IG1404C CEO for Right Every Time v1.0.0

This document introduces the concept of Right Every Time (RET) as the next evolution of Cognitive Experience Operations (CEO). Building on the foundations of “Right First Time” and “From Experience to Perception,” RET emphasizes consistency, reliability, and trustworthiness across all customer interactions. By leveraging AI as a core enabler, organizations can move beyond reactive service models to proactive, perception-driven operations that deliver accurate outcomes every time. RET is not just a technical goal—it is a strategic imperative for companies seeking to build lasting customer trust and operational excellence.