Digital Leadership Summit: Leveraging actionable intelligence to drive business growth

Tuesday, December 14, 2021 11:00am to 12:30pm

Virtual

Customer satisfaction has always been a hot topic for CSPs and recently many of them have accelerated progress in this area by focusing on delivering data-driven insights. CSPs are now leveraging their large array of data lakes across customer, network, and edge systems to capture, organize, and take action.

Through the applied technology of AI and ML, we have seen an increase in the ability to extend intelligent offers and inform customers. Join this session to hear how Google Cloud powers new business models for telecommunications companies.

If you’re interested in attending this invitation-only session, please contact [email protected].

Leaders in the space are expanding their business beyond core offerings by turning to API-enabled platform business models to drive new partnerships and generate revenue beyond their existing subscription base.

Verizon delivers more intuitive customer support through natural-language recognition, faster processing, and real-time customer service agent assistance in addition to building and monetizing assets using their location-based platform.

Agenda:

11:00 – 11:10 EST | Understanding why real-time data is critical for business agility, driving business growth and delivering true digital experiences

TM-Forum-21-bullet-red.png  The data challenge:  New services and new revenue models
  Addressing the  need for automation
  Understanding how valuable your data is and how you can add value
  Addressing the challenges head on-why a new approach to data governance is needed

Aaron Boasman-Patel, Vice President AI, Customer Experience & DataTM Forum

11:10 – 11:25 EST | Ushering in a new age for telecoms with data

  Customers are producing more data, from more places, than ever.  With Google, CSPs will turn a data deluge into a personalized CX & new revenue
  Understand how APIs are key to driving digital excellence through diversifying revenue streams with an ecosystem of partners, reducing costs with reusable and scalable APIs, and reinventing customer experiences with personalization and omnichannel interactions.

Oluseye FarodoyeHead of Telco Industry Strategies and Platforms, Google Cloud

11:25 – 11:45 EST | Driving innovation and new business patterns with Google Cloud though APIs

New Business Model – Verizon Visa
Service Innovation – CCAI, Borrow Artificial Intelligence
APIs and the Mobile Computing EDGE
  The next Horizon – Partnering for new Revenue

Roger ServeySenior Manager, Systems Engineering,  Verizon

11:45- 12:25 EST | Panel Discussion: Driving business growth with data

  How do you get your data strategy right? Is all data good data?
  Data ponds, data lakes, and data oceans – how can we make better use of data infrastructure? Is a consistent approach needed?
  Importance of getting your meta-data model right and being able to effectively search and use your data
  How do you harness the power of AI and ML to get more from your data and at speed?
  How can you use data to understand your customer more and what they are experiencing in real-time?
  What continues to be the biggest barriers to real-time data usage?
 Innovating with your data: how do you create data centers of innovation?

Aaron Boasman-Patel, Vice President AI, Customer Experience & Data, TM Forum
Roger Servey, Senior Manager, Systems Engineering, Verizon
Oluseye FarodoyeHead of Telco Industry Strategies and Platforms, Google Cloud
Mathias JohanssonHead of AI & Automation Products & Consulting, Telia
Vivek GuptaGlobal Head of Telco AI Solutions Group, Google Cloud

12:25 – 12:30 EST | Summary and close

Aaron Boasman-Patel, Vice President AI, Customer Experience & DataTM Forum

Sponsored by: