-18, 2017, at the Acropolis in Nice, France to launch its predictive software for reducing customer churn. This analytical software solution uses state-of-the-art machine learning methods to derive value from the vast amounts of customer data.
Taking predictive retention modeling to the next level
“In most companies, retention is not supported by a systematic retention modeling. The opportunity of implementing an end-to-end retention management using advanced data processing tools is lost”, says Maurice Gonzenbach, co-founder, graduate from ETH Zurich in Computational Science and Engineering. 100 Celsius AI retention software allows telecommunication providers to act proactively, thus increasing customer retention.
“Excellence in Revenue Management, through Outstanding Customer Service & Dialogues, is a strategic focus for Deutsche Telekom. We see the opportunity with 100 Celsius AI to accelerate our innovation in this field with an AI-powered intuitive SaaS platform for new (partner and 3rd party) sales opportunities and churn reduction dedicated to Telecom Operators.”, Erik Meijer, Deutsche Telekom AG, Group Innovation+.
100 Celsius AI platform uses a customer-specific predictive model to identify which customers are likely to churn in the impending future and take corrective marketing actions.
Delivering actionable customer insights
With this new software application, 100 Celsius AI addresses a growing need for targeted marketing applications, delivered as simple SaaS solutions, to effectively manage customer retention. “Our clients seek simple, individual, user level actionable insights in high data volume environment. We deliver this by exploiting extremely valuable customer usage data, which provide in turn user-level churn drivers for targeted marketing campaigns” states Hervé Flutto, Co-founder, EMBA graduate from IMD, Lausanne.
Tackling this market demand with unique solutions, 100 Celsius AI is now working with selected telecommunication providers to run dynamic targeted campaigns for churn reduction.
About 100 Celsius AI
We empower marketers through artificial intelligence.
Our technology combines machine learning models and campaign design automation, turning data-driven insights into targeted marketing actions that increase customer retention. We provide intuitive software solutions for subscription-based businesses to build lasting relationships with their users.
Redefine how targeted user marketing is done with our provider-specific retention models.
About TM Forum
TM Forum is the global industry association for digital business, connecting talented individuals, leading companies, and diverse ecosystems to accelerate our members’ successful digital business transformation. The collective experience and interests of our member community – comprised of tens-of-thousands of professionals within 900+ market-leading global enterprises, service providers and technology suppliers that together account for trillions of dollars in annual revenues – drives everything we do, from thought-provoking research and publications, to practical guidance, collaboration programs, tools and best practices, hands-on events, and training for business and IT leaders.
Through four key member-driven programs – Agile Business and IT, Open Digital & the Internet of Everything, Customer Centricity & Analytics and Open APIs & Digital Platforms – we provide an open environment for our members to connect and collaborate with individuals and groups from around the world to solve key challenges and rapidly innovate to deliver and monetize new services, improve business agility, partner for success, reduce cost and risk, and enhance customer value and loyalty. To accelerate your innovation efforts and join our digital journey as a valued member and collaborator, please visit www.tmforum.org.