GB962F Customer Experience Management ROI Calculator R15.0.1

Investment in CEM solutions can be very difficult to objectively justify. Uncertainty in the likely financial return often means that a leap of faith is required on the part of the service provider to make an investment. The CEM ROI Calculator is intended to enable better and more objective decisions, by accurately predicting the business benefits to a service provider of an investment in CEM.

General Information

Document series: GB962F
Status: TM Forum Approved
Document type: Best Practice
Team approved: 08-Jun-2015
IPR mode: RAND
TM Forum Approved: 06-Nov-2015