Wednesday, March 15, 2017 8:15am to 5:00pm
Sao Paulo, Brazil
Wednesday, March 15, 2017 8:15am to 5:00pm
Sao Paulo, Brazil
World Trade Center
Nações Unidas Avenue, 12551
Brooklin novo, Sao Paulo
Sponsored by:
This complimentary event is invitation only. Seats are limited so please contact Nigel Yeates to request an invitation. This summit is for Communication Service Providers only.
According to TM Forum’s recent global survey of service providers, nothing is more important to success than customer engagement. Indeed, many service providers’ transformation programs are led by customer centric approaches. Join us at this TM Forum event, Customer Engagement Strategies for the Digital World, where we will be exploring multiple dimensions of how service providers can increase their customer digital maturity. We will explore leading edge topics such as “Enhancing customer engagement with intelligence”, “Driving loyalty through contextual and personalized interactions” and “enabling customers to interact in a ‘Channel of choice’ driven by their intent”.
The workshop will be an exciting mixture of discussions with your peers and feature executive speakers from leading service providers, digital native companies, TM Forum, and leading technology vendors including Adobe, Amdocs, Google and IBM to discuss how service providers and other companies are working to deploy strategies to increase engagement, build trust and monetize customer relationships.
This event will be Portuguese language led but there will be simultaneous translation in English.
Key Outcomes:
Who Should Attend:
How the Summit Works:
All information shared during the session will take place under the Chatham House Rule, meaning, anything disclosed in the room is non-attributable.
This complimentary event is invitation only. Seats are limited so please contact Nigel Yeates to request an invitation. This summit is for Communication Service Providers only.
Agenda:
This complimentary event is invitation only. Seats are limited so please contact Nigel Yeates to request an invitation. This summit is for Communication Service Providers only.
Wednesday, March 15th |
8:00 AM |
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Registration & Refreshments |
9:00 am |
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Welcome and Introductions Speakers: |
9:10 AM |
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Opening Keynote: How to win and engage with customers in the digital era In this session, Newton Neto will describe the strategies used by Google for engaging and winning customers in the digital era. Speaker: Newton Neto, Head of Global Product Partnerships, Latin America, Google |
9:40 AM |
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Gen C: The new age customer Do you understand what the next generation of the Connected Consumer expects? In this session we will share insights on consumer behaviour and its impact on communication service providers. Speaker: Kan Wakabayashi, Amdocs |
10:00 AM |
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Digital Transformation Pre-Event Survey Results Review Share results of pre-event survey with observations around the linkage to customer experience. Speaker: Rebecca Sendel, VP, Services and Catalysts, TM Forum |
10:15 AM |
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Morning Break and Refreshments |
10:30 AM |
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Digital Conversation: Introduction Speaker: Jonah Pransky, Amdocs |
10:45 AM |
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Rotation 1: Digital Conversations: Having the freedom to engage and monetize the digital customer |
11:30 AM |
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Rotation 2: Digital Conversations: Having the freedom to engage and monetize the digital customer |
12:30 AM |
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Rotation 3: Digital Conversations: Having the freedom to engage and monetize the digital customer |
1:10 PM |
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Digital Conversations: Summary and wrap-up exercise Speaker: Rebecca Sendel, VP Catalysts and Services, TM Forum |
1:30 PM |
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Lunch Last 15 minutes of lunch, review of assessments from rotations |
2:30 PM |
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Enhancing customer engagement with “intelligence” Artificial Intelligence is revolutionizing the world. Do you how you can leverage this powerful capability to in driving engaging customer experiences? Speaker: Mario Rachid, Digital Solutions Executive Director, Embratel |
3:00 PM |
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Social engagement for customer loyalty Gen C customers love to interact via social channels. Learn through case studies on how CSPs can leverage this channel to drive deeper relationships with their customers. Speaker: Ariel Dascal, Executive Director, Digital Transformation, Oi |
3:30 PM |
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Afternoon Refreshments & Networking |
4:00 PM |
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Interactive Roundtable: Putting customer centric digital strategies into action In this workshop based roundtable discussions with your peers, you will discuss and identify five ways better engage, build trust and monetize customer relationships. Speakers: |
5:15 PM |
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Moderator Wrap and Close Speaker: Rebecca Sendel, VP, Services and Catalysts, TM Forum
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This complimentary event is invitation only. Seats are limited so please contact Nigel Yeates to request an invitation. This summit is for Communication Service Providers only.
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