Digital Leadership Summit: Harnessing real time customer data to drive revenue and increase agility

Wednesday, May 26, 2021 3:00pm to 4:30pm


Now more than ever, developing digital products at speed and becoming truly agile is a necessity, not just to remain competitive, but to survive.

Join us at this Digital Leadership Summit to examine how:

  • Real-time data can help companies move at speed
  • To move from reactive to proactive in digital development
  • Comcast has operationalized agility in digital product design, the challenges it faced and how it overcame them.

If you’re interested in attending this invitation-only event, please contact Kimonas Tsakmakas


15:00 – 15:15 CEST | Why real time data is critical for business agility and delivering true digital customer experiences

  • Delivering new 5G services and the data challenge
  • Addressing the data challenge and why CSPs can be slow to react
  • Understanding how valuable your data is and how it can create quantifiable outcomes rather than analysis-stagnation
  • The power of data to drive transformation across the organization

Aaron Boasman-Patel, Vice President AI, Customer Experience & Data, TM Forum

15:15 – 15:30 CEST | Keynote presentation: Driving business value and insights from real-time customer data

  • Overcoming the data silo: Understanding the true value of a single source of truth
  • Intelligence at speed for real-time insights with confidence
  • Turning data to actionable insights across the business to drive cultural change
  • Focusing on the external view: Putting yourself in the seat of the customer 

Maria Elena Cappello, Former CEONokia Italy, and Former Member of the BoardTelecom Italia

15:30 – 15:50 CEST | Power of data: Unlocking value from data to drive digital transformation  

  • The path to becoming a true data-driven digital business
  • Overcoming data complexities and being highly adaptive to leverage and scale to whatever the future holds
  • From months to minutes: how we have evolved to become a nimble organization
  • Understanding customer behavior and adapting the business to surprise and delight, increase retention and launch new services with speed 

Andrew Bowers, Senior Director, e-commerce, Comcast

15:50 – 16:25 CEST | Panel discussion: From reactive to proactive: making business agility and speed a reality

  • Becoming a strategic enabler: How do you turn data into quantifiable actionable insights?
  • The value of real-time vs reported data
  • Harnessing the power of AI and ML to get more from your data at speed
  • How to proactively develop a customer centric culture and combine it with true business agility
  • What continues to be the biggest barriers to change; and what support do CSPs require from partnerships
  • How do you get organizational buy-in and drive cultural change?
Facilitated by: Aaron Boasman-Patel, Vice President AI, Customer Experience & Data, TM Forum  

Maria Elena Cappello, Former CEONokia Italy, and Former Member of the BoardTelecom Italia
Alex Thomson, RVP Go to Market EMEA, Quantum Metric
Andrew Bowers, Senior Director, e-commerce, Comcast

16:25 – 16:30 CEST | Closing Remarks
Aaron Boasman-Patel, Vice President AI, Customer Experience & Data, TM Forum 

Sponsored by: