RegisterReleased: Wednesday, July 4, 2012
Keith Willetts’ grounding-breaking book, Unzipping the Digital World, gave an eye-opening view into how businesses can thrive and survive in the rapidly evolving digital economy that is permanently changing the world.
Frameworx: Mastering the Digital World by John P. Reilly focuses on the next step along the way. It describes how TM Forum’s Frameworx best practices and standards support the delivery, monitoring and monetization of digital services today through detailed examples, and offers a glimpse into the next steps in the evolution of Frameworx and its continued mastery of the digital world.
In this his seventh book, Reilly offers a new way of thinking about doing business in the digital ecosystem by introducing an original, revolutionary concept called the value fabric which can be used instead of the traditional value chain. It also describes a new way of thinking about how all the players, known as engaged parties, collaborate.
Some of Reilly’s proposed evolutionary changes to Frameworx may make some readers take pause. However, in the book, Frameworx’s detailed content is retained while being simplified, generalized and specialized where necessary so that it more fully represents the way enterprises do business today.
More than ever before, today’s digital world demands agility, and Frameworx provides a way for businesses to become and remain agile. Reilly’s value fabric concept provides a standard way to simply describe and visualize how business is conducted. Plus, his enhanced version of could support business models in which a variety of collaborators, or engaged parties, are involved in providing value to customers.
We all know that the digital world is continually evolving, and Reilly demonstrates how Frameworx can evolve to further support it. Written for executives looking to enhance their business strategy as well as those charged with implementing those strategies, Reilly’s latest book is a must-read for anyone looking for detailed technical guidance on making the most of Frameworx to succeed in today’s digital world.
