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All Moonshots

Quality of Trust: Eliminating spam, enabling growth

URN M25.0.763
Topics 5G monetization, AI (Artificial Intelligence), Ecosystem management

Combatting spam and scams to restore subscriber trust, while unlocking new monetization opportunities.

In a mobile-first world, customer trust in telecom connectivity is essential for digital interactions, e-commerce, and digital payments. However, unsolicited commercial communication (UCC) and spam-initiated scams have turned this strength into a critical vulnerability. In 2024, spam-initiated scams caused $1.03 trillion in global losses, with over 60% initiated via telco voice and SMS channels. Victims in the U.S. lost $3,520 on average, while countries like Pakistan and Kenya saw losses up to 4% of GDP. Truecaller reports that 30% of unknown calls are malicious, and 80% of global smishing targets EU citizens. Telcos lost $1.5 billion to fraudulent A2P SMS. Only 4% of victims recover funds, and cross-border jurisdictional barriers hinder enforcement. Regulators are increasingly holding telecom operators and other stakeholders accountable, as seen in Singapore’s Shared Responsibility Framework (SRF), now influencing global policy. SRF assigns liability to Telcos for failing to curb UCC and fraud. Countries like Australia are considering similar models, emphasizing proactive prevention and collaboration among telecoms, regulators, and service providers. This rapid response, achieved by working directly with telecom operators, demonstrates the power of scalable, operational solutions over reliance on future regulations or disjointed enforcement. These examples highlight the need for global, collaborative frameworks to address spam and scams effectively, ensuring CSPs and regulators align to protect consumers and restore trust. Goals: * Reduce Scam initiated by UCC and other forms of Spam by 90%: Deploy a global, standards-based platform to block malicious communications and prevent massive customer losses. * Restore Trust: Ensure secure, spam- fraud-free channels to rebuild consumer confidence in CSPs. * Unlock Telco Revenues: Monetize through secure messaging, fraud analytics, and value-added service based on CSP ability to break the contact between victim and scammers. * Ensure Regulatory Compliance: Align with frameworks like SRF to minimize liability and penalties. * Enable Global Collaboration: Connect CSPs, banks, regulators, device manufacturers and other stakeholders for real-time scam intelligence sharing and joint response. Solution Key Capabilities: 1. Shared Ledger for Consent Management: Stores customer consents and preferences, ensuring only authorized entities access user data. 2. Smart Contracts: Automate enforcement of data privacy laws and regulatory rules. 3. Digital Identity & Lifetime Management: Creates cryptographic identities for preferences and controls how and when changes occur. 4. Real-Time Spam Filtering: Scans every SMS for malicious content, blacklists URLs, and alerts users instantly. 5. AI-Based Complaints Handling: ML-powered module addresses complaints quickly, reducing contact center load. 6. Vendor Onboarding: Streamlines partner verification, registration, and compliance. 7. Detailed Audit Trails: Every change—valid or attempted—is logged across all nodes, ensuring accountability 8. Standard based Open APIs that would prevent Spam while providing monetization opportunities for CSPs. By providing a single version of truth, Catalyst solution fosters transparency and builds consumer confidence. It not only blocks fraud but also opens new monetization paths for CSPs through premium secure messaging and fraud analytics services. Ultimately, Catalyst solution transforms telecom networks into trusted digital gateways—secure, intelligent, and compliant—supporting the fight against global spam and scams while enabling telcos to grow in a trust-first digital economy.

Resources

The Catalyst Overview section presents the introduction and a summary of the key resources. The Business Outcomes and Technical Documents sections highlight the business value and detail the technical architecture of the catalyst. The Demos showcase an end-to-end view of the complete solution.

1. Catalyst Overview

Quality of Trust Catalyst Pitch

Quality of Trust Catalyst Pitch

Executive Summary Infographic

Catalyst Overview

2. Business Outcomes

QoT Business Outcomes

3. Technical Documents

QoT Design and Architecture

QoT Data Dictionary

QoT AI/ML Design

Technicial Architecture

4. Demo Videos

End-to-End Demo Video

Spam Detection Demo

5. TM Forum References

TM Forum References

6. Proposed Contributions to TM Forum

IG1354 Whitepaper

Updated Infographic

Updated Infographic

Contact team

Email the members of the Catalyst team to request more details.

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Team members

Accenture logo
BCE Global Tech logo
Champion
IBM Corporation logo
Jio Platforms Limited logo
Champion
Mobile Telecommunications Saudi Company (Zain KSA) logo
Champion
Orange logo
Champion
Saudi Telecom Company logo
Champion
Subex Inc logo
Tech Mahindra Limited logo

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